Planning for Growth
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This document discusses the importance of planning for growth in an organization and provides insights into the strategies involved. It also explores exit and succession options for small businesses, highlighting the benefits and drawbacks of each approach.
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Table of Contents
Introduction: ....................................................................................................................................1
LO 3: ...........................................................................................................................................1
P4: Design the business plan that include the financial information and strategies objectives.
................................................................................................................................................1
LO 4: ............................................................................................................................................2
P5: Assess exit or succession options for small business explaining the benefits and drawback
................................................................................................................................................2
Conclusion: ....................................................................................................................................3
References: .....................................................................................................................................4
Introduction: ....................................................................................................................................1
LO 3: ...........................................................................................................................................1
P4: Design the business plan that include the financial information and strategies objectives.
................................................................................................................................................1
LO 4: ............................................................................................................................................2
P5: Assess exit or succession options for small business explaining the benefits and drawback
................................................................................................................................................2
Conclusion: ....................................................................................................................................3
References: .....................................................................................................................................4
Introduction:
Planning is essential part of successful organisation as it helps in making effective
strategies for the company to achieve the desire results on time. Under this report, the Deloitte
company is chosen who provide the professional services such as audit and assurance work and
financial advisor.(Daniels and Lapping,2016)
LO 3:
P4: Design the business plan that include the financial information and strategies objectives.
Business plan is the written document which helps in accomplishing the pre-determine
goals and objectives in the appropriates manner. The plan consist of financial statement,
marketing strengthening and operational activates as it provide a way to achieve the organisation
objectives in the effective manner. The business plan which is followed in the organisation are
stated as follows: (Fahlvik, Elfving and Wikström, 2014)
Market competition plan: (Rydin, 2013)
Porter’s five forces is a model used to identify and analyzes competitive forces that can
influence the industry and grow their business ton next levels. It is also known as competitive
strategy as it helps in identifying the competition in the environment and earn the profits in the
long run . the porter’s five forces are discussed as follows:
The threat of new entrance: under this force, the companies faces difficult from the new
entraqnce in the market as these new organisation can take its existing customer by providing
goods and services.
Power of suppliers: if their are few number of the suppliers of product in the market then they
will have a power to charge high price from the customer.
Power of buyers: under this condition, their are large number of buyer in the market and lesser
number of the seller, so the power goes in the hands of the buyer to bargain in the price of the
goods.
Substitute goods: under this condition , their are substitute good present in the market , if the
price of the main goods goes up in the market then customer switch to substitute goods foe their
goods.
Competitive rivalry : there are huge competition in the market within the same industry which
effect the profits of the company in the long run.
Market Analysis plan:
STP analysis: This act as tool, which is used by the marketing department to reach out
the target market place. This helps company by providing a proper guidance to meets the needs
and wants of the customer from time to time. (Rydin, 2013)
Segmentation: here the company tries to divide the whole market into different groups
and segments which are made on the bases of different needs and wants of the customer. The
1
Planning is essential part of successful organisation as it helps in making effective
strategies for the company to achieve the desire results on time. Under this report, the Deloitte
company is chosen who provide the professional services such as audit and assurance work and
financial advisor.(Daniels and Lapping,2016)
LO 3:
P4: Design the business plan that include the financial information and strategies objectives.
Business plan is the written document which helps in accomplishing the pre-determine
goals and objectives in the appropriates manner. The plan consist of financial statement,
marketing strengthening and operational activates as it provide a way to achieve the organisation
objectives in the effective manner. The business plan which is followed in the organisation are
stated as follows: (Fahlvik, Elfving and Wikström, 2014)
Market competition plan: (Rydin, 2013)
Porter’s five forces is a model used to identify and analyzes competitive forces that can
influence the industry and grow their business ton next levels. It is also known as competitive
strategy as it helps in identifying the competition in the environment and earn the profits in the
long run . the porter’s five forces are discussed as follows:
The threat of new entrance: under this force, the companies faces difficult from the new
entraqnce in the market as these new organisation can take its existing customer by providing
goods and services.
Power of suppliers: if their are few number of the suppliers of product in the market then they
will have a power to charge high price from the customer.
