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Poor Communication from Management to Staff: Impact on Customer Service at Bourne Leisure

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Added on  2019-09-30

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This research report analyzes the impact of poor communication from management to staff on customer service at Bourne Leisure. It aims to understand the effect of poor communication on the organization's growth and provides solutions to resolve the communication problem.

Poor Communication from Management to Staff: Impact on Customer Service at Bourne Leisure

   Added on 2019-09-30

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Poor Communication from management to staff has resulted in poor levels of customer service at Company Bourne Leisure
Poor Communication from Management to Staff: Impact on Customer Service at Bourne Leisure_1
Abstract:-This research report is prepared on the poor communication from management to staff has resulted in poor customer service for Bourne Leisure organization.The main motive behind this study is to understand the effect of the poor communication system on the customer service of the organization. With the help of this study Bourne Leisure organizations able to understand the impact of the poor communication on the organization. This research report act as guide for the academicians who are interested in conducting further research in the similar area. In this research report the researcher have been consulted various papers which have been developed byvarious authors, for the purpose of understand the research which has been conducted previously in this area. In support of it, a questionnaire was prepared related to the research question and distributed all to the various target respondents who are the members of the Bourne Leisure Organization. This research helps the organizations build a sustainable business which enables the organization to tackle the future challenges more effectively and efficiently and attract various customers. It also enables the organizations to build strong strategies and goals which theorganization wants to achieve in the near future.1
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Table of ContentsAbstract:-.........................................................................................................................................1INTRODUCTION:-.....................................................................................................................3Research Aims.............................................................................................................................4Research Objectives.....................................................................................................................4Research Questions......................................................................................................................4HYPOTHESES:-..........................................................................................................................5LITERATURE REVIEW:-..........................................................................................................5METHODOLOGY:-......................................................................................................................10SECONDARY RESEARCH:-...............................................................................................10PRIMARY RESEARCH:-.....................................................................................................11Surveys and questionnaires: -....................................................................................................11Observation: -.............................................................................................................................11Interview: -.................................................................................................................................12Research Philosophy..................................................................................................................12Positivism...............................................................................................................................12Interpretivism.........................................................................................................................13Approach Selection................................................................................................................13RESEARCH DESIGN:-.............................................................................................................14POPULATION SIZE:-...............................................................................................................14SAMPLE DESIGN:-..................................................................................................................15REFERENCES:-............................................................................................................................162Waleed
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INTRODUCTION:-Bourne leisure is a private British organization which owns a number of subsidiaries andoperates in the holiday sectors and leisure in the UK. Bourne leisure organization wasestablished in 1964. It is the most recognized organization in the UK. In this report, we willstudy about how the poor communication between the management and staff influences the levelof customer service. Communication between the management and the staff plays an importantrole, it should be focused on the management and should take initiatives to manage it.(Rosenzweig, 2014) Bourne Leisure organization faces many issues related to the poorcommunication, so we will study all the factors to resolve all these issues. Healthycommunication makes the organization capable of dealing with the competition. In opposite toits poor communication is considered a big problem in an organization. Effective communicationis necessary for every organization. Effective communication plays an important role indeveloping long time relation with the clients; this leads the employee motivation. One mostimportant benefit of healthy communication is improved relationships. A healthy relation shouldbe present between the management and its employee. All the things go smoothly when allactivities are on track. This helps the organization in understanding its goals and directions to runbusiness smoothly. The best process of communication in the organizations is through emailsthat follows a chain of commands and face to face interactions. Communication is a criticalproblem which faced by the Bourne Leisure Organization. So in this study a research isconducted helping the organization to resolve the communication problem in the organization. Ifgood communication is present in the organization, then it helps the organization in timemanagement in the workplace. This will help the organization in maintaining its own time andalso helps the staff in managing their work deadlines. If proper communication system is3
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