This report provides insights into process mapping and analysis, focusing on the relationship map and cross-functional map of P-Bicycle Corporation. It discusses the omissions and proposed improvements for the company, as well as performance measurement and recommendations for process improvement.
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Table of Contents Executive Summary...................................................................................................................2 Introduction................................................................................................................................3 Process Mapping........................................................................................................................5 Process Analysis.........................................................................................................................8 Conclusion and Recommendations..........................................................................................10 References................................................................................................................................11 Table of Figures Figure 1: A relationship Map of P-Bicycle Corporation............................................................3 Figure 2: Cross-Functional Map of P-Bicycle Corporation.......................................................4
Executive Summary The following report gives an encounter which is in an interview between Oscar and Phil who is a representative of P-Bicycle Corporation. Oscar wants to know the processes that the company goes through during its operations. Using this interview as the primary source of data the report comes up with a relationship map and a cross-functional map for P- Bicycle Corporation. The report is divided into various sections including an introduction, process map where a relationship map and its analysis is explained, process analysis where a cross-functional map is explained, and finally, there is a section for conclusions and recommendation for P-Bicycle Corporation.
Introduction Process mapping is a visual depiction of the flow of a process, in order to ease better understanding and communicate it effectively to the stakeholders(Gallia, 2019). It is defined as creating a map of the course a patient takes, through the relevant administrative processes and pertinent procedures, in a pictorial format. Process maps have a number of uses(Chung et al., 2017). They help in explaining the workflow to new employees while clarifying the job responsibilities of existing ones.Relationship mapping is a tool that organizations use for very specific reasons like: a)To acquire and win new customers b)To protect the existing clients and their accounts and c)To grow revenues among the existing clients Traditionally relationship mapping was used to build out a visual chart that included all the key stakeholders. A card for each stakeholder would include their background notes, what motivates them and their biases(Biggs, Farrell, Lawrence, & Johnson, 2014). From there, an arrangement of the cards would be made to show who reports to whom. Different symbols would be used including line types and colour codes depending on how complex an organization wanted their relationship mapping to be. Relationship mapping would indicate the relationship strength, relationship types, internal alliances, conflicts, and all the influencers. While the traditional relationship mapping tool was a worthwhile activity and a strategic practice, the sheer complexity of coming up with a relationship map made difficult for an organization to execute making various companies that could benefit from relationship maps to avoid them altogether. After a relationship map has been created most visual charts would quickly become absolute because updating these maps was deemed as an inefficient and cumbersome activity. This is because the relationship maps are not portable and its content
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was housed in a centralized location. However, with the advancement in technology, relationship mapping software are able to create insights that are kept up-to-date with automatic feeding of the inputs which can be delivered through mobile platforms and emails. In the end, the sales and business development departments of any organization values business mapping for the benefit it brings to the organization(DeGirolamo et al., 2018). On the other hand, Cross-functional maps the depth of the processes details of an organization by expanding the limits of conventional charts to a multi-dimensional range. This allows anyone that is examining the cross-functional map to examine the processes and the attributes related to the specific processes along with the categories that they belong to. Cross-functional maps focus more on showing us more details of how the organization uses processes for customer value creation, unlike relationship maps that focus on the long-term link between the customer and the suppliers that make up the organization(Black et al., 2016). Process Mapping
SuppliersPurchasing Department Engineering Distribution DepartmentCustomer Sales Bicycle Manufacturer Bicycle Servicing Service request Work Order Material Request Material Request Purchase Order Materials Verifies Order Produce Specs Detailed Drawing Order not Verified Verified Order Complete New Bicycle Servicing complete Serviced bicycle New bicycle P-Bicycle Corporation Figure1: A relationship Map of P-Bicycle Corporation(Source: Class Case Study) Relationship maps explain in detail how parts of an organization are connected together. relationship maps help describe the links that exist throughout the organization; for instance, every function, team or department is always a supplier on its own as it produces one or more outputs. Additionally, it is also a customer on its own right as it receives one or more inputs from another part or department within the organization. Therefore, relationship maps will quickly identify this supplier-customer linkage for you(Quinn, 2016). The above relationship map shows the customer-supplier relationship of P-Bicycle Corporation. Oscar conducted an interview with Phil who is a representative of P-Bicycle Corporation to gather the information that was used to build this relationship map. P-Bicycle Corporation is made up of the following departments: The sales department
The sales department is responsible for interfacing the corporation with the customers. The sales department gets customer requirements and processes them into work order or service request. Work orders are usually generated for a customer who needs a new bicycle manufactured for them. The work order is then sent to the engineering department. A service request is usually generated when a customer requires their bicycles serviced. The service request is sent to the service section of the company(Heher & Chen, 2017). The engineering department The engineering section of P-Bicycle Corporation verifies the order it receives from the sales department after which it produces specifications for bicycle manufacturing. If an order is verified and accepted they also do a detailed drawing of the specifications for the manufacturing team. The servicing section The servicing department of P-Bicycle Corporation receives a service request from the sales department. Upon receiving this request, they verify the request and check if they have the required spare parts and proceed to schedule the servicing work. In case they don't have the required materials they make a material request to the suppliers through the purchasing department(Castellano & Gobbo, 2018). The bicycle manufacturer department The manufacturer department receives verified orders from the engineering section of the corporation. Once they receive their orders, they verify them through the engineering department. If they have every material they need, they go on and manufacture the bicycle. In case the inventory does not have enough or the required materials they make a material request to the suppliers through the purchasing department. The purchasing department
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This department is responsible for receiving a material request from both the servicing section and the bicycle manufacturing department. Once they have received these material requests, they make purchase orders to suppliers and wait to receive the ordered materials. The distribution department The distribution department receives complete serviced bicycles or complete new bicycles from the servicing section and the bicycle manufacturing department respectively. Once they receive the complete order, they notify the customer who after making the necessary payments receive their complete orders(Antonacci, Reed, Lennox, & Barlow, 2018). Omissions and proposed improvements The omissions made during data collection that was used to come up with a relationship map form the improvement points of P-Bicycle Corporation. For instance, during the interview, there is no mention of what payment methods the customer has when making the payment. Also, it is not known who processes the invoice for customers as well as the payments. There is no link between any department and the customer making the payments. Also, other payment methods such as hire purchase have not been included with only the interviewee mentioning that when the payment is received in full, then the customer can pick their order. These omissions represent a disconnection between the customer and the company. Coming up with more details like the payment methods and who is responsible for issuing the invoices to the customer and at what point the customer is supposed to make the payment is the point of improvement for the P-Bicycle Corporation(Bradford & Gerard, 2015).