Power of buyers: under this condition, their are large number of buyer in the market and lesser
number of the seller, so the power goes in the hands of the buyer to bargain in the price of the
goods.
Substitute goods: under this condition , their are substitute good present in the market , if the
price of the main goods goes up in the market then customer switch to substitute goods foe their
goods.
Competitive rivalry : there are huge competition in the market within the same industry which
effect the profits of the company in the long run.
Market Analysis plan:
STP analysis: This act as tool, which is used by the marketing department to reach out
the target market place. This helps company by providing a proper guidance to meets the needs
and wants of the customer from time to time. (Rydin, 2013)
Segmentation: here the company tries to divide the whole market into different groups
and segments which are made on the bases of different needs and wants of the customer. The
1
company divide its market on the base of demographic, geographical of the customer and tries
to fulfil their demands and earn the profits in lieu of services. (Leick and Lang 2018)
Targeting: The company has to focus on particular sections of the target market and
satisfied the customer by giving them goods and services which they needs to have. This also
help in achieving the higher numbers of market shares. (Mosher, and Alhusen, J.L., 2017(
Positioning: Under this situation, the organisation focus on making their present feel in
the market and make brand images in the eyes of the clients. The SME company provide the
different type of product as compared to the another competitive in the market place.
Financial projection: the company needs to make a effective projection of the financial
requirement in the organisation so that all the function in the organisation are performed easily
and smoothing manner. ( Lu and Yu, 2014)
Investment schemes: under this situation, the company aim is to invest in various
schemes so that they can expand their business operation at the different location and grow their
business to next best possible ways.
The company are taking place of the investors to provide funds to running the business
operations in the long run and take control over their market.
(Suomalainen. and Xu, 2016.)
Finding the investors: the company after making the effective business plan tries to find
out the good investors who will provide the fund for the making various progress in the market.
The companies needs their investor to provide fund for the business plan and make effect use of
available resource. (Wu Zhang and Wang, 2015)
Business plan::
Objective:
Mission and vision:
Decision- making (Bergström Lindegarth, and
Lindegarth., 2015)
Departments:
Financial outcomes:
Marketing mix
To achieve the goals and objectives of the
organisation and earn the profits in lieu of
product and services.
To provide consulting and advisory solution to
the client and builds the brand image in the
market.
The top senior manager have to make the top
decision making for the organisation.
The organisation has to operates in different
department for effective results.
The company has to enhance their financial
outcomes by 2025 by 25% increasing the
market share in the target segments.
The company have to follows the marketing
mix in their polices so that product can be
given to the customer on time.
Sales and marketing plan:
2
to fulfil their demands and earn the profits in lieu of services. (Leick and Lang 2018)
Targeting: The company has to focus on particular sections of the target market and
satisfied the customer by giving them goods and services which they needs to have. This also
help in achieving the higher numbers of market shares. (Mosher, and Alhusen, J.L., 2017(
Positioning: Under this situation, the organisation focus on making their present feel in
the market and make brand images in the eyes of the clients. The SME company provide the
different type of product as compared to the another competitive in the market place.
Financial projection: the company needs to make a effective projection of the financial
requirement in the organisation so that all the function in the organisation are performed easily
and smoothing manner. ( Lu and Yu, 2014)
Investment schemes: under this situation, the company aim is to invest in various
schemes so that they can expand their business operation at the different location and grow their
business to next best possible ways.
The company are taking place of the investors to provide funds to running the business
operations in the long run and take control over their market.
(Suomalainen. and Xu, 2016.)
Finding the investors: the company after making the effective business plan tries to find
out the good investors who will provide the fund for the making various progress in the market.
The companies needs their investor to provide fund for the business plan and make effect use of
available resource. (Wu Zhang and Wang, 2015)
Business plan::
Objective:
Mission and vision:
Decision- making (Bergström Lindegarth, and
Lindegarth., 2015)
Departments:
Financial outcomes:
Marketing mix
To achieve the goals and objectives of the
organisation and earn the profits in lieu of
product and services.
To provide consulting and advisory solution to
the client and builds the brand image in the
market.
The top senior manager have to make the top
decision making for the organisation.
The organisation has to operates in different
department for effective results.
