Premier Inn Hotel Chain: Organisational Structure, Business Environment, SWOT and PESTLE Analysis
VerifiedAI Summary
This case study provides an in-depth analysis of Premier Inn Hotel Chain, covering its organisational structure, business environment, SWOT and PESTLE analysis. The report highlights the importance of analysing both internal and external factors for a business organisation. It also discusses the impact of Covid-19 on the hospitality sector and how the company can overcome such challenges. The report concludes that the flat organisational structure is desirable for the company to enhance long-term sustainability and profitability.