Role of Leadership in Amazon

PERSONAL AND
PROFESSIONAL
DEVELOPMENT.

Contents
INTRODUCTION...........................................................................................................................3
TASK...............................................................................................................................................3
Role of leadership in Amazon.....................................................................................................3
Theory of leadership-...................................................................................................................5
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION
Leadership is a process of social influence, which maximizes the efforts of others, towards the
achievement of a goal. Leadership stems from social influence, not authority or power. This
report contains issues such as role of leadership and theories of leadership (Ramia and et.al.,
2016).
TASK
Role of leadership in Amazon
Concise-
The CEO that is Jeff Bezos has made his own rules and works on the basis of his own
style. Changes are made by him so that level of productivity and innovation in the company can
be maximized. For instance in any meetings of the company power point presentations are not
allowed it is because they work with a different approach which states that if there are no
presentations then the members in the team and employees present in the meeting will come up
with new ways and ideas.
Decision Making-
The leadership of Amazon is led by Jeff bezos and it is a bit different as they provide
their employees with the autonomy which means that they are allowed to take decisions of their
own project on their own without any restrictions. They believe that if teams are made with more
employees then they will tend to engage in conflicts that is why they keep things clear and this
way employees develop their path of career on their own (Vetere and Stratton, 2016).
External Factors-
Company analyzes the external environment constantly so that all the measures which
can affect the business of the company can be assessed. This way they will be able to assess any
opportunity that is in their way. The focus of the company is on improving the aspect of artificial
intelligence and explores more to it. They believe that it is the future of this sector this is why
they have introduced Alexa which runs totally on artificial intelligence.