The company has to enhance their financial
outcomes by 2025 by 25% increasing the
market share in the target segments.
The company have to follows the marketing
mix in their polices so that product can be
given to the customer on time.
Sales and marketing plan:
2
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The promotion of goods and services in the target market helps in placing the product at the
right market so that company can make profits out the performing various different activities in
the market. The organisation uses Niche market strategies as it is subset of the market under
which focus in given on the specific product features which are the needs and wants of teh
customer and such product are available at different process in the market. )(Berkowitz, 2016).
Ownership and management plan: under this plan, the company tries to give the ownership to
the manager and leader of the organisation as it helps in managing the team in the effective ways.
The manager gives some rights to exulted their task in the most effective ways.
(Hu, 2016)
Operating plan: under this plan, the manager follows set procedures to completing the task in
the most effective ways. Here how the task is going to be performed are stated by the manager.
various types methods are used such as Gnatt chart, which divide each activities into small units
which helps in finishing the task in the effective ways. (Hoch, , 2017)
Financial plan: here the financial requirement are discussed by the senior level of the
organisation. Various type of financial statement are prepared in the management team for the
betterment of the company. The company can make cash flow statement which shows the cash
in flow and out flows from the operational activities and investment and financial task. And
company also make the balance sheet to show the present stage of the performance of the
company and it also evaluate the assets and liabilities of the company as on the present date. The
format of the cash flow statement are shown as below: (Medeiros, 2017)
3
right market so that company can make profits out the performing various different activities in
the market. The organisation uses Niche market strategies as it is subset of the market under
which focus in given on the specific product features which are the needs and wants of teh
customer and such product are available at different process in the market. )(Berkowitz, 2016).
Ownership and management plan: under this plan, the company tries to give the ownership to
the manager and leader of the organisation as it helps in managing the team in the effective ways.
The manager gives some rights to exulted their task in the most effective ways.
(Hu, 2016)
Operating plan: under this plan, the manager follows set procedures to completing the task in
the most effective ways. Here how the task is going to be performed are stated by the manager.
various types methods are used such as Gnatt chart, which divide each activities into small units
which helps in finishing the task in the effective ways. (Hoch, , 2017)
Financial plan: here the financial requirement are discussed by the senior level of the
organisation. Various type of financial statement are prepared in the management team for the
betterment of the company. The company can make cash flow statement which shows the cash
in flow and out flows from the operational activities and investment and financial task. And
company also make the balance sheet to show the present stage of the performance of the
company and it also evaluate the assets and liabilities of the company as on the present date. The
format of the cash flow statement are shown as below: (Medeiros, 2017)
3
4
LO 4:
P5: Assess exit or succession options for small business explaining the benefits and drawback
In the work environment, there are various type of methods which company can use to
exit the market or succession plan of action. The small enterprise are suggested to use the
succession plan to expand their business to the next stage. (Lambert and Oatley, 2017
Success and failure: The organisation can exist the market if they are successful
completed their business operations and have earn the desire profits by satisfying the needs
and wants if its customer. Another point is that,the company exist the market when they have
failed to meets the basic needs and wants of its client and have faced looses in market. The
organisation have internal as well as external factors which can be reason for the failure of the
organisation. (Daniels, T. and Lapping, M., 2016. )
The company work in the complex environment which makes difficult for the organisation to
survive in such condition. Some of ways to exist the business environment are stated as below:
Winding up: under this conditions, the company when making losses in its business
operations then the shareholder decides to wind up the business. Under this process, the assets
are liquidated and liabilities are paid off and written off the books of accounts.
Benefits : the benefits of the such method is that this procedures are followed in the legal
manner which lead to easy and fast process to wind up the activities of the business.
Drawbacks: this process take lot of time of wind up all the activities in the proper
manner. Sometime the company also hire the liquidator to finish the task in impressive ways
and in time period. ( GoLambert, and Oatley,, 2017
Merger and Acquisition: under this process, the company go the merger and
acquisition method to exist the market place. This method is used by the number of enterprise to
have larger number of share in the market.
Benefit : this process helps in increasing the value of the company in the target market.
It also uses the new techniques to dissolve the business operations in the effectual manner .
