Reflection on Preston Market Consultancy

Running head: PRESTON MARKET CONSULTANCY
Preston Market Consultancy
Name of the Student
Name of the University
Author Note

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Introduction:
The paper is focused in the elaboration of my experience in the group consultancy
project. The reflection is considered to be one of the significant ways of exchanging the
information regarding the experience of a particular event or activity and it is notably helpful
for learning from the past experiences so that the same mistake is not repeated in future. The
usage of the Kolb’s reflective cycle is seen to increase the effectiveness of the reflection of
the experiences and that is one of prime reasons for considering it as the framework for the
reflection of my experiences of building the consultancy plan on the Preston market
(Prestonmarket.com. 2018).
Kolb’s Reflective Cycle:
As mentioned earlier, the Kolb’s reflective cycle is considered to be one of the best suited
framework for the reflection of the experiences of the events and the activities (Konak, Clark
and Nasereddin 2014). The model was developed in the year 1984 with four important stages
such as the concrete experience, reflection observation, abstract conceptualisation and active
experimentation (Kolb 2014).
The concrete experience stage of the model is focused on the experiences that I
gathered from creating the consultancy and the implementation plan and for that, we needed
to focus on one of the host organization. We formulated a team of five members for the
creation of the consultancy and the implementation plan. I expected that the effective
management of the members of the group will be significantly difficult owing to the issue of
the cultural differences, differences in the societal belief of the members, differences in the
social values of the members of the team. The first task for us after the formation of the group
was the selection of the host organization for the creation of the consultancy and
implementation plan. All the members of the team were observed to suggest names of the
different organization on the basis of their preferences and knowledge. However, after a long

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and fruitful discussion, we decided to consider the Preston market as the host organization
and focused on the boxed market area.
The effective formation of the roles and responsibilities of the members of the team
was significantly important in making sure that the detrimental impact of the conflicts
regarding the business conduction over the performances of the team gets minimized (Bassot
2016). Adding to this, the establishment of the strong relationship with the customers of the
host organization was significantly important for us in receiving important feedbacks for our
consultancy plan. The name of our consultancy was Fortune Consultancy. However we faced
notable amount of issues in achieving the feedback as the customers of the organization were
not ready to comment or interact with us in the desired manner and the formation of the trust
amongst the customers of the organization was difficult for us. We had a bit of confusion in
identifying whether the customers are providing genuine feedback or not.
The reflection observation stage of the model is focused in presenting the information
that are gathered from the experience is an effective manner (Tomkins and Ulus 2016). It is
observed that reflection of the experiences is a cost efficient and time saving method of
learning for the individuals that have not conducted the activity on their own. In order to
create the consultancy plan, I was responsible for the analysis of the data gathered by one of
the members of our team. I provided important suggestions to the other members of the team
on the basis of the data analysis. After that, we faced the necessity of dividing the work
amongst ourselves as the deadline of the task was approaching and we were in need finish the
remaining part of our task. We faced considerable number of challenges in completing the
task with the desired quality, however, we were able to identify the techniques for the
increment of the sales of the boxed market.