Marketing Strategies for Thomas Cook Summer 2018 Holiday Package

INTRODUCTION
The marketing is process of spreading awareness about the
products and services in costumers. The marketing is group of
activities that inter-prate market needs and fulfil them by different
promotional schemes attracting the customers. The unique
marketing strategies leads to higher growth of organisation.

Market mix related to the Thomas cook summer
2018 holiday package
The effect of various market mix factors in Thomas cook 2018
holiday package for college students of UK are as follows:
Price : The price of of packages of holiday 2018 are on sales to
attract more customers. The prices are affordable and the
college students can be prospective customer for the package
of the 7 days in Egypt, Morocco and Libya by Thomas cook.
The package starts from 350 euro for group travelling.

CONTINUED..
Product: The product and the facilities provided by the Thomas
cook packages include accommodation facilities and food
facilities including breakfast, lunch and dinner to the
customers.

CONTINUED..
Place: The place included in the holiday package 2018 for the UK
college students include the & days in Egypt, Morocco and
Libya in Africa.