Planning for Growth: Key Considerations, Evaluation of Opportunities, and Funding Sources

Planning for growth

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
Key consideration for evaluation of growth opportunities.........................................................3
Evaluation of growth opportunity with Ansoff's matrix.............................................................4
Potential sources of funding........................................................................................................4
TASK 2............................................................................................................................................4
Detailed business plan.................................................................................................................4
TASK 3............................................................................................................................................8
Critical evaluation of exit or succession options for small business and making a decision of
appropriate courses of action......................................................................................................8
CONCLUSION................................................................................................................................8
REFERNCE.....................................................................................................................................8

INTRODUCTION
Planning for growth is a business activity where management of organisational plans is
used for business growth. With the changing scenario of Brexit small and business organisations
are impacted in a positive or negative way. The key considerations is for making effective use of
available resources with these small business organisations (Tsatsoula, 2018). In this report
suggestion is being made to various small & medium enterprises by Deloitte. In the present
report there is role of consultant working in Deloitte suggesting various aspects required for
planning for growth. consideration of growth opportunities and sources of funds. Along with this
a business plan is prepared for overall growth of organisation lastly there is discussion of exit
options for small business.
TASK 1
Key consideration for evaluation of growth opportunities
All business have to make identification of opportunities which can help a business in
planning their actions and formulation of strategies. For their there is a need for organisation to
make a internal analysis of situation where there is consideration of resources, core competencies
and capabilities. Considering the external environment organisation have to focus on different
external environmental factors. Porter's Generic model is the model that is suggested by Deloitte
to SMEs, which would help them in gaining opportunities and these are mentioned below:
Porter's Generic Strategies: This model is advised by Deloitte is because, it is very
helpful for SMEs to determine most suitable strategy for having a sustainable advantage.
Different small and medium level companies can take cost benefits by lowering of cost and
offering products. Some of the strategies are discussed below:
 Cost leadership: What Deloitte has suggested is that with the help of this strategy SMEs
could effectively enhance their market share by offering low cost products to their
customers. This strategy is adopted by enhancing economies of scale technology up-
gradations. Through this, SMEs would become able to reduce of per unit cost.
 Differentiation Leadership: This is the strategy which aims to provide unique products
to their customer by introducing various differentiation features in their products. It is

mentioned by Deloitte is that it is necessary for SMEs to meet specific customer
requirements of through offering some different and unique product to their customers
then it can help them in increasing price of their product.
 Focus: Another strategy given or suggested by Deloitte which is required to be followed
by SMEs as it will enhance or adopt focus on any one strategy that can be cost focus or
differentiation focus. Cost focus strategy is focussed on lowering of cost for taking cost
advantage by considering sample part of market. On the other hand differentiation focus
strategy is focused on specific needs of customers (Tsatsoula, 2018).
Based on above analysis it is said that SMEs required to focus on use of differentiation
focus strategy as it consists of unique shape, size and taste of products offered by these
organisations as it is also unique in nature as well delivered in the market. This differentiation
focus strategy helps them in increasing their prices and this leads to increase in overall profit
percentage.
PESTLE Analysis:
PESTLE analysis is a tool which is used by various business organisation in making
detailed analysis of various factors present in the external environment. Such analysis is very
helpful in developing an understanding of positive and negative impact of these factors further
use in planning of strategies for adoption of new business process. This is being considered as
one of the crucial model, which is suggested by Deloitte to small scale organisations so that they
could analyse the external environment. This model is described underneath:
Political factor: Political factor is related to degree of government intervention present in a
economy of a country in which a particular SMEs are functioning. It includes political stability,
foreign trade policies, labour laws, trade restrictions etc. these factors impose a impact on how
business is done by various organisation and their response to changing legislations of market.
Positive impact: There has been minimum legislation of government on various small
and business enterprises as government believes that development of such type of enterprises is
very helpful in overall development of the economy. It is suggested by Deloitte that it will help
in effective functioning of SMEs without any restrictions & maintenance by government
regulations.
Negative impact: changes taking place in UK's economy such as events of BREXIT has
a very negative impact on the monetary flow or liquidation with people. This has a negative