Knowledge Management and Information Systems : Assignment
Added on 2021-06-11
15 Pages4262 Words278 Views
ProgrammeMSc Management with StreamsModule nameKnowledge Management and Information Systems QAA Level7Schedule TermSummerStudent Reference Number (SRN)BP0230934Report/Assignment TitleKnowledge Management and Information System ofCoca Cola Company.Date of Submission25th August, 2020Declaration of Original Work:I hereby declare that I have read and understood BPP’s regulations on plagiarism and thatthis is my original work, researched, undertaken, completed and submitted in accordancewith the requirements of BPP Business School. The word count, excluding contents table, bibliography and appendices, is _3450__ words.Student Reference Number: BP0230934Date: 25th August, 20201
Table of ContentsIntroduction:....................................................................................................................................................3Corporate Objectives:...................................................................................................................................4Business Overview:........................................................................................................................................4Corporate Structure:.....................................................................................................................................5Business model of the organisation:....................................................................................................6SWOT Analysis of Coca Cola:.....................................................................................................................7PESTEL Analysis of Cocacola....................................................................................................................8Porter’s Five Forces Analysis:................................................................................................10 Recommending the Appropriate KIMS:................................................................................11 Key Management Implementation Challenges.........................................................12Conclusion..................................................................................................................................13 References2
1.Introduction: This report deals with the integration of an IT infrastructure in an organisation thatplans to use the information system of knowledge management and integrate it withanother suitable system. Coca-Cola Company is the preferred analytical organisationin this study. The information system for knowledge management refers in particularto a form of information system that preserves or stores knowledge and gathers itwhen appropriate. It helps the information system of the knowledge management toidentify sources of information, help improve communication and use knowledge, andto collect resources containing hidden knowledge. It helps to strengthen theknowledge management (KM) process in certain respects (Luceyand Lucey, 2004). Itis likely that organisations should do so while evaluating knowledge managementinformation systems by treating KIMS as simply knowledge management systems. Tothis end, information systems for knowledge management are strengthened with theuse of technology. However, the focus must always be on the IT processes whenlooking at knowledge management systems. Specific initiatives and activities withinthe company must be carried out by these systems (Bagad, 2008).Overall,information systems have become a crucial part of the information system todaybecause of their proper implementation. An organisation can integrate this by havingan appropriate IT system or infrastructure.3
2.1 Corporate Objectives: The key goals of Coca-Cola Company are to be internationally recognized as acompany that has ethical and business duties and to promote sustainable developmentto succeed in tomorrow's world. It forms the basis for businesses through these goalsin the decision-making cycle.Coca-Cola wants its brand and reputation to be internationally recognized, targetingvarious regions worldwide with various products. In close cooperation with its clientsall bottling partners, such as grocery stores, food stores, film theatres and streetvendors, develop regional strategies and use them in collaboration with the company.Their rivalry with other drink firms is also minimized, as they own various brands,which might be competitive.2.2 Business OverviewCoca-Cola Corporation Coke is the non-alcoholic beverage brand worldwide. Thecompany has 15 billion dollars in marks, with the top five soft beverages being four,including Coca-Cola, Fanta, Sprite, Diet Coke, and Fantasy. Minute Maid, VitaminWater and PowerAde are some of the biggest brands. Over 500 drink brands,particularly spinning drinks but also water, energy drinks, power and sport drinks, andready-to-drink teas and coffees are all owned / licensed and marketed. The Coca-ColaCompany serves customers in over 200 countries with the world's biggest sodadistribution network. This accounts for about 40% of its US revenue.In 1886 in the United States Coca-Cola sells marked products and now selling markedproducts across more than 200 countries. The business has the world's most famousbrand and owns four of the worlds top 5 non-alcoholic "sparkling" brands. Their goalis to refresh the world, inspire optimistic and happy experiences, and make sense and4
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