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P4) Positive and negative impact of macro environment

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Added on  2020-10-23

P4) Positive and negative impact of macro environment

   Added on 2020-10-23

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Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1P1 & P2 Covered in PPT.............................................................................................................1TASK 2............................................................................................................................................1P3 Relationship between organisational functions and how they are interrelate withorganisational objectives.............................................................................................................1TASK 3............................................................................................................................................3P4) Positive and negative impact of macro environment............................................................3TASK 4 ...........................................................................................................................................5P5) Internal and external analysis of organisations.....................................................................5P6) Evaluating strengths and weaknesses interrelate with external macro factors.....................7CONCLUSION................................................................................................................................8REFERENCES................................................................................................................................8
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INTRODUCTIONGlobalisation encompasses the increased integration and interdependence of globaleconomy. So that multinational corporations have gained the importance to countries' businessenvironment by applying its activities to the rapidly changing market needs and following theeconomic logic. Thus, value chains of such associations are widely scattered over the world.Business environment is an amalgamation of all internal and external elements which caninfluence working activities and operations of business entities. Changing needs of customersand technological advent at marketplace are important part of business environment; to adaptsuch changes means to be aware with business environment (Chetwood and et. Al, 2014). Thepresent assignment is based upon Barclays bank; its a multinational financial services providerand investment bank by having branches across across the world. Apart from this, thecoursework is going to describe types and purpose of various business organisations, i.e. Public,private and voluntary. There will discuss various organisational function and their interrelationwith organisation's goals and objectives. Furthermore, macro environment and internal &external analysis will also conduct to determine factors which can affect a business in future. TASK 1P1 & P2 Covered in PPTTASK 2P3 Relationship between organisational functions and how they are interrelate withorganisational objectivesIn this over dynamic environment, working style of business associations is rapidlychanging; all of them are tend towards gaining high cutting edge at market place. For thispurpose, their managers are trying to modify organisational structure so as to improvefunctioning. The main objective of organisational structure is to show how well all departmentsfunction if they work together (Crane and Matten, 2016). In order to perform its day to daybusiness activities, Barclays has several departments, such as - Finance department – Finance is the backbone of every business organisation whichensure that whether or not sufficient finance is provided to all working activities. Thefinance manager of Barclays prepare budgets, make financial forecasting and determineinflows & outflows of cash in order to assessing financial capabilities of the company.Available of higher capital help corporations to accomplish their goals and objectives. 1
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Human resource department – This department of the company is liable for identifyingwell qualified and skilled people who have sufficient skills and knowledge in order toaccomplish all working activities and tasks in the best possible manner. HR manager ofBarclays provide also training and development assistance for employees as they canlearn new ways of doing things; it leads enhancement of performance level of staffmembers (Gharajedaghi, 2011). Marketing department – A business cannot earn more if people does not aware about itsproducts and services. Thus marketing department plays a vital role in attaining andretaining target audiences at marketplace. In Barclays, marketing manager preparesseveral marketing and promotional campaigns as people get know about its offerings; itresults accomplishment of business goals and objectives in a certain time period. Various types of organisational structure which can be followed by Barclays Banks thusto accomplish its goals and objectives, such as - As per the above organisational structure, Barclays is following matrix organisationalstructure, as in this staff members direct report to their functional management who can helpthem in prioritising and reviewing work effectively (Wetherly and Otter, 2014). Matrixorganisational structure helps employees to easily interact with their product manager and shareall issues as well problems which occurs within working environment. Functional structure: Functional structure refers to division of the organisation on thebasis of their particular work role in small groups. Every department has their own managerswho are accountable for their team. For example departments are divided into finance, IT,marketing & production. Marketing manager has to answer the their vice president about theirwork of Profit or losses. Divisional Structure: Divisional structures are mostly adopted by the larger companies.These division can also be done on the geographical basis. It firstly divides whole organisationin different segment & then further each segment will be divided into various departments. Inthis structure each segment has its own manager who itself manages all the department comesunder his segment and handles all the query like the owner of the segment (Ullah and Lai,2011). Matrix Structure: Matrix structure is the mixture of divisional as well as functionalstructure. This type of organisational structure is mostly used by big multinational companies2
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