This presentation discusses the marketing strategies for Maybelline bags, focusing on the target market of young girls and ladies, customer preferences, market research, and promotion through social media. The aim is to introduce Maybelline bags in the existing market and increase the company's profits by 20%. The 4 Ps of marketing (product, price, place, and promotion) are analyzed, along with the development of quality products and effective supply chain management. The unique selling proposition (USP) of Maybelline bags is highlighted, including the use of quality materials, competitive pricing, and brand image.