Organizational Change Management - The Last Resort

This paper discusses the importance of change management in The Last Resort organization, including models, issues, and strategies for implementation.

Running head: ORGANIZATIONAL CHANGE MANAGEMENT – THE LAST RESORT
ORGANIZATIONAL CHANGE MANAGEMENT – THE LAST RESORT
Name of the Student
Name of the University
Author Note

1ORGANIZATIONAL CHANGE MANAGEMENT – THE LAST RESORT
EXECUTIVE SUMMARY
The following paper discussed the importance of the incorporation of the change management
within the given organization, The Last Resort. The report opened with a discussion on two
change management models that might be used to detect as well as modify the areas that need to
face a change within the company. The given organizational situation had been analyzed with the
help of the models. The report further discussed the issues that are presented within the
organization and there after proceeds to justify the identification of the issues. The report then
shed light on the probable reasons that might have caused a resistance on the part of the
organizational employees in the incorporation of the changes within the organization. The report
then turned to throw light on the several ethical issues that are incurred by the concerned
organization. The report concluded with the discussion on the various plausible reasons for the
employment of the changes within the organization.

2ORGANIZATIONAL CHANGE MANAGEMENT – THE LAST RESORT
Table of Contents
Introduction..........................................................................................................................3
Change management models...........................................................................................3
Lewin’s Change Management Model..........................................................................3
Kotter’s change management theory...........................................................................4
Identification of issues.....................................................................................................5
Change strategy justification...........................................................................................6
Strategy employment issues............................................................................................7
Ethical issues...................................................................................................................8
Case study issues.........................................................................................................8
Strategy employment issues........................................................................................9
Conclusion.........................................................................................................................10
References..........................................................................................................................12

3ORGANIZATIONAL CHANGE MANAGEMENT – THE LAST RESORT
Introduction
The company in discussion, The Last Resort, is observed to have been facing greater
issues in terms of the communication within the departments of the firm as well as the
recruitment processes that are implemented within the organization. The major issues of the
ethical practices refer to the lack of the diversity within the company, the development of the
activities that are related to the corporate social responsibilities within the organization as well as
those that are related to the improvement of the protection of the environmental surroundings of
the organization (Hayes 2018). The following paper sheds major light on the importance of the
incorporation of the change management within the given organization, The Last Resort. The
report opens with a discussion on two change management models that might be used to detect
as well as modify the areas that need to face a change within the company. The given
organizational situation is analyzed with the help of the models. The report further discusses the
issues that are presented within the organization and there after proceeds to justify the
identification of the issues. The report then sheds light on the probable reasons that might cause a
resistance on the part of the organizational employees in the incorporation of the changes within
the organization. The report then turns to shed light on the varied ethical issues faced by the
concerned organization. The report finally nears a concluding section with the discussion on the
various plausible reasons for the employment of the changes within the organization.
Change management models
Lewin’s Change Management Model
The change management model as stated by Lewin refers to one of the most effective
models that have been utilized by the companies in discussion for dealing with the various
factors that help in the employment of the changes within the organization in discussion. The

4ORGANIZATIONAL CHANGE MANAGEMENT – THE LAST RESORT
majority of the companies that have been active within the international markets tend to be
implementing the model of change management as has been proposed by Kurt Lewin in terms of
the ways in which the changes within the company might be managed (Cummings, Bridgman
and Brown 2016). The model consists of three different stages. Wojciechowski et al. (2016) state
that the stages include the stages of unfreezing, changing and refreezing of the changes within
the company. This stage involves the preparation for the changes within the firm. This stage
involves the communication of the reason for the change regarding the issues that are presented
to the given organization (Burnes and Cooke 2018). The second step involves the actual change
processes that are maintained in order to deal with the organizational performance within the
given fields. The third process as described within the model discusses the proper refers to the
refreezing of the workplace activities and processes after the change has been incorporated
within the system (Hussain et al. 2018). The company in discussion should implement the
various changes in terms of issues faced by the concerned institution. The company in
discussion, The Last Resort should take into account the various factors that have been
hampering the overall operations of the company and thus are in need for the incorporation of the
changes.
Kotter’s change management theory
The change theory as proposed by Kotter is another such theory that are implemented by
the companies in order to deal with the various management issues that are faced by the
company. The model as suggested by Kotter is one of the most popular models of change
management that is implemented within the organization that is divided in to eight different
stages that involve the development of the changes that involve the workforce of the organization
as well as the managerial employees of the organization. The eight steps that are incorporated

