Behavioral Science – Change Management Report
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Added on 2020-01-15
Behavioral Science – Change Management Report
Added on 2020-01-15
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BEHAVIORAL SCIENCE – CHANGEMANAGEMENT
TABLE OF CONTENTSOverview about Change Management.................................................................................................3Importance of change management......................................................................................................3Factors that bring changes in the organization ....................................................................................4Challenges associated with change management.................................................................................5Impact of change management on employee and business performance ............................................6Examples from organizations...............................................................................................................7How to manage changes in the business..............................................................................................7Conclusion and Recommendations .....................................................................................................9References ..........................................................................................................................................11
OVERVIEW ABOUT CHANGE MANAGEMENTOrganizational change management is a framework for managing effect of new businessprocesses and changes in cultural and structural aspects. Transformations are required to beimplemented in the business entity and this is one of the greatest challenges managers face today intheir work management (Galvin, 2003). Change is something new to the organization which takeslot of efforts to adjust in the existing work processes and sometimes it affects the business entity inpositive and negative aspects. It usually occurs when a company makes transition from its currentstate to some desired future state (Galvin, 2003). Thus, change management is considered as theprocess of planning and implementing transformations in the organization in such a way as tominimize employee resistance. Due to adequate change management, organizations can reduce thecost of operations and through that innovative and creative things can be facilitated in the businessprocesses. In today's business environment, every company is required to undergo changes constantly ifthey desire to remain competitive in the external environment. From many research studies, it hasbeen found that in order to globalize the business, companies are emphasizing on lot of changes andunder that they also install new processes for managing all the work processes. Factors such asglobalization of markets and rapidly evolving technology forces the business entities to respond tothe change and that further also aids in long term sustainability. Sometimes, change initiatives takese place in the organization for the purpose of reducing organizational problems and issues (Helms,Dye and Mills, 2008). Change brings new standards to the business entity and it also helps theorganization in building competitive edge over the other rivalries. Most of the companies think thatmodification is the only aspect that leads the business entity to adopt new tools and technologies;but change is more than adopting technological facets. Importance of change managementIf an organization aims to survive in the competitive market place, it should facilitate moretransformations in the business courses and proper attention should be given to all the resources aswell. One of the most common examples that have been seen in the realm of change management istransformations in hospitality industry of UK. Change has the potential to enhance efficacy level ofhotels and it also plays crucial role in encouraging employee efficiency (Khandekar and Sharma,2005). Hence, from the below mentioned discussion, tremendous importance of change can beidentified. Comprehending business environment: It is vital for every business organization tocomprehend and gauge the dynamics in the external environment so as to envisage andestablish appropriate relationship among external business stakeholders (Benefits of change
management, 2012). Therefore, managers by knowing the subject of change managementcan better prepare organizational members to comprehend what is going on in the externalenvironment. Reduces technological issues: Adopting new tools and technologies aids the business entityto reduce technological and organizational issues. Technology is basically considered as theengine of growth in today's world (Leban and Stone, 2007). Perhaps, the greatest challengefor contemporary organizations (like British Airways) is the acquisition and integration oftechnology in its strategy, structure and process. With the help of change management,employees of British Airways are able to adopt new tools and techniques and through this,they can contribute in the organizational goals and objectives. Enhances the opportunities of globalization: Adopting new things in the business entitiesaids the organization to grow more and develop more (Todnem, 2005). When the business isable to adopt new things, they get diverse opportunities to work in other internationalmarkets. All the business is required to identify the potential of change. Proper response to market conditions: Change management is a planned approach;therefore it assists the organization to plan for business uncertainties. Thus, adopting newtrends and aspects can assist the business entity to analyze needs and preferences ofcustomers and accordingly, customer satisfaction can be acquired. Enhances performance and capability of the employees: Through change aspects,employees of British Airways resist adopting changes in the business; however, changehelps them to enhance their efficiency level. It has been observed that change managementaids the employees to learn new and different things which further aid them to acceleratetheir own competency and capability. Change also helps the employees to identify newalternatives and options for performing their job roles and responsibilities (Wang, 2005). Hence, from the discussion, it is clear that changes are useful for the business entity becausethat helps in responding faster to the customer demands. Further, organizational efficiency andeffectiveness can be maintained or it can be improved by acknowledging the concerns of staffmembers. Employee performance increases when changes are positively taken and when employeessupport the management in all the areas. Thus, concluding the discussion it can be said that changemanagement brings optimum growth to the organizations. FACTORS THAT BRING CHANGES IN THE ORGANIZATION Competition: In the contemporary scenario, every company aims to develop the level ofcompetency so that it can survive for the longer period. For example- Asda (one of the largest retailentities in UK market) has been operating business in competitive market place as numerous entities
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