Impact of Pandemic on International Businesses: A Study on Marks and Spencer

Research Proposal
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Table of Contents
Title: Impact of pandemic on international businesses....................................................................3
Research Background......................................................................................................................3
Research Rationale..........................................................................................................................3
Research Aim and Objectives..........................................................................................................3
Research Questions..........................................................................................................................4
Research Methodologies..................................................................................................................4
Time scale........................................................................................................................................5
References.......................................................................................................................................9
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Title: Impact of pandemic on international businesses
Research Background
In an unprecedented global health crises, the international businesses and having trade is
essential to save the basic lives and livelihood to manage different concepts. The virus of Covid-
19 is the major crises which the company faced while global scale. The impact of Covid-19 is
basically decline the growth rate of the company in different manners. There are two main
factors which are related to shortage of trading goods that are associated to manufacturing
companies and make globalised process in different kind of supply chains. Whereas, another
mechanism is related to economic effects (Abu-Bader, 2021). It is basically related to make trade
liberalisation to analyse benefits of having trade liberalisation within the countries. To complete
this research proposal the chosen company is Marks and Spencer, which is multinational retail
industry in selling clothing for managing food and products. It was founded in 1884 and its
headquartered is in London, UK. This report includes the aim and objectives and a significant
use of research methodologies in the use of effective process.
Research Rationale
The main reason for choosing this topic and make sure for managing and publishing
different platform to work at international level and make sure to analyse systematic working
with high profit ratio. Furthermore it is analysed that working in Covid-19 and its high impact on
the retail fashion industry will be impactful to manage various kind of activities in different ways
(Carracedo, Puertas and Marti, 2021). With the help of this research, the researcher is able to
gain personal skills that helps in enhancing communication, research, aptitude and public
gathering skills.
Research Aim and Objectives
Aim: “To analyse the impact of Covid-19 on the international businesses trade related to profit
sharing ratio. A study on Marks and Spencer.”
Objective:
 To understand the role of international trade to gain higher amount of profit ratio within
the organisation.
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