Importance of Reflection and Reflective Models in PR Ethics and CSR

This report discusses the importance of reflection and reflective models in PR Ethics and CSR. It explains the Gibbs reflective model and its six major steps. The report also highlights the significance of time management skills and how to improve them.

PR Ethics and CSR
MAR0153

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY..................................................................................................................................2
PART B - Reflection...................................................................................................................2
CONCLUSION................................................................................................................................3
REFERENCES................................................................................................................................3
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INTRODUCTION
Reflection is the practice which helps an individual person to convey their speech and
experience in the effective manner (Dzainudin, Yamat and Yunus, 2019). The present report will
illustrate the importance of reflection and also mentioned some reflective models which can
deliver the definite understanding in better manner.
MAIN BODY
PART B - Reflection
The term reflection simply refers as a learning ability where an individual person can be
able to share their experience to other people from which they can be able to learn and adopt the
appropriate knowledge from the person who is conveying their experience. In this report, I am
able to understand the ethics and personal relation concept in the detailed manner. While doing
this project I met from many difficulties where it makes me to get distracted and frustrated
easily. I learned that it is important for an individual to learn and understand the importance of
the reflective practices and writing which can help them to increase their knowledge and learning
ability which support them to become successful person in the future professional areas. Also i
am able to learn that reflective practices help the person in their personal and professional life as
well where it makes them to achieve their set goals and targets ion beneficial manner (Sowa and
McDermid, 2018). There are many and different kinds of model which help the individual person
to reflect their experience in the effective manner.
Gibbs reflective model
It is a tool or a model which help the person to reflect their speech and experience in better
manner which create an accurate sense and help the listener to understand it in better manner. It
is consisted into six major steps:
Description: In this factor the individual can be able to describe and elaborate the entire situation
in the detailed manner. While doing the project on public relation and sustainability concept my
tutor choose me and provided me an opportunity to express my knowledge and talent effectively.
Feelings: The second factor defines where an individual person has to convey the feelings of
them in a particular situation which has been described at first factor. During the project making
I went through many feelings like at starting I was quite nervous but as the time goes on i started
feeling motivated as my tutor helped me allot.
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Evaluation: Evaluation step may consider by the person where they have to describe and convey
what went good and what went bad. During the project, I faced problem in getting the work done
on time where the lack of time management skill creates issue but my mates helped to manage
the time and helped me in the project which was went good.
Analysis: In this step it has to deliver the speech where why the things went not well and why
things went well and good. The project making on the topic went well and I am able to learn and
understand the things appropriately.
Conclusion: This factor is the overall summary of the situation and experience e an individual
refers and what the individual learn from their experience (Colomer, Serra, Cañabate, and
Bubnys, 2020). At last, it has been concluded that I am capable of understanding the importance
of the time management skill and required to improve them.
Action: The last factor denotes where they have to make an action plan to increase and enhance
their ability and skill which will help the ion future to face the similar situation in effective
manner. In the action way, I need to improve my time management skill by prioritising my work
which will help me to complete my project on time.
CONCLUSION
The report has concluded the importance of reflective practices and writing which can help
an individual to increase their knowledge and can be able to grow and develop them in the future
time. It has mentioned the significance of the reflection and mention the reflective model for the
better understanding.
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REFERENCES
Books and journals
Dzainudin, M., Yamat, H. and Yunus, F., 2019. Collaborative and Reflective Practices through
Project Approach in Early Childhood Education. Religación: Revista de Ciencias
Sociales y Humanidades. 4(19), pp.201-206.
Sowa, S. and McDermid, C., 2018. Self-Reflective Practices: Application Among Sign Language
Interpreters. International Journal of Interpreter Education. 10(1), p.4.
Colomer, J., Serra, T., Cañabate, D. and Bubnys, R., 2020. Reflective learning in higher
education: Active methodologies for transformative practices. Sustainability. 12(9),
p.3827.
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