Planning for Growth Concept - Project

Added on - 21 Jul 2020

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Planning for growth
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1P1 Key considerations for growth opportunities and justification regarding such context....1P2 Opportunities for growth by analysing Ansoff Matrix......................................................2M1 Options for growth using a range of analytical framework.............................................4D1 Critically evaluate specific pathways for growth by taking various risk in consideration5TASK 2............................................................................................................................................5P3 Potential sources of funding with drawbacks and advantages..........................................5M2 Adaptation of suitable source of funding.........................................................................6D2 Critically evaluate potential sources of funding...............................................................7TASK 3............................................................................................................................................7P4 Business plan for growth include financial position and strategic objectives...................7................................................................................................................................................9M3 Formulation of suitable business plan for growth and securing investment....................9D3 Knowledge about business plan related with accomplishment of business objectives....9TASK 4..........................................................................................................................................10P5 Exit and succession option for small business................................................................10D4 Critically evaluation of such options with suitable recommendation.............................11CONCLUSION..............................................................................................................................12REFERENCES..............................................................................................................................13
INTRODUCTIONPlanning is an essential factor for business which have to take in account by authority sothat they are going to make their activities systematic in nature. Growth of an association iscompletely based on suitable planning structure of business operations (Barbour and Deakin,2012). This project stated about planning for growth concept in which various determinants arediscussed properly related to growth and planning concepts by taking an example of Diageowhom want to innovate their products and services into market with a new product whose nameis Essence Drink which is flavour lassi. There are various key considerations are identify whichare related with an organisation growth opportunities. Along with this for grabbing more andmore development opportunities business requires more and more fund. Through this project,business also become able to determine various sources of funding which have to take in accountby managers in order to make operations effective. Thus, growth require appropriate businessplan which will need to implement by managers properly with scaling up activities. Moreover, italso stated about various options of success and exit which will have to take in account by ownerof a business.TASK 1P1 Key considerations for growth opportunities and justification regarding such contextThere are various options are determine which are related with growth. Business have todetermine all of them in an appropriate manner and take suitable actions for them through whichan association become able to expand their business operations in a suited manner (Beatley,2014). Several major options or considerations for growth opportunities for Essence Drink aredetermine as follow:Competitive advantage: One of a major option for growth is competitive advantage.Business can facilitate their development only through gaining competitive advantage inwhich they present themselves differ from others. Essence Drinks already work properlyat small level where they are delivering diverse flavour drinks. This enables them in orderto gain competitive advantage and this flavour lassi delivery stated as core competencyfor business.Analyse external environment:Another major consideration which facilitate growth tosmall business association is analysing external business environment properly. PESTEL1
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