logo

PESTLE Analysis of the Hospitality Industry

   

Added on  2020-10-05

8 Pages1944 Words210 Views
HOSPITALITY INDUSTRY
PESTLE Analysis of the Hospitality Industry_1
Table of ContentsINTRODUCTION...........................................................................................................................1MAIN BODY...................................................................................................................................11. PESTLE Analysis of the hospitality industry.....................................................................12. SWOT Analysis of Hotel 41 ..............................................................................................33. New emerging trend in hospitality industry.......................................................................44. Ability of value chain to develop a new product and service to meet future trends..........5CONCLUSION................................................................................................................................5REFERENCES................................................................................................................................6
PESTLE Analysis of the Hospitality Industry_2
INTRODUCTIONHospitality industry is a broad category of field which includes many services such as-lodging, transportation, cruise theme parks, event planning It is one of the biggest industries inUK. This industry is contributing around 4% of GDP in UK. Hotel 41 is a UK based five-starhotels. The hotel is providing best and luxurious hospitality services to the customers. This filediscusses about the impact of internal and external factors on the hospitality industry and theirrelation with current issues facing the hospitality industry. This file also analyses the potentialand current trends and developments affecting the hospitality industryMAIN BODY1. PESTLE Analysis of the hospitality industryThis analysis helps to identify influence of external factors of macro environment whichare affecting on the business. There are 6 kinds of external factors which are mainly affectingbusiness of hotel 41 which are discussed below: -Figure 1: PESTLE ANALYSIS(Source: Pestle analysis, 2018)Political- Political factor is affecting directly on the hospitality industry. Changes inpolicies and government cab affect the business environment. Political stability is a good1
PESTLE Analysis of the Hospitality Industry_3

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
The Contemporary Hospitality Industry: Assignment
|8
|1977
|388

Contemporary Hospitality Industry
|15
|875
|52

The Contemporary Hospitality Industry
|7
|1814
|287

The Contemporary Hospitality Industry Assignment - Doc
|12
|3577
|264

Hospitality Business Strategy: Impact of Macro Environment, Internal Analysis, Competitive Forces, and Strategic Planning of Premium Inn
|18
|5940
|108

Contemporary Hospitality Industry (Task 3 & 4)
|16
|1342
|73