Bicultural Partnership in Business Activities: Fonterra and Tangata Whenua

Running Head: ORGANIZATIONAL COMMUNICATION
Organizational Communication
Name of the Student
Name of the University
Author Note

1ORGANIZATIONAL COMMUNICATION
Executive Summary
The aim of the report is to analyze how the bicultural partnership as embedded in the Treaty of
Waitangi is applied to business activities between Fonterra and the Tangata Whenua in the given
case studies. The report analyzes the bicultural relationships between Fonterra and Iwi and PKW
specifically. It concludes by providing recommendations which impacts on all the entities.

2ORGANIZATIONAL COMMUNICATION
Table of Contents
Introduction......................................................................................................................................4
Discussion........................................................................................................................................4
Findings/ Analysis.......................................................................................................................5
Fonterra is strengthening its relationship with Tangata Whenua................................................5
Fonterra collaborating with PKW................................................................................................7
Conclusion.......................................................................................................................................8
Recommendations ............................................................................................8
References........................................................................................................................................9

3ORGANIZATIONAL COMMUNICATION
Introduction
In New Zealand, in the year 1986, the implementation of the bicultural partnership was
elaborated by forming the Tangata Whenua Caucuss. The acknowledgement of the bicultural
partnership is now permeated throughout all the organizations and the business endeavors. It
reflects the foundational centricity of the treaty of Waitangi in the political, social, spiritual,
ideological, economic terrains of the human relationships and engagement too (Darder, 2015).
The country of New Zealand makes use of the bicultural partnership framing in every social or
community work underpinned by the treaty of Waitangi. It helps to foster an equitable
collaboration between the diversity in the membership. The present report will analyze how the
bicultural partnership as embedded in the Treaty of Waitangi is applied to business activities
between Fonterra and the Tangata Whenua in the given case studies. The report will analyze the
bicultural relationships between Fonterra and Iwi and PKW specifically. It will conclude by
providing recommendations which impacts on all the entities.
Discussion
Fonterra is a multinational dairy co-operative owned by almost 10, 5000 New Zealand
farmers. The world’s almost 30 % dairy export is done by this company. It is considered to be
the largest company of New Zealand and was established in the year 2001. It is also the merger
of the two co-operatives, Kiwi Cooperative Dairies and New Zealand Dairy Group with the
Dairy Board of the country (Fonterra.com, 2019).