Product Innovation Management
Added on 2020-03-16
4 Pages754 Words106 Views
UNIVERSITY NAME Student’s name Student’s IDProduct innovation management
7.0.0 Production, Potholes and Call to Action7.1.0Production and manufacturing issues 7.1.1Design/intellectual property The company should ensure that it correctly patent the product such that it doesn’t make it easyfor competition to manufacture almost same product and remain within the law. When thishappens customers may fail to notice nuTonomy’s product thus pose a marketing and saleschallenges in future. (Gong, Shen & Du, 2016)7.1.2Production/manufacturing The company might fail to carry out extensive quality checks that will ensure the product isdurable and suitable for all the market terrain due to its tight timelines. It takes time to be able toget real test of the product as subjecting it to various quality tests take time. (Vantsevich, Howell,Vysotski & Kharytonchyk, 2003)7.1.3Supply The company runs a risk of not obtaining the most suitable suppliers in the market due toinexperience with the market as the product is still new and the company does not have extensiveknowledge in terms of reliable suppliers in the market. To be able to truly know this takes timeas the company engages in business and gets to know which supplier will do well for them. (Vander Westhuyzen & Van der Merwe, 2001)
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