Drawback: sometimes it lead to arise to conflict among the members of the company as
their shares are revalued while having merger and acquisition in the company. It also uses the
new techniques to dissolve the business operations in the effectual work environment. (Park, and
LaFrombois, 2019)
Family business: The family business grows in the market as they are handle by the members
of the family and they are owner of their business activities and profits are shared with the
family member and they further invest their business. They pass on the ownership from senior
member to next junior child so that their business is continues in the market.
Conclusion:
As per the above,discussion, it can be stated that business plan is the document which
lead the organisation to achieve their goals and objectives in the proper manner and the
organisation chosen different type of methods to liquidates their business operations in the
5
P5: Assess exit or succession options for small business explaining the benefits and drawback
In the work environment, there are various type of methods which company can use to
exit the market or succession plan of action. The small enterprise are suggested to use the
succession plan to expand their business to the next stage. (Lambert and Oatley, 2017
Success and failure: The organisation can exist the market if they are successful
completed their business operations and have earn the desire profits by satisfying the needs
and wants if its customer. Another point is that,the company exist the market when they have
failed to meets the basic needs and wants of its client and have faced looses in market. The
organisation have internal as well as external factors which can be reason for the failure of the
organisation. (Daniels, T. and Lapping, M., 2016. )
The company work in the complex environment which makes difficult for the organisation to
survive in such condition. Some of ways to exist the business environment are stated as below:
Winding up: under this conditions, the company when making losses in its business
operations then the shareholder decides to wind up the business. Under this process, the assets
are liquidated and liabilities are paid off and written off the books of accounts.
Benefits : the benefits of the such method is that this procedures are followed in the legal
manner which lead to easy and fast process to wind up the activities of the business.
Drawbacks: this process take lot of time of wind up all the activities in the proper
manner. Sometime the company also hire the liquidator to finish the task in impressive ways
and in time period. ( GoLambert, and Oatley,, 2017
Merger and Acquisition: under this process, the company go the merger and
acquisition method to exist the market place. This method is used by the number of enterprise to
have larger number of share in the market.
Benefit : this process helps in increasing the value of the company in the target market.
It also uses the new techniques to dissolve the business operations in the effectual manner .
Drawback: sometimes it lead to arise to conflict among the members of the company as
their shares are revalued while having merger and acquisition in the company. It also uses the
new techniques to dissolve the business operations in the effectual work environment. (Park, and
LaFrombois, 2019)
Family business: The family business grows in the market as they are handle by the members
of the family and they are owner of their business activities and profits are shared with the
family member and they further invest their business. They pass on the ownership from senior
member to next junior child so that their business is continues in the market.
Conclusion:
As per the above,discussion, it can be stated that business plan is the document which
lead the organisation to achieve their goals and objectives in the proper manner and the
organisation chosen different type of methods to liquidates their business operations in the
5
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market if they are not making enough profits according to plan or they successful completed
their part of work and share their part of profits and loss in the market.
References:
Books and journals:
Daniels, T. and Lapping, M., 2016. Land preservation: An essential ingredient in smart growth.
In Growth Management and Public Land Acquisition (pp. 23-48). Routledge.
Eckaus, R. S. and Parikh, K .S., 1968. Planning for growth: multisectoral, intertemporal models
applied to India. MIT Press Books. 1.
Fahlvik, N., Elfving, B. and Wikström, P., 2014. Evaluation of growth functions used in the
Swedish Forest Planning System Heureka. Silva Fennica.48(2), p.1013.
Hu, R., 2016. Planning for growth: Urban and regional planning in China.
Leick, B. and Lang, T., 2018. Re-thinking non-core regions: planning strategies and practices
beyond growth.
Lu, S. and Yu, S., 2014. A fuzzy k-coverage approach for RFID network planning using plant
growth simulation algorithm. Journal of Network and Computer Applications.39.pp.280-291.
Mazzarol, T., Reboud, S. and Soutar, G.N., 2009. Strategic planning in growth oriented small
firms. International Journal of Entrepreneurial Behavior & Research.
Ryder, B.A., 1995. Greenway planning and growth management: partners in conservation?.
Landscape and Urban Planning. 33(1-3), pp.417-432.
