Post Event Report on World Masters Games 2017 in Auckland, New Zealand

POST EVENT REPORT

Executive Summary
Organising an international sports event may be regarded as one of the most critical key performance
indicators (KPIs) of a Government. The event has multiple facets of governance and each of which may
need minute attention which ultimately contributes towards the success of the event. The instant report
delves into the analysis of World Masters Games 2017 (WMG2017), held in Auckland, New Zealand.
The event has been analysed with reference to its objectives, participants, promotional strategies, benefits
and other crucial matters. Based on the findings, the researcher herein attempts to draw recommendation
for the forthcoming event that is going to be held in Japan in the year 2021. Finally, the researcher
completes the report by way of concluding note.
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Table of Contents
1.0 Introduction and Background Information on the Event.........................................................................4
2.0 Operational Overview..............................................................................................................................4
3.0 Sponsorship and Funding Review...........................................................................................................5
4.0 Participation.............................................................................................................................................5
5.0 Promotion and Experience of High Achievement...................................................................................5
6.0 Benefits/Outcome....................................................................................................................................6
7.0 Media Analysis........................................................................................................................................7
8.0 Conclusion & Recommendations............................................................................................................7
References......................................................................................................................................................9
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