5ORGANIZATIONAL CHANGE MANAGEMENT – THE LAST RESORT
within the change management model involve the creation of the urgency of the changes within
the organizational setup. The model thereafter advocates the building up of the organizational
team which would help in the improvement of the organizational knowledge base (Fourman et
al. 2016). The model helps in the correction of the organizational vision and thereafter
communicate with the employees of the organization. The incorporation of this change assists
the employment of the action within the organization and thereafter focus on the goals that are
short-term in nature. This helps in motivating the employees towards the attainment of the
organizational goals. The model thereafter insists on the incorporation of the successes within the
organization which in turn aids in the final incorporation of the required changes within the
model (Das 2019). The company in discussion, The Last Resort, should implement the changes
for incorporating the proper mechanisms in the field of recruitment and communication within
the organization as well as the sustainability within the given environment as well.
Identification of issues
The major issues faced by the hospitality organization, The Last Resort, are discussed
hereafter. The airline and ferry service are a great challenge, the service schedules do not prove
to be attractive always. The ferry and airline services have a limited time schedule which often
proves not to be much attractive to the high-end customers. There are a low number of repetitive
customers. The customers who have once been here, do not repeat the tour with the concerned
resort. Thus, there is a decline in the percentage of return customers. The recruitment of high
end-service providing staff as their demands are comparatively high (Doppelt 2017). The
effectiveness of internal communication has observed to be declined. In order to enhance
corporate culture high end staff needs to be recruited but at the same time high end staff has high
demands, which is a bit hard for The Last Resort to fulfil. The cooperation between the various

6ORGANIZATIONAL CHANGE MANAGEMENT – THE LAST RESORT
departments are decreasing. As stated by Cameron and Green (2015), a company has to have a
good inter-departmental bond, which helps it in growth, but here the bond between the
departments are decreasing, this leads to the slow growth rate and will affect the profitability.
Change strategy justification
The company in discussion, The Last Resort, needs to implement the various change
strategies in order to deal with the conditions faced by the organization. The company face
greater issues in terms of the communication within the departments of the organization as well
as the recruitment processes that are implemented within the organization. Thus, the concerned
company should implement the change processes within the activities of the company, The Last
Resort. The company might be advised to employ the eight-step change management model as
discussed by Kotter. This model would help in the identification of the proper areas that require
the employment of the changes (Hornstein 2015). The employment of the eight-step model of
change might lead to the proper incorporation of the changes that are required for the
development of the organization that require the involvement of the workforce of the
organization as well as the managerial employees of the organization (Kämpf-Dern and Konkol
2017). The eight steps that are incorporated within the change management model would lead to
the creation of the urgency of the changes within the organizational setup. The application of the
model would thereafter lead to building up of the team within the organization which would help
in the improvement of the organizational knowledge base. This would assist the correction of the
organizational vision and put forth the required communication within the workforces of the
organization (Small et al. 2016). The incorporation of this change would help in implementing
necessary action within the organization and thus focus on the goals that are short-term in nature.
This helps in motivating the employees towards the attainment of the organizational goals

7ORGANIZATIONAL CHANGE MANAGEMENT – THE LAST RESORT
(Lewis, Cantore and Passmore 2016). This in turn would lead to the sparking of the interest
within the concerned employees of the organization in order to bring about a change within the
organizational performance which would lead to the overall improvement of the competitive
advantage of the given organization, The Last Resort within the international as well as domestic
markets.
Strategy implementation issues
The concerned management of the organization might face a huge number of hurdles in
the employment of the change models within the company. The chief issues that are faced by the
organization refers to the resistance form the existent employees within the firm. The company
faces major issues in the recruitment processes that are employed by the organization. The
company tends not to recruit the potential employees from the local talent pool within the area.
This has led to the conditions wherein the company would face issues in the internal operations
with the employment of the incorporation of the diversity within the given organization (Lozano,
Nummert and Ceulemans 2016). The employees who have been serving the concerned
organization might be observed to have been opposing the situations of the improvement of the
diversity within the organization in discussion. The company might also face issues in the
employment of the communication plan within The Last Resort. The company has been facing a
decline in the inter-departmental communication that is presented within The Last Resort. The
employment of a proper and documented communication process within the organization might
also be challenging for the concerned organization to achieve. These issues might be highlighted
through the employment of the change management model as has been put forth by Lewin. The
model consists of three different stages. The stages that are presented within the given model
refers to the stages of unfreezing, changing and refreezing of the changes within the organization

