Organizing a Fundraising Event for Embassy West Senior Living in Ottawa

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This project charter outlines the purpose, objectives, and schedule for organizing a fundraising event for Embassy West Senior Living in Ottawa. It also discusses the expected profitability and strategic goal alignment of the project.

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Running head: PROJECT CHARTER
Project management: Organizing a fundraising event for the Embassy West Senior Living in
Ottawa
Name of the Student
Name of the University
Author’s Note

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PROJECT CHARTER
Table of Contents
1. Purpose........................................................................................................................................2
1.1 Background............................................................................................................................2
1.2 Expected profitability............................................................................................................2
1.3 Strategic goal alignment........................................................................................................2
1.4 Other competitive effects.......................................................................................................3
2. Business objectives......................................................................................................................3
2.1 Scope......................................................................................................................................3
2.2 Objectives..............................................................................................................................3
3. Overview......................................................................................................................................4
3.1 Sponsorship and Ownership..................................................................................................4
3.2 Description of the project......................................................................................................4
3.3 Deliverables...........................................................................................................................4
4. Schedule.......................................................................................................................................5
5. Resource requirements...............................................................................................................10
6. Project budgets...........................................................................................................................11
7. Approvals...................................................................................................................................13
Bibliography..................................................................................................................................14
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1. Purpose
1.1 Background
The paper mainly reflects on the organization “Embassy West Senior Living” which is
one of the living homes for retired people for handling complex cases. The organization
generally have proper coordination between the various onsite doctors, pharmacy as well as
different wellness centre that further helps in allowing adjustments for medication within 24
hours. Furthermore, in house doctors are generally registered so that the residents can wait for
appointment in order to make different types of unnecessary trips to the hospital. Moreover, the
organization re-invest in biggest asset by providing proper education on geriatric, rehabilitation
as well as cognitive therapy. In order to provide proper facility to the people who stays in
Embassy West Senior Living, the organization wants to organize a fundraising event so that best
trained as well as highest stuffed home in Ottawa can be arranged with the help of the money
that is gathered.
1.2 Expected profitability
It is expected that by organizing a fundraising event for the Embassy West Senior
Living, $300,000 amount of money can be collected by inviting the business icons as well as
renowned industries within the event. The money that will be gathered from the fundraising
event will be utilizing on providing proper living facilities to the retired people by making
arrangement for skilled care, on-site medical centre as well as stroke rehabilitation centre. In
addition to this, it is expected that the project will also recruit 2% more volunteers for the event
which will provide job facilities to the residents of Ottawa.
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1.3 Strategic goal alignment
It is found that the project that is undertaken will be aligned with the occupational health
and safety key business objectives for improving the wellbeing of the people who are associated
with the work and for raising proper awareness about the OHS in order to educate the members
for taking appropriate steps for avoiding any type of challenges or issues in work environment.
1.4 Other competitive effects
It is identified that due to organizing a fundraising event for the organization, number of
different facilities will be arranged for the people who live in Embassy West Senior Living. It is
found that the money that will be gathered will be helpful in providing skilled doctors 24/7, on
site medical centre as well as stroke rehabilitation and physiotherapy centre. All these new
facilities will provide competitive advantage to the organization “Embassy West Senior Living”.
2. Business objectives
2.1 Scope
The scope of the project mainly includes:
Organizing a fundraising event for the Embassy West Senior Living
Procuring auditorium Hall for event
Arrangement of performance
Arranging funding of around $300,000
Arrangement of award ceremony
2.2 Objectives
The main objectives of the project are generally listed below:
To organize a fundraising event for the organization “Embassy West Senior Living”

