Planning for growth

Planning for growth

INTRODUCTION
A small business is said to an organisation which is understanding the needs and wants of
customers in small areas and provide them products accordingly. This is important for
management to focus on their activities and function so it can be operated properly (Cowan and
Eder, 2020). In competitive business environment it is suggested to management to take the key
consideration which can help to take growth opportunities and enhance the business in other
country. Every organisation has dream to operate their business and increase the profitability by
growing business. For this, it formulates different planning and strategies in managing task and
activities in business environment and develop the business. The growth of business mainly
depends on funding resources, planning, analysis of factor, competition and marketing strategy
that should be develop by company for attaining advantages. This report is based on The Coffee
Roasters that is small size organisation in UK providing special coffee to customers with
different flavours which attracts customers and operating the business. The aim of organisation
to to capture larger market share and serve all over the nation by attracting number of customers.
Therefore, management of such organisation arranges business activities and develop planning
which can help to complete the goals. For taking growth opportunities and expanding business
this organisation is making plans and arranges funds which helps to maintain the activities. This
report covers understanding about key consideration for evaluating growth opportunities,
assessment of potential funding resources and a business plan by involving financial resources
and strategic objectives.
Task 1
Determination of growth opportunities and justification
Growth definition: This is the act and process which is required in small organisation
who have established and operating at small level. Growth is the way of increasing business size,
scope and organisational profitability in changing environment. A business concern always
thinks about development and growth of business by formulating plans and strategies that can
help to increase performance. The Coffee Roasters is small organisation that seek towards
growth by formulating plans and marketing tactics.
Competitive advantages is the benefited point for organisation for which company
develop plans and implement by considering their rivals that can help to attain the business goals
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