Organizational Development Assignment 2022

Running Head: Organizational Development
Organizational
Development
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Organizational Development 1
Contents
Introduction......................................................................................................................................2
Overview of the Company...............................................................................................................2
Challenges faced by Coles...............................................................................................................3
SWOT Analysis...............................................................................................................................4
Conclusion.......................................................................................................................................5
Recommendations............................................................................................................................6
References........................................................................................................................................7
References........................................................................................................................................9

Organizational Development 2
Introduction
Organizational development refers to the process of developing the organization with the aim to
increase the competence of the business. It is important for every business to successfully
develop the organization so as to increase its performance. Change is only constant aspect
present in the environment, it is important for the organization to implement organizational
development so as to adopt change and progressively grow (Fels, and Lees 2018). Below
mentioned paper highlights details about the company Coles and the challenges faced by the
organization while working in the business environment. External as well as internal analysis of
the company is conducted to evaluate the position of the business and how they can overcome
such issues in the environment.
Overview of the Company
Coles Group Limited is an Australian based organization that operates the business in the retail
industry. The company sell different kinds of products including fresh food, fuel, toiletries,
household goods, groceries etc. The company manages to operate its business in three different
segments that are Coles Convenience store, Coles supermarket and Coles Liquor. The
supermarket of the company offered varied products mentioned above and the online
supermarket segment of the organization offer financial services to the customers in the business
environment. The company Coles is Australia’s second largest retailer that is behind Woolworths
after which Wesfarmers acquired the company with the transfer of ownership in the year 2007.
The CEO of the company is Steven Cain who works to increase the profitability of the company
in the market. The Australian public company deals in both products and services in the business
environment (Coles 2019).
The company works with a total number of 165000 employees in the market and is
headquartered in Victoria, Australia. First variety store of the company was opened in the year
1914 at Melbourne and more chain stores were subsequently opened within a short span of time.
The Coles Group Limited was turned off from the Wesfarmers group in the year 2018, the
company was again listed as public company ASX with the trading name of ASX COL, debuting
at Australian $ 12.49 (Sutton-Brady, Kamvounias, and Taylor 2015). The company has 806