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Planning for Growth INTRODUCTION

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Added on  2021-01-02

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Organisation also reviews its current performances for the purpose of identifying most likely strategies as well as techniques to achieve growth and success as well (Barbour, E. MS software technology is a small company that provide different kinds of services to the customers such as internet solutions, cloud computing, web developing and designing, network servers, database management, joomla, drupal, CMS (Content management system) and many others application at reasonable prices so that customers can get such services and satisfy their desired expectations

Planning for Growth INTRODUCTION

   Added on 2021-01-02

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Planning for Growth
Planning for Growth INTRODUCTION_1
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1P1 Analyse key consideration for evaluating growth opportunities...........................................1P2 Evaluate the growth opportunities through Ansoff Matrix....................................................4TASK 2............................................................................................................................................5P3 Potential sources of funding...................................................................................................5TASK 3............................................................................................................................................7P4 Design a business plan...........................................................................................................7TASK 4............................................................................................................................................9P5 Assess exit or succession options for a small business..........................................................9CONCLUSION..............................................................................................................................10REFRENCES.................................................................................................................................10
Planning for Growth INTRODUCTION_2
INTRODUCTIONPlanning is a key component for every businesses throughout its existence. Everyorganisation considers the business plan and reviews it on regular basis. They ensure abouteffectiveness of plan and inspect it continuously to meet business goals and requirements.Organisation also reviews its current performances for the purpose of identifying most likelystrategies as well as techniques to achieve growth and success as well (Barbour, E. and Deakin,E. A., 2012). Business plan play crucial role in utilising available resources by allocating them indifferent activities and it also help in arranging appropriate funds so that business can beoperated and develop sustainability. This report is based on MS software technology that deals invarious services including web developing, web designing, servers, internet solutions, mobileapplication, and software application in the marketplace. They are coming under the contract forbid with NHS foundation trust regarding formulating software that facilitate in converting CDSdata into XML format. The assignment will define about key consideration for growthopportunities and methods for accessing funds within organisation.TASK 1P1 Analyse key consideration for evaluating growth opportunitiesEvery business firm consider an appropriate plan for the purpose of accomplishing theircommon targets or objectives. It is essential in maximising size and wealth of the firm byevaluating growth opportunities and grab them effectively, so that better outcomes can beachieved. MS software technology is a small company that provide different kinds of services tothe customers such as internet solutions, cloud computing, web developing and designing,network servers, database management, joomla, drupal, CMS (Content management system) andmany others application at reasonable prices so that customers can get such services and satisfytheir desired expectations (Beatley, T., 2014). This is a small firm which recently launched andhave limited market share. Therefore, they are focusing on expanding business at other areas forcapturing broad market and increase shares where required adequate knowledge, informations,resources and plan for getting success. Planning contains various elements or aspects likeresources, tools and equipments, strategies, funds, time, quality and technologies that required toachieve growth and sustainability for business development as well. Some major aspects ofmeasuring growth and benefits that are mentioned below:1
Planning for Growth INTRODUCTION_3
Competitive advantages: It can be defined as the condition that allow a company forproducing better quality of goods and services with adding high values, extra features at lowerprice and in desirable fashion. These situations support to generate higher revenues and earnmore profits as compare to other competitors. It can be beneficial in analysing the growthopportunities and sustain market by adopting better strategies and techniques effectively (Chen,B., and et. al., 2014). There are various attributes included in competitive advantages such ascost structure, quality factors of products or services, branding, distribution network andintellectual property and customers services. It helps in increasing brand image and goodwillamong competitors with appropriate manner.Porter's generic strategies: This is also most important aspects that assist in evaluatinggrowth opportunities and developing business in well manner. Porter's generic strategiesgenerally used for determining the direction or strategies of the organisation. In this defined thatcompany have to choose the clear course and adorable techniques in order to be able for beatingcompetition and attain set goals or objectives. It involves four major strategies such as:Cost leadership: In this consider the broad market size which are to be targeted by thecompany and sell their products at affordable prices. There are two option that must beundertake by the MS software technology for adopting suitable strategies such as keep2Illustration 1: Porter's Generic Strategies 2017
Planning for Growth INTRODUCTION_4

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