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To get funding of around $300,000 for improving the facilities of Embassy West
Senior Living
To provide proper facilities like skilled doctors 24/7, on site medical centre
3. Overview
3.1 Sponsorship and Ownership
The CEO of Embassy West Senior Living sponsors the fundraising event so that the
event can be properly organized for providing proper facilities like skilled doctors 24/7, on site
medical centre as well as stroke rehabilitation and physiotherapy centre.
3.2 Description of the project
The paper mainly reflects on a fundraising event that was mainly organized by the
organization “Embassy West Senior Living” in order to provide proper services to the senior
citizens. It is found that with the help of the money that is raised from the event will be helpful in
offering a full spectrum of various clinical supports beyond the traditional Ottawa. It is found
that the fundraising plan will be executed after 6.19 months by utilizing budget of around
$118,108. In addition to this, it is found that after the event was completed, proper facility of
lunch and music performances are made.
3.3 Deliverables
The deliverables of the project are generally reflected in the table with appropriate target
date is given below:
Deliverables Target Date
Making initial plan for the project objectives Mon 25-03-19
Project approval Tue 02-04-19
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Procuring Auditorium Hall for Event Tue 23-04-19
Invite Popular Figures to Perform in the Event Fri 24-05-19
Arranging for performance Thu 25-07-19
Final Preparations Thu 08-08-19
Drama and Music Performances Thu 22-08-19
Lunch Thu 22-08-19
Donations Thu 22-08-19
Event end Thu 22-08-19
Revenue collection Thu 22-08-19
Project Appraisal Thu 29-08-19
Official Closing Mon 02-09-19
4. Schedule
The fundraising event that was organized by the organization “Embassy West Senior
Living” will be completed in 6.19 months. The target completion date of the project will be 03-
09-19. The table that is provided below reflects on the activities that are needed to be executed
with their target initiation and finish date in order to organize the fundraising event quite
successfully.
WBS Task Name Duration Start Finish
0 Organizing a fundraising
event for the Embassy West
6.19 mons Thu 14-03-19 Tue 03-09-19
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Senior Living in Ottawa
1 Initiation phase 1.05 mons Thu 14-03-19 Thu 11-04-19
1.1 Initial plan for the project 3 days Thu 14-03-19 Mon 18-03-19
1.2 Discussion with the board 2 days Tue 19-03-19 Wed 20-03-19
1.3 Determining objectives 2 days Thu 21-03-19 Fri 22-03-19
1.4
Making initial plan for the
project objectives
4 days Mon 25-03-19 Thu 28-03-19
1.5
Meeting with the people of
the organization
2 days Fri 29-03-19 Mon 01-04-19
1.6 Project approval 1 day Tue 02-04-19 Tue 02-04-19
1.7 Appointing team members 4 days Wed 03-04-19 Mon 08-04-19
1.8
Conducting survey for the
project
3 days Tue 09-04-19 Thu 11-04-19
1.9
Milestone 1: Completion of
initiation phase of the project
0 days Thu 11-04-19 Thu 11-04-19
2 Planning phase 0.9 mons Fri 12-04-19 Tue 07-05-19
2.1 Procuring funds 7 days Fri 12-04-19 Mon 22-04-19
2.2
Procuring Auditorium Hall
for Event
6 days Tue 23-04-19 Tue 30-04-19
2.3
Assigning roles and
responsibilities
5 days Wed 01-05-19 Tue 07-05-19
2.4 Milestone 2: Completion pf 0 days Tue 07-05-19 Tue 07-05-19