Process Analysis CustomerSales Engineering and Servicing ManufacturingDistribution No Customer request New bicycle or Servicing Complete work order Engineering Servicing Manufacture the new bicycle Get more details from customer More feedback Confirm with customer Make payment P-Bicycle Corporation Cross-Functional Process Work order prepared New Bicycle order Servicing order Servicing Complete order new parts Acquire New Parts Get new parts Serviced bicycle readyNew bicycle ready Prepare Invoice Complete Work Figure2: Cross-Functional Map of P-Bicycle Corporation(Source: Class Case Study) Cross-functional process maps describe the process of doing work in a given organization, that is, the path that the input take gradually as they are transformed into the respective outputs that the customer with value. Therefore in general, a cross-functional map will show the phases of all the steps that make up a given process(Glidden, 2016). In a given cross-functional map there are three critical components that include: a)The inputs and outputs of each and every step b)The pattern and sequence at every step and c)The various functions roles and people at every step
Having indicated that cross-functional maps depict the various value-producing items for the business, it is also important to note that they are also used to show the pathways that lead to customer satisfaction(Kaitelidou et al., 2014). The above cross-functional map describes the various inputs and outputs that happened at P-Bicycle Corporation. The process starts when a customer physically presents themselves to the organization and makes a verbal or a written request which is either a new bicycle or servicing an old bicycle. The customer is served by the sales department which also has the mandate of preparing a work order for a service request depending on the nature of the customer's request. A completed work order following a customer request that requires servicing is sent to the servicing section while a complete work order requiring the manufacturer of a new bicycle is sent to the engineering department(Nyemba & Mbohwa, 2017). Once received the servicing department checks whether they have the available materials for servicing and schedules the servicing of the bicycle after. On completing the servicing, they notify the distribution department who in turn notifies the customer that their order is complete. The engineering department, on the other hand, receives an order request from the sales department and comes up with detailed drawings of the specifications. The processes these orders and pass the request to the manufacturing department. The manufacturing department verifies the order request from the engineering department, and after verification, they check whether they have the available materials to process the order and go on to schedule the manufacturing of a new bicycle(Soreanu, 2016). In case they lack any material they make a request to the suppliers through the purchasing department. Once a bicycle has been complete they notify the distribution department who intern notifies the sales department to prepare the invoice for the customer. The purchasing
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department is involved with receiving a material request from both the servicing and the engineering departments and making purchase orders to the respective suppliers. Omissions and proposed improvements. Cross-functional maps depict what takes place inside one or more functions for a given process, and therefore any disconnect or omissions that were identified during the creation of a relationship map will also be present while analysing the cross-functional process map. Therefore, the cross-functional map also identifies the problem of missing payment methods. The primary data used to come up with the map does not identify the options that a customer has(Nyemba & Mbohwa, 2017). Performance Measurement It is critical that business managers are aware of how various business processes and departments are performing. That is where performance measurements come in. performance measures will allow you to evaluate the various triggers that indicate a need for change in performance. There are various performance indicators that P-Bicycle Corporation can use as measures of performance success like: a)The number or items that are returned. b)The time it takes to fulfil an order c)The number of customer complaints received. For P-Bicycle Corporation, the organization would use the number of customer complaints received as the performance measure. This is because every complaint received indicate a dissatisfied customer. Also, it is an indication that one of the departments did not give their expected outputs. Conclusion and Recommendations In conclusion,the process maps assist in identifying weak and strong points of the organization, problems associated with the process and strategizing process improvement
efforts among others. These provide new insights into developing advanced interfaces among different processes in order to achieve efficiencies. Process maps also bring forth the cost structure and the main cost centres in the organizations.If in any case, that they only have one payment method, then it is time for P-Bicycle Corporation to ensure they provide their customers with various payment options as this will help improve the customer satisfaction level.It is also important that in the various processes, the inputs and outputs are explicitly defined so that every employee in these departments knows what to expect in, and what to give out and to who.
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