Business Policy and Strategy: Company Performance Analysis Report

This report provides a critical analysis of three companies: Ghabbour Group, Belton Financial Holding, and DELTA PLASTGROUP, evaluating their performance in relation to their respective missions and visions. The analysis explores how each company's mission and vision contribute to its success, examining their market efficiency and competitive advantages. The report highlights the vision and mission statements of each company, offering insights into their operational strategies and performance within their industries. The findings include an examination of the companies' strategies to achieve sustainable competitive advantages. The report concludes with recommendations for improvement, focusing on innovation management, product development, and employee integration to enhance long-term success and stakeholder value. The report also provides a brief overview of the companies' commitment to quality improvement and customer satisfaction.

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Business policy and strategy
Executive summary
This paper examines the performance of three different companies with reference to their vision,
mission and objectives and their market efficiency in the industry. It shows the mission and
vision of the companies and explains the relation to the success of the company. Different
strategies are also evaluated that would help the company guarantee a sustainable competitive
advantage. Conclusions are made and recommendations are also given.
Introduction
This paper shows a critical analysis of three different companies and their performance in
relation to their mission and vision. The findings are laid down and a conclusion made.
Recommendations are illuminated in this paper in order to help improve the performance of the
companies. The three different companies that this paper will major in will include a small

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company, a medium company, and a large company. The large company is the ghabbourauto, the
medium company that is under examination is Belton Financial Holding, and the small company
under analysis is DELTA PLASTGROUP (Cornett 312). These three companies have proven to
be outstanding each on its own way and have served the industry despite having many
competitors and they have established a competitive advantage for their future in the market.
Analysis of the companies
A mission is an essential or particular reason for which an association exists. The reason
separates a firm from different firms of it’s compose and distinguishes the extent of its tasks in
item and market terms.
A vision is a coveted express that an association tries to accomplish later on. It is the outline of
where the firm needs to be later on. It decides the survival of the association. As opposed to
objectives and destinations, a vision does not change after some time. It must take advantage of
the individual objectives and estimations of the hierarchical workers in the event that it is to be
disguised by them. It must be realistic, easy to understand and easy to remember. The CEO of an
organization is the bearer of the vision. He has to make it known and understood by his juniors
for the success of the organization (Cornett 312).
1. The Ghabbour Group
The Ghabbour Group is a company that is based in Egypt that deals with the manufacturing of
automobiles, general vehicles, and motorcycles. The company was founded in the year 1960 by
the Ghabbour brothers.
The following are the vision and mission statement of ghabbourauto group of companies.

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Vision
To fortify our administration in the car business in the nations where we work and turn into the
brand of the decision to shoppers.
Mission
Conceding a top-notch understanding while at the same time building up our networks,
advancing the lives of our representatives and augmenting our investors' profits through our
corporate qualities and operational brilliance.
The mission statement is used to examine the proceeding and performance of a specific
company. In this case, the Ghabbour Group Company aims at generating more income by
providing their customers with operational excellence in the process of developing the
communities around their geographical location. Considering the above point pin relation to the
regional ranking of the company and its general performance, the company is fairing just fine in
the industry. It is the largest automobile company in Egypt (Jansen 179). This company has an
annual output of 150,000 units making it the largest automobile in the country as per now.
Drawing the analysis from the vision of the company, it has managed to draw its customers’ in
the country in a highly admirable rate thus securing a sustainable competitive advantage. By all
means, the company should be able to achieve its vision considering the consistency in the
competitive advantage in the industry of automobile (Mao196).
2. Belton Financial Holding
The medium company that we are going to focus on is the Belton Financial Holding. It is among
the fastest growing financial institutions in Egypt.since the inception of the company, it has

