Report on Impact on Digital Technology - Telon Outdoor

PLANNING OF GROWTH

Table of Contents
INTRODUCTION...........................................................................................................................2
TASK 1............................................................................................................................................2
P1 Growth opportunities and impact on the digital technology..................................................2
P2 Application of the Ansoff matrix...........................................................................................3
TASK 2............................................................................................................................................5
P3 Sources of funding and its advantages and disadvantages.....................................................5
TASK 3............................................................................................................................................6
P4 Design and plan of the growth for the financial information.................................................6
TASK 4............................................................................................................................................9
P5 Exit and success option for the small business......................................................................9
CONCLUSION..............................................................................................................................10
REFERENCES..............................................................................................................................11

INTRODUCTION
Planning is the most effective and important tool that assists to accomplish desire
objectives and goals of the business in successful aspect. With this regard, the organisation able
to make sustainability at workplace. In this way, manager of the business develop their outcomes
through perform several activities. In this aspect, planning develop better values that assists to
make necessary things (Deng, Ma and Zhang, 2017). Further, experts also taking their important
part through them can make effective functions and operations and ascertain conceptual skills for
their planning. In this regard, present report based on the Telon outdoor. Through consist
effective planning, the organisation able to arrange fund for their development and ascertain
more profit. For gaining insight knowledge towards the company, present report covers effective
understanding regarding different resources. Furthermore, it includes learning towards the
features that are needed for the management team of chosen business. In addition to this, SME
exit and succession develop in the report.
TASK 1
P1 Growth opportunities and impact on the digital technology
In order to create effective functioning and outcomes, there are several elements included
in Telon Outdoor in media agency for focusing on the innovative application. There are several
media tools to ascertain effective results at workplace (Ruming and Davies, 2014). There are
several kinds of opportunities exists in front of the chosen business to operate their operations
and functions through innovative work. At workplace, there are several elements employed
within the organisation. It assists to ensure better and creative ideas for advertisement to deliver
better practices. Along with this, collective working also helps to set targets and ascertain
effective results in the business enterprise (Han and Lin, 2017). This is because, there are such
practices exist that could be impact on the work efficiency in the systematic manner.
The chosen organisation can also work with media agency to work as per their partner and
other members working. In this regard, they are planning different activities that assists to
manage work and performances in systematic and effective perception. At Telon Outdoor, there
are 84 employees working and allow management to focus on the accomplishment of the
objectives in systematic manner (Loh and Norton, 2015). Along with this, innovative campaign
being organised to create social awareness. In this way, famous campaign also organised by the
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business is PlayStation 4. Therefore, in London there are Oxo Tower light up with several games
circle. Further, different campaign also develop that are famous for sparked Pepsi Max’s so that
advertisement activities improves to make creative results and brand image in the competitive
market (Vogeler, Cichota and Beautrais, 2016). With the help of sustainable improvement in the
advertisement activities, Telon Outdoor can easily gain better performances. In this way,
financial problems will be resolve that assists to expand business in different areas of the world.
In respect to create outdoor advertisement, there are several unique opportunities exists that
assist to focus on promotion of the wider communication for accomplishment of goals. With the
help of agencies, client media and partners, there are different approaches has been develops for
cultural and planning philosophies (Hui and Tsang, 2014).
The chosen business has skilled labour so that they can make effective results in the
several activities such as planning, account management, selection of the strategy and managing
the activities for innovative functions at Telon Outdoor. In addition to this, it also helps to create
better satisfaction among people to expand operations in the UK market (Lafley and Martin,
2013). Therefore, it is the best way to increase market share and make it advanced in the areas.
With the help of introducing the advertisement and consultancy, overall work practices will be
ascertained in effective manner. It assists to lead in the business in creative aspect. Hence, goals
and objectives could be accomplishing through transform the applications for innovative values
and products (Wickramasinghe and Jayaweera, 2011). Client required learning and referring
properly to develop their key aspects in the new areas of the world. Further, application of the
PESTLE analysis also important to understand the diverse workforce and ascertain factors that
are included in the enterprise. It includes, political, economic, social, technological, legal and
environmental. Hence, management has opportunities to generate effective values that is very
important to make positive outcomes (Yousif and Hassan, 2013).
P2 Application of the Ansoff matrix
In this way, it has been seen that management of Telon Outdoor also have focus on the
application of the Ansoff matrix to create effective functions with practices. The chosen
organisation has also opportunities to make long term sustainability. Hence, application of
different factors considered as the critical way to penetrate, diversification, product development
and development (Choi, Kim and Chung, 2017). In respect to access the Ansoff, strategies will
be ascertain to focus on the better development. There are better opportunities existing in the
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