Principles of Marketing & Communication in a Digital World
Assessment for this module consists of a group presentation and individual reflection. The group presentation requires students to develop a market analysis and marketing mix for a new or improved product or service. The individual reflection is worth 50% of the final mark.
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Added on 2020-11-23
Principles of Marketing & Communication in a Digital World
Assessment for this module consists of a group presentation and individual reflection. The group presentation requires students to develop a market analysis and marketing mix for a new or improved product or service. The individual reflection is worth 50% of the final mark.
Added on 2020-11-23
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