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proven its point through maximizing on the customer service through quality service delivery
strategies that make its customers gain its trust. This company focuses on innovation and product
differentiation thus enhancing customer satisfaction in the industry and in turn gaining a
sustainable competitive advantage over its competitors (Cornett 312). Below are the vision and
mission of Belton Financial Holding.
The vision of Belton Financial Holding
Enhancing individual, corporate and network riches by taking part in transformational
connections
The mission of Belton Financial Holding
Beltone is an impetus in the MENA locale, creatively utilizing collaborations to profit partners
Considering the other many financial institutions that are available in the Middle East, this
company has managed to be the leading institution. As stated in its mission, Belton Financial
Holding serves to the best of the expectations of its stakeholders. Whether the financial
institution has the objective of n we take a look at the vision of Belton Financial Holding, it is
clear to say that the company is doing fine in line with its future expectations (Furlong18). The
company has benefited many individuals in relation to microfinance department in the economy.
The company is obligated to;
1. To provide clients with the very best service at every level of Beltone’s operations
2. To continue to create
3. To provide clients with seamless execution (Furlong 19)
3 DELTA PLASTGROUP

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The small company that we are going to analyze its performance is the DELTA PLASTGROUP
company. This company holds a technical position in the industry when it comes to the use of
technology to enhance customer satisfaction. The company is committed to quality improvement
and product development on their services .This company is considered small but successful
since it has two sub-companies that work independently to make its success a reality. Below are
the vision and mission statements of the Deltaplast Group.
Vision
The organization is committed to creating a just best quality item and furthermore guaranteeing
that they get to you in impeccable conditions. It is our obligation to guarantee that each and
every item bearing the name of Delta Plast amass is protected and solid (price 126).
The company prioritizes the quality of their products. Customer satisfaction is what determines
the success of an organization. The success of an organization is also based on the trust and
confidence that customers have on the organization. This means that, for any organization to be
successful in its specific industry there must be a specific strategy that it uses to gain the
confidence and trust of its customers (Price 126).
Mission
To convey relatively nature of administration to our customers, therefore, the organization and
its workers at all levels dependably search for and utilize the latest hardware of estimation and
examination (price 126).
For the success of the company, it has been using the well-established methods of testing the
quality of its products at the various stages of production (Price 126). This company uses

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teamwork as their secret weapon towards success. The production team is inclusive of integrated
systems that enhance efficiency in the industry and distinguish the company from its
competitors.
Conclusion
Each organization that needs to be effective in the long haul needs an innovation administration
framework so innovations are not left to risk. Innovation administration shapes the structures and
system conditions with the goal that innovation possibilities can be methodically distinguished,
thoughts produced and after that effectively actualized. The extent of innovation administration
additionally relies upon the span of the organization. An SME normally has no express
innovation procedures and jobs, yet is spoken to in existing structures or just as a venture.
Generally speaking, a medium-sized organization as of now needs its very own innovation
administration to advance thoughts and innovations (Jansen 178).
Innovation organization and innovation can experience numerous deterrents. It is accordingly
fundamental to give watchful thought to this, to propel the accomplishment factors and to get rid
of the perils. Without the duty, support, and comfort everything being equivalent and laborers,
any innovation is bound to disillusionment. In this way, every innovation movement must focus
on the hypothesis of thought factors and assurance of specific contemplations (Biemans 9).
Recommendations

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All the three companies have majored in making their part a success. All the same, the
companies are successful in their respective industries, each on its own ways. However, there are
different improvements that can be incorporated and adjustments that can be guaranteed the
sustainable competitive advantage of the company. Otherwise, different strategies may also be
used to ensure that the companies achieve their objective with less input and also maximize on
product development. Product development is one strategy that keeps the customers of different
entities together and also ensures that they gain trust in their company (Urabe 43). When it
comes to the stakeholders, they are ensured of their returns and thus making them invest on
reasonable amounts of money in the companies, therefore, increasing the flow of cash in the
companies which leads to large base production.
The companies will need to use the strategic orientation of the innovation activities. This means
that when it comes to the process of bringing new ideas into the business and use them to make
product developments, the companies should use distinct strategies to make the process
successful. In this process, the companies should design an innovation process (Urabe 43). The
innovation process should describe the organization of an idea from the key request to the
product market dispatch and its handover to the specialist organization. The strategy is thusly the
center of innovation organization. The companies should also use the advantage of integrating all
the employees in order to ensure that there is uniformity and also enhance mutual support
(Kerzner 27).

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Works Cited
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Price, John D., and Nathan A. Mehl. "Polymer compositions, articles made from such
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