Rydin, Y., 2013. The future of planning: Beyond growth dependence. Policy Press.
Siedentop, S., Fina, S. and Krehl, A., 2016. Greenbelts in Germany's regional plans—An
effective growth management policy?. Landscape and Urban Planning. 145, pp.71-82.
Hu, R., 2016. Planning for growth: Urban and regional planning in China.
Lambert, C. and Oatley, N., 2017. Governance, institutional capacity and planning for growth.
In Urban Governance, Institutional Capacity and Social Milieux (pp. 125-141). Routledge.
Lambert, C. and Oatley, N., 2017. Governance, institutional capacity and planning for growth.
In Urban Governance, Institutional Capacity and Social Milieux (pp. 125-141). Routledge.
Park, Y. and LaFrombois, M.E.H., 2019. Planning for growth in depopulating cities: An analysis
of population projections and population change in depopulating and populating US
cities. Cities, 90, pp.237-248.
Daniels, T. and Lapping, M., 2016. Land preservation: An essential ingredient in smart growth.
In Growth Management and Public Land Acquisition (pp. 23-48). Routledge.
Bergström, P., Lindegarth, S. and Lindegarth, M., 2015. Modeling and predicting the growth of
the mussel, Mytilus edulis: implications for planning of aquaculture and eutrophication
mitigation. Ecology and evolution, 5(24), pp.5920-5933.
Berkowitz, S., 2016. The facial growth pattern and the amount of palatal bone deficiency relative
to cleft size should be considered in treatment planning. Plastic and Reconstructive Surgery
Global Open, 4(5).
Hoch, C., 2017. Neo-Pragmatist Planning Theory. In The Routledge Handbook of Planning
Theory (pp. 118-129). Routledge.
Medeiros, E., 2017. From smart growth to European spatial planning: a new paradigm for EU
cohesion policy post-2020. European Planning Studies, 25(10), pp.1856-1875.
6
their part of work and share their part of profits and loss in the market.
References:
Books and journals:
Daniels, T. and Lapping, M., 2016. Land preservation: An essential ingredient in smart growth.
In Growth Management and Public Land Acquisition (pp. 23-48). Routledge.
Eckaus, R. S. and Parikh, K .S., 1968. Planning for growth: multisectoral, intertemporal models
applied to India. MIT Press Books. 1.
Fahlvik, N., Elfving, B. and Wikström, P., 2014. Evaluation of growth functions used in the
Swedish Forest Planning System Heureka. Silva Fennica.48(2), p.1013.
Hu, R., 2016. Planning for growth: Urban and regional planning in China.
Leick, B. and Lang, T., 2018. Re-thinking non-core regions: planning strategies and practices
beyond growth.
Lu, S. and Yu, S., 2014. A fuzzy k-coverage approach for RFID network planning using plant
growth simulation algorithm. Journal of Network and Computer Applications.39.pp.280-291.
Mazzarol, T., Reboud, S. and Soutar, G.N., 2009. Strategic planning in growth oriented small
firms. International Journal of Entrepreneurial Behavior & Research.
Ryder, B.A., 1995. Greenway planning and growth management: partners in conservation?.
Landscape and Urban Planning. 33(1-3), pp.417-432.
Rydin, Y., 2013. The future of planning: Beyond growth dependence. Policy Press.
Siedentop, S., Fina, S. and Krehl, A., 2016. Greenbelts in Germany's regional plans—An
effective growth management policy?. Landscape and Urban Planning. 145, pp.71-82.
Hu, R., 2016. Planning for growth: Urban and regional planning in China.
Lambert, C. and Oatley, N., 2017. Governance, institutional capacity and planning for growth.
In Urban Governance, Institutional Capacity and Social Milieux (pp. 125-141). Routledge.
Lambert, C. and Oatley, N., 2017. Governance, institutional capacity and planning for growth.
In Urban Governance, Institutional Capacity and Social Milieux (pp. 125-141). Routledge.
Park, Y. and LaFrombois, M.E.H., 2019. Planning for growth in depopulating cities: An analysis
of population projections and population change in depopulating and populating US
cities. Cities, 90, pp.237-248.
Daniels, T. and Lapping, M., 2016. Land preservation: An essential ingredient in smart growth.
