This presentation discusses the emerging trends in the travel and tourism industry, including online booking and the use of robots. It also explores the factors that affect tourist behavior and decision making, as well as the significance of these trends to the development of the global tourism sector.
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Table of content Introduction Factors affecting tourism behavior Models of motivation & influence on consumer decision making Factors underpinning tourist behavior & effect on decision making Current & Emerging trends in Travel and Tourism industry Significance of trends to development of tourism sector Conclusion References
Introduction Travel and tourism sector has been widely regarded as a constantly evolving sector which contributes 10.4% to the GDP of the Globe. The present PPT throws light upon the emerging trends within tourism industry. Also, it includes the factors which drive thebehavioroftravelersandaffecttheirdecisionmaking procedure. Lastly, the factors impacting over the popularity of worldwide destinations are explored.
Factors affecting tourism behavior There are several factors that have a significant influence over the manner in which activities related to travel and tourism sector and conducted. In this regard, some of the factors which place impact over tourism behavior are given underneath:- Geographical factors Social factors
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Models of motivation and influence on consumer decision making process Motivation is a significant factor which places widespread impact over the interests and choices of consumer. Thus, it impacts over the decision making procedure of tourists. There are several models of motivation out of which one primary framework along with its impact is explained beneath:- Maslow's Hierarchy theory
Factors underpinning tourist behavior and its impact on decision making Several factors tend to place an impact over the decision making of tourists. In this regard, it can be determined that geographical and social factors are the prominent ones that have a significant impact over the manner in which tourists build interest in relation to a particular destination. Thus, it isrequiredbythetouroperatorstodeveloppackageswhicharein accordance with the latest needs of customers as well as the emergent trends of tourism sector.
Current&Emergingtrendsin Travel and Tourism industry Online booking:With the evolution of time, consumers now prefer to book their tour packages over the net via company websites or travel e-portals. Hereby, the reservations for hotels and travel tickets are done via desktop or mobile apps. Robot:Cognitive computing is yet another emergent trend pertaining to travel and tourism sector that is being taken up by tour operators to lessen the burden of staff members and enhance operational efficiency.
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Significance of Emerging and Current trends to Global Tourism development The travel and tourism sector is constantly evolving with the passage of time. In this regard, the various trends that currently prevail and are emerging within the confines of tourism sector such as online booking, use of robots and so on, tend to drive the tourist behavioral pattern and facilitate them to visit a destination. This inflates the revenues of those destinations and thereby results in growth and development of global tourism sector.
Factors affecting the popularity of global destinations Several factors place impact over the popularity of global destinations. These are described in a brief manner as follows:- Reviews of friends and relatives:Individuals discuss with family and friends while finalizing destinations for traveling The reviews received from friends, family and acquaintances tend to have a significant influence over the decision making of tourists, and thus affect the popularity of destination in the long run. Offers and Discounts:The industry offers several discount to its customers but if in case they fails to deliver effective services to user as per the promises then it might work as negative factor for company and influence interest of customers towards the industry in negative manner.
Conclusion As per discussion done in PPT, it can be said that there are various emerging and current trends which are paving the way of travel and tourism sector such as robotics, solo travel, online booking and many more. These tend to have a significant effect upon the manner in which travelers make decisions regarding destinations and traveling.
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References Vellas, F., 2016.The international marketing of travel and tourism: A strategic approach. Macmillan International Higher Education. Vu, H. Q., and et. al.,2015. Exploring the travel behaviors of inbound touriststoHongKongusinggeotaggedphotos.Tourism Management. 46.pp.222-232. Forno, F. and Garibaldi, R., 2015. Sharing economy in travel and tourism: The case of home-swapping in Italy.Journal of Quality Assurance in Hospitality & Tourism. 16(2). pp.202-220.