8ORGANIZATIONAL CHANGE MANAGEMENT – THE LAST RESORT
(Endrejat, Baumgarten and Kauffeld 2017). This step involves the groundwork for the changes
within the organization. This stage involves the communication of the reason for the change in
terms of the issues incurred by the given organization (Lozano, Ceulemans and Seatter 2015).
The second step involves the actual change processes that are maintained in order to deal with
the issues that are related to the organizational performance within the given fields. The third
process as described within the model discusses the proper refers to the refreezing of the
workplace activities and processes after the change has been incorporated within the system
(Donnelly and Kirk 2015). The employment of these issues might further help in the resolution
of the issues that have been barring the growth of the company in discussion, The Last Resort.
Ethical issues
Case study issues
The ethical issues faced by the company have been discussed in this section of the report.
The general manager of The Last Resort is doubtful to the fact that the human resource activities
are worth of the cost that is being paid. The amount that is been invested to the human resource
department seems not much fruitful to the general manager. The doubtful attitude towards the
staff or the employees is another big reason for a company to move towards downfall. The
company is getting complaints from the councilors that it is poor in cooperation as it is not
employing and training the locals. It is the duty of any company to develop the environment in
which it is situated, the locals as well as the government can expect from The Last Resort to
recruit and train the locals. This will develop the economic condition of the locality as well as
The Last Resort will gain fame. However, the inability to comply to the required conditions has
been making the locals unhappy and so tarnishing the fame of The Last Resort. The
environmentalists had to say that the tours impact the habitat of local wildlife. Wildlife needs

9ORGANIZATIONAL CHANGE MANAGEMENT – THE LAST RESORT
peaceful ambiance. Tourism hampers the serenity of the wildlife, especially the vehicles, airlines
and helipad are the major disturbances to the wildlife. The 4WD tours has a great impact on the
wildlife, thus, environmentalists create objections to the tours conducted by The Last Resort.
There are observed rumors and speculation about restructuring and redundancies are increasing
day by day. The company is facing increasing number of rumors for its restructuring policies and
redundancies (Salman and Broten 2017). These rumors always have negative effect on the brand
image of the company in discussion, The Last Resort, which in turn has been tarnishing the
brand image of the company.
Strategy implementation issues
The employment of the strategies in the resolution of the ethical issues within the
company might also be encountered by the workforces of the organization. The major issues
related to the ethical practices refer to the lack of the diversity within the firm, the development
of the activities that are related to the corporate social responsibilities within the organization as
well as those that are related to the protection of the environmental surroundings of the
organization (Verhulst and Lambrechts 2015). The employees who have been serving the
concerned organization might be observed to have been opposing the situations of the
improvement of the diversity within the organization in discussion. The company might also face
issues in the employment of the communication plan within The Last Resort. The doubtful
attitude towards the staff or the employees is another big reason for a company to move towards
downfall. The company is getting complaints from the councilors that it is poor in cooperation as
it is not employing and training the locals. It is the duty of any company to develop the
environment in which it is situated, the locals as well as the government can expect from The
Last Resort to recruit and train the locals. This would promote the diversity within the given

10ORGANIZATIONAL CHANGE MANAGEMENT – THE LAST RESORT
organization (Lines et al. 2015). The incorporation of a change within the organizational
performance which in turn would lead to the overall improvement of the competitive advantage
of the given organization, The Last Resort within the international as well as domestic markets.
Conclusion
In conclusion it might be stated that the concerned company in discussion should
implement certain changes in order to achieve a competitive advantage within the given market.
The company in discussion, The Last Resort, should implement the changes to incorporate the
proper mechanisms in the field of recruitment and communication within the organization as
well as the sustainability within the given environment as well. The company face greater issues
in the communication within the departments of the organization as well as the recruitment
processes implemented within the company. Thus, the concerned company should implement the
change processes within the organization in discussion, The Last Resort. The company might be
advised to employ the eight-step change management model as discussed by Kotter. This model
would help in the identification of the proper areas that require the employment of the changes.
The major issues that are related to the ethical practices refer to the issues of the lack of the
diversity within the business firm, the development of the activities that are related to the
corporate social responsibilities within the organization as well as those that are related to the
protection of the environmental surroundings of the firm. The concerned company should
implement the change processes within the activities of the company, The Last Resort. This
would help in the development of the competitive advantage of the company in discussion, The
Last Resort.

11ORGANIZATIONAL CHANGE MANAGEMENT – THE LAST RESORT
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