Tesco's Innovative Delivery Strategies: Robots and Drones

Problem insight:
0.00. The problem which the research would explore would the continuous pressure which Tesco
is facing to deliver grocery products in the United Kingdom. Grocery items like food and drinks
have shorter shelf lives and hence have to be delivered to customers within shortest possible
time. 0.20. The urgency to deliver grocery products within short time spans have necessitated the
retail chains to apply innovative delivery strategies. They can no longer solely depend on their
delivery personnel to deliver products on time.
0.50 Tesco, the British international retail chain has adopted the strategy to deliver groceries
using robots. It can be pointed that though the use of robots has enabled the retail chain to ensure
higher level customer services, it has put immense pressure on the existing resources of the
company.
Portfolio of generated solution ideas:
2.0.. The portfolio of innovative strategies which Tesco has generated to solve the issue of
customer pressure to deliver grocery within short span of time consists of robots and drones. The
robots are used to deliver grocery within short distances while the drones deliver grocery within
long distances.
Solution selection analysis:
3.0 . The two solutions namely, drones for long distances and robots for short distances have
been embedded with certain technologically advanced attributes which have made their selection
pertinent. First of all of robots and drones are embedded with anti-theft software which enable
Tesco offices to maintain track of their locations and their surroundings.