2.1 Current trends in influencing change in the travel and tourism sector •Tourismisconsideredastheworldwideindustrywhichhasbeen fluctuating in respect to crime, terrorism, natural disaster and economic forces etc. •However, all such changes influences the travel and tourism business. Hence, it is essential for Thomas Cook to assess all such changes in the current trends and thus avoid in order to plan effective tourism growth. •Thus, it helps in attracting tourists to visit the country and enhance tourism so that satisfaction can be attained. Terrorism attacks influences travel and tourismsectorandthusdecreasesthenumberoftourists withinthe country.
visitors arriving to different countries Following is the table ofnumber of visitors arriving to different countries- CountryNumber of tourists Norway80000 Germany48000 Spain 54000 United states61000
2.2 Analysing niche tourism market and provide detailed description •The current niche tourism market is sports tourism in which business aims to expand its market and influence large number of tourists to visit the country. •However,itissignificantfortouriststogaindetailedinformation regarding the particular tourism market and enhance its popularity so that large number of tourists could be attracted towards the tourist market.
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Continued •UK aims to develop itself in such market and thus it helps Thomas Cook to expand its business operations so that large number of sports tourists could be attracted. •Such type of tourism is considered as the most revolutionary and evolving trend which is being seen in today's travel and tourism industry. •It attracts wide number of travellers who are interested in sports and thus organize and host several sports events and programs. •It also raises the number of travellers visiting the country for sports activities and attain huge growth and economy.
References Rogerson, J. M. and Rogerson, C. M., 2014. Urban tourism destinations in South Africa: Divergent. Urbani izziv. (25 (s)). Tan, S. K. and et.al., 2016. Understanding tourist perspectives in creative tourism. Current Issues in Tourism. 19(10). pp.981-987. Williams, A., 2016. Contemporary Issues Shaping China’s Civil Aviation Policy: Balancing International with Domestic Priorities. Routledge.