In Growth Management and Public Land Acquisition (pp. 23-48). Routledge.
Bergström, P., Lindegarth, S. and Lindegarth, M., 2015. Modeling and predicting the growth of
the mussel, Mytilus edulis: implications for planning of aquaculture and eutrophication
mitigation. Ecology and evolution, 5(24), pp.5920-5933.
Berkowitz, S., 2016. The facial growth pattern and the amount of palatal bone deficiency relative
to cleft size should be considered in treatment planning. Plastic and Reconstructive Surgery
Global Open, 4(5).
Hoch, C., 2017. Neo-Pragmatist Planning Theory. In The Routledge Handbook of Planning
Theory (pp. 118-129). Routledge.
Medeiros, E., 2017. From smart growth to European spatial planning: a new paradigm for EU
cohesion policy post-2020. European Planning Studies, 25(10), pp.1856-1875.
6
Ward, J., 2016. Keeping the family business healthy: How to plan for continuing growth,
profitability, and family leadership. Springer.
Suomalainen, T. and Xu, Y., 2016. Continuous planning through the three horizons of
growth. International Journal of Agile Systems and Management, 9(4), pp.269-291.
Wu, F., Zhang, F. and Wang, Z., 2015. Planning China’s Future: How planners contribute to
growth and development. London, Royal Town Planning Institute.
Mosher, W., Bloom, T., Hughes, R., Horton, L., Mojtabai, R. and Alhusen, J.L., 2017.
Disparities in receipt of family planning services by disability status: new estimates from the
National Survey of Family Growth. Disability and health journal, 10(3), pp.394-399.
Krasich, M., 2015, January. Modeling of sw reliability in early design with planning and
measurement of its reliability growth. In 2015 Annual Reliability and Maintainability Symposium
(RAMS) (pp. 1-6). IEEE.
(Daniels and Lapping,2016)(Fahlvik, Elfving and Wikström, 2014)(Hu,2016)(Leick and Lang
2018)( Lu and Yu, 2014)(Rydin, 2013)
(Hu, 2016)
(Lambert and Oatley, 2017)( Go
Lambert, and Oatley,, 2017
(Park, and LaFrombois, 2019)
(Daniels, T. and Lapping, M., 2016. )
(Bergström Lindegarth, and Lindegarth., 2015)(Berkowitz, 2016. )(Hoch, , 2017)(Medeiros,
2017)(Suomalainen. and Xu, 2016. )(Wu Zhang and Wang, 2015)(Mosher, and Alhusen, J.L.,
2017(Krasich, 2015)
7
profitability, and family leadership. Springer.
Suomalainen, T. and Xu, Y., 2016. Continuous planning through the three horizons of
growth. International Journal of Agile Systems and Management, 9(4), pp.269-291.
Wu, F., Zhang, F. and Wang, Z., 2015. Planning China’s Future: How planners contribute to
growth and development. London, Royal Town Planning Institute.
Mosher, W., Bloom, T., Hughes, R., Horton, L., Mojtabai, R. and Alhusen, J.L., 2017.
Disparities in receipt of family planning services by disability status: new estimates from the
National Survey of Family Growth. Disability and health journal, 10(3), pp.394-399.
Krasich, M., 2015, January. Modeling of sw reliability in early design with planning and
measurement of its reliability growth. In 2015 Annual Reliability and Maintainability Symposium
(RAMS) (pp. 1-6). IEEE.
(Daniels and Lapping,2016)(Fahlvik, Elfving and Wikström, 2014)(Hu,2016)(Leick and Lang
2018)( Lu and Yu, 2014)(Rydin, 2013)
(Hu, 2016)
(Lambert and Oatley, 2017)( Go
Lambert, and Oatley,, 2017
(Park, and LaFrombois, 2019)
(Daniels, T. and Lapping, M., 2016. )
(Bergström Lindegarth, and Lindegarth., 2015)(Berkowitz, 2016. )(Hoch, , 2017)(Medeiros,
2017)(Suomalainen. and Xu, 2016. )(Wu Zhang and Wang, 2015)(Mosher, and Alhusen, J.L.,
2017(Krasich, 2015)
7
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