General Theories of Organizational Communication and Strategies to Overcome Communication Barriers in Successful Vaccination Campaign

BUSINESS
COMMUNICATION

Table of Contents
INTRODUCTION ..........................................................................................................................3
MAIN BODY...................................................................................................................................3
Discuss some general theories of the organizational communication........................................3
Evaluate barriers of communication which prevent people from getting the vaccine................4
Outline the government strategies in order to overcome the barriers.........................................5
CONCLUSION ...............................................................................................................................6
REFERENCES................................................................................................................................8

INTRODUCTION
Organisational communication defies as the broad field that includes all forms of
communication which allow different type of companies such as non-profits and government
firms. This helps them to grow and operate their functions in an appropriate manner with the
help of their stakeholders and also contribute to the welfare of the society. It is very important for
the firm to have effective communication channels by which each employee can have the better
communication with them(Irwin, 2020). This also benefits the different areas of company which
includes perception of the general public and proper employee engagement with in the
departments. This respective report is based on the leaflet presented earlier in which successful
vaccination campaign is to be informed to the prime minister. This report will identify the
general theories of communication and barriers of communication and also the strategies for the
government to over the barriers for the government.
MAIN BODY
Discuss some general theories of the organizational communication.
Communication has the major role and immense growth in relation to the depth and the
scope from past decades. In this, there are various theories which is being bought so that better
understanding of organisational communication and its significance at the workplace can be
learned(Guffey and Loewy, 2021). Vaccination campaign has been successfully organised and
this is not the individual efforts rather it is the group task which is being done and all the credits
goes to effective communication and the better communication channel by which people got
higher success. There are some theories of communication which were used during the
accomplishment of the campaign are given below:
 Communication accommodation theory: According to this theory, motivational results
and transference of communication styles can be covered which is the theory between
two people. This theory says that people can transfer their style of communication in type
ways which are Divergence and convergence. The former includes the individual who is
having strong command on their ethics by which they can transfer their communication
and its style by divergence so that significance of their identity can be highlighted while
in the latter, It includes the helpless people or the powerless who transfer the behaviour
and style of communication by convergence in order to have social acceptance.