Planning for Growth TABLE OF CONTENTS INTRODUCTION 1 LO 1 1 P1. Analysing the important considerations

PLANNING FOR
GROWTH

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................1
LO 1.................................................................................................................................................1
P1. Analysing the important considerations for evaluating growth opportunities.................1
P2. Evaluating the opportunities for growth...........................................................................2
LO 2.................................................................................................................................................4
P3. Assessing the potential sources of funding available to organisation..............................4
LO 3.................................................................................................................................................7
P4. Business Plan....................................................................................................................7
LO 4.................................................................................................................................................9
P5. Assessing exit or succession options for small business..................................................9
CONCLUSION..............................................................................................................................11
REFERENCES..............................................................................................................................13

INTRODUCTION
Planning is very much essential in order to expand the business. The planning process
includes determination of various resources which is required for expanding business. It is very
much important for the manager in an enterprise to reassess or evaluate the plan as well as
strategies. Small and medium sized enterprises include those companies which have few
business operations and operate at small scale. Small and medium sized enterprises have a wide
scope of growth. These firms have few employees. Still, small medium organisations have high
potential to grow but there is need of effective planning. Business plan is considered to be an
important activity that will drive an enterprise towards achievement of success and fostering of
growth. A development strategy planning approach encourages business entity to concentrate on
customer based strategy and high priority objectives. Business plan also allows manager to
measure the impact of various internal as well as external factors on operations or organisational
performance. Report has focus on developing understanding about factors which are required to
be considered by management when evaluating growth opportunities. It also emphasizes on
evaluation of the growth opportunities for Britannic Group Company.
LO 1
P1. Analysing the important considerations for evaluating growth opportunities
It is very much important for the manager in Britannic Group Company to consider
several factors when developing plan for growth. Britannic Group Company provides
telecommunications services. Some of these constituents are:
Competitive advantage: It is crucial for the manager in an enterprise to develop
business plans considering competitive strength of an organisation. Competitive strategy will
assist management in identifying the new methods or ways for increasing competitiveness. It will
help manager in the development of plan for strategies for eliminating the barriers which might
occur during expansion of business. A competitive advantage strategy will assist management in
identifying internal and external factors which have significant influence on business. In addition
to this, management when developing plan for expanding business should facilitate market
analysis. As competitive strategy will assist business entity in gaining the competitive advantage
in global market. It will also enable firm to develop the understanding about market as well as
explore and capture growth opportunities. Analysing the market activity will help manager in
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development of suitable plan and will assist in making suitable arrangements. Britannic Group
Company has restructured itself which has helped business venture in increasing the competitive
strength. Competitive strategy will help business entity in gaining the competitive advantage in
the market.
Core competencies: It is very much important for the manager in an enterprise to
consider this factor when formulating business plan for an organisation. The core competencies
of Britannic Group organisation is that business entity has team of highly talented as well as
skilled workforce. Another major core strength of an enterprise is that it has innovation skills
which has helped an enterprise in differentiating itself from that of its competitors. The other
core competency of firm is that it is a strategy long before their high-profile counterparts in the
north and west. In addition to this, business venture has clear objectives. Business entity also
utilises the advanced technology for communicating with clients and providing customers with
services. The business entity also have technical expertise. In addition to this, an organisation has
high potential to react faster to dynamic customer behaviour.
Resources: These are important elements or factors which are required to be considered
when creating plan for expanding business. Resources are also required for developing as well as
implementing plans or strategies. In context of Britannic Group, an organisation has sufficient,
expensive and highly valuable resources which firm can utilise for expanding business.
Other business strategies: It is very much essential for the management in an enterprise
to develop business plan considering other strategies. The purpose of an organisation is to
expand business operations and market.
Capabilities: An organisation has high potential to expand business and foster growth.
Business entity has innovation skills which have supported an organisation in gaining the
competitive advantage in market.
It is required by the manager in Britannic Group to concentrate on development of new
product. As this strategy will assist business venture in increasing the sales and profitability. In
addition to this, management in Britannic Group organisation can adopt the portfolio strategy as
this will help business entity in accomplishing financial objectives which is very important in
order to foster development.
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