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planning phase of the project
3 Execution phase 3.8 mons Wed 08-05-19 Wed 21-08-19
3.1 Preparing event roadmap 12 days Wed 08-05-19 Thu 23-05-19
3.2
Invite Popular Figures to
Perform in the Event
10 days Fri 24-05-19 Thu 06-06-19
3.3
Inviting people from the
organization
8 days Fri 07-06-19 Tue 18-06-19
3.4 Inviting industrialist 5 days Wed 19-06-19 Tue 25-06-19
3.5 Decorate the auditorium 7 days Wed 26-06-19 Thu 04-07-19
3.6
Prepare stage and audience
zone
6 days Fri 05-07-19 Fri 12-07-19
3.7 Promote the Event 8 days Mon 15-07-19 Wed 24-07-19
3.8 Arranging for performance 10 days Thu 25-07-19 Wed 07-08-19
3.9 Final Preparations 10 days Thu 08-08-19 Wed 21-08-19
3.10
Milestone 3: Completion of
arrangement
0 days Wed 21-08-19 Wed 21-08-19
4 Organizing the event 0.19 mons Thu 22-08-19 Tue 27-08-19
4.1 Audience entrance 0.2 days Thu 22-08-19 Thu 22-08-19
4.2
Drama and Music
Performances
0.2 days Thu 22-08-19 Thu 22-08-19
4.3 Lunch 0.1 days Thu 22-08-19 Thu 22-08-19
4.4 Award ceremony 0.1 days Thu 22-08-19 Thu 22-08-19
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4.5 Donations 0.1 days Thu 22-08-19 Thu 22-08-19
4.6 Event end 0.1 days Thu 22-08-19 Thu 22-08-19
4.7 Revenue collection 3 days Thu 22-08-19 Tue 27-08-19
4.8
Milestone 4: Completion of
organizing phase
0 days Tue 27-08-19 Tue 27-08-19
5 Phase 5: Closing 0.25 mons Tue 27-08-19 Tue 03-09-19
5.1 Project Review 2 days Tue 27-08-19 Thu 29-08-19
5.2 Project Appraisal 2 days Thu 29-08-19 Mon 02-09-19
5.3 Official Closing 1 day Mon 02-09-19 Tue 03-09-19
5.4
Milestone 5: Completion of
closure phase
0 days Tue 03-09-19 Tue 03-09-19
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Figure 1: Gantt chart
(Source: Created by Author)

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5. Resource requirements
The key resources who are associated for organizing the fundraising event for the
organization mainly includes event manager, organizer, project manager, HR manager, Finance
manager, researcher, Decorator, Catering team as well as music band. It is identified that proper
medium of communication must be utilized between the project stakeholders for completing the
project successfully. In addition to this, other resources like material resources as well as
financial resources are needed for the preparation of the project. The table that is provided below
reflects on the roles that are played by the stakeholders in executing the major deliverables of the
project.
Deliverables
Event
manager
Organizer HR.
manager
Researcher Decorator Finance
manager
Catering
team and
music
band
Project
manager
Making
initial plan for
the project
objectives
C
I R, A
Project
approval C I R,A
Procuring
Auditorium
Hall for Event
R,A
C I
Invite
Popular Figures
to Perform in
the Event
I
R,A C
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Arranging for
performance C A I R
Final
Preparations C A I R
Drama and
Music
Performances
C
I R,A
Lunch C I R,A
Donations I R,A C
Event end A C I R,
Revenue
collection C I R,A
Project
Appraisal C R,A I
Official
Closing C I R,A
6. Project budgets
It is found that in order to organize the event for the organization “Embassy West Senior
Living in Ottawa”, budget of around $118,108. The figure that is provided below reflects on the
amount of money that is needed for executing each of the project activities successfully.
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PROJECT CHARTER
Figure 2: Project budget
(Source: Created by Author)

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7. Approvals
Stakeholder Signature
Project manager
Event manager
Project sponsor
Organizer
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Bibliography
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scheduling, and controlling. John Wiley & Sons.
Marcelino-Sádaba, S., Pérez-Ezcurdia, A., Lazcano, A. M. E., & Villanueva, P. (2014). Project
risk management methodology for small firms. International journal of project
management, 32(2), 327-340.
Mir, F. A., & Pinnington, A. H. (2014). Exploring the value of project management: linking
project management performance and project success. International journal of project
management, 32(2), 202-217.
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Sánchez, M. A. (2015). Integrating sustainability issues into project management. Journal of
Cleaner Production, 96, 319-330.
Serra, C. E. M., & Kunc, M. (2015). Benefits realisation management and its influence on
project success and on the execution of business strategies. International Journal of
Project Management, 33(1), 53-66.
Svejvig, P., & Andersen, P. (2015). Rethinking project management: A structured literature
review with a critical look at the brave new world. International Journal of Project
Management, 33(2), 278-290.
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