Perth CBD: Infrastructure, Tourism, Education and Market Approach

Discover the delightful Mediterranean environment of Perth CBD, with its abundance of outdoor activities and entertainment options. Learn about the city's infrastructure and resources, including its oil and gas industry and water supply chain. Explore the government and private sector focus on tourism, as well as the growing overseas education market. Finally, discover the availability of learning programs aimed at developing skills in tourism and hospitality.

Perth CBD

Introduction
• The most outdoorsy for all Aussie cities.
• Delightful Mediterranean environment giving more times of sun.
• Give number of choices for outings both religion and entertainment.
• Roaming in storerooms, exhibition hall, and Kings park (Brabazon, 2014).
• Rottnest Island a resort offshore and a great place for snorkelling spot.

Infrastructure and resources
• Perth turning to city of having oil and gas abundant organization.
• Western Australia is delivering majority of other resources to Perth cbd.
• Perth Hotel market will grow in upcoming 5 years with new hotel market.
• Tourism department developed map with new projects to improve various
areas in Perth.

• Water resources are arranged by tributaries and other natural resources.
• Gnangara is the important supply chain of water in Perth.
• The implementation of forest strategy to preserve resources for future as
well.
• Large companies started business in Perth in view of bright future scope.

Degree of focus for government and private sector investor
• Tourism council showed number of rooms developed in Perth.
• Development of Biodiversity conservation combining various other tourist
attraction point.
• Government becoming market focused by increasing jobs and tourism.
• Greater co-ordination between tourism companies and government.

Overseas education market
• Perth is a famous target for international students.
• Huge future opening in comparison to Asian market.
• Perth offers high quality, attractive and affordable education in
comparison to Asian market.
• International students offers tourism as well culture which become
significant for Perth market (Wilkins, 2011).

Market approach to tourism planning
• Finding and spotting visitors before they arrive through social media and
queries.
• Supporting regional visitor centres with a dashboard by adopting different
methodologies (Loagn, T., 2015).
• Connecting inquiries with concerned department immediately.

• Training and planning for negative travellers in current market scenario in
advance .
• Using social data to develop understanding of out-of-market travellers.
• Ways like Hootsuite’s can be adopted to get travellers opinion about
company’s services.
• Tourism can lead to economic growth if dealt correctly by government.

Availability of learning programs aimed at developing
skills in tourism and hospitality.
• Australian government office of learning is funding online business
simulations project.
• Workstar and McDonalds combine launched ‘Welcome to team’
programme.
• Marriot’s hotel web based games give chance to recognise potential
employee and impart training using Facebook.

References
Brabazon, T. (2014). Swan Valley sideways: economic development through
taste and tourism in Western Australia. In City Imaging: Regeneration,
Renewal and Decay (pp. 53-70). Springer Netherlands.
Wilkins, S. (2011). Who Benefits from Foreign Universities in the Arab Gulf
States?. Australian Universities' Review, 53(1), 73-83.
Loagn, T. (2015). Perth hailed ‘City of Light’ once again – and stunning aerial
images show why. Available at: http://
www.perthnow.com.au/news/western-australia/perth-hailed-city-of-ligh
t-once-again-and-stunning-aerial-images-show-why/news-story/239a8a
9c80b97ba2deb4c65afbad5339
.

Thank you
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