Project and Relationship Management - Desklib

This article discusses the case of Brum Brew, a medium-sized craft brewery facing issues with their SAP business One ERP cloud-based solutions. The article covers the rich picture, CATWOE analysis, problem definition, project scope, time/quality/cost constraints, technical requirements, project deliverables, stakeholder management, communication, risk management, and project planning. The article also includes a project work breakdown structure, activity schedule and estimate of project staff costs, and project network diagram and Gantt chart. Subject: Management, Course Code: N/A, Course Name: N/A, College/University: N/A

Project and Relationship
Management

Table of Contents
1.0 Project Introduction...................................................................................................................3
1.1 Problem situation..............................................................................................................3
1.2 Rich picture......................................................................................................................3
1.3 CATWOE.........................................................................................................................5
1.4 Problem (Root) Definition................................................................................................6
2.0 Project Definition and Management..........................................................................................6
2.1 Project scope, time/quality/cost constraints, and technical requirements......................6
2.2 Project deliverable, link with issues identified in your Rich Picture...............................7
2.3 Project stakeholder management and communication.....................................................7
2.4 Project risk management..................................................................................................7
3.0 Project Planning.........................................................................................................................7
3.1 Project work breakdown structure....................................................................................7
3.2 Activity Schedule and estimate of project staff costs.......................................................7
3.3 Project network diagram...................................................................................................8
3.4 Project Gantt chart ...........................................................................................................8
References .......................................................................................................................................9

1.0 Project Introduction
1.1 Problem situation
Brum Brew is a medium-sized craft brewery which is based in Birmingham. The said company operates its functional area
with strength of 75 staffs and is currently in 5th year of operations. The said firm is facing some issues in accordance to their decision
which was taken in regards to automate its business by installing the SAP business One ERP cloud-based solutions. In addition to this,
company managers undertook the strategy to install Finance Purchasing and Stock & Distribution modules to marry up to their
existing point of sales system Zettle and thus regulate their ERP system (Aanbari and Kwak, 2018).
Reflecting to the provided case study for the company, given firm have continued to expand their market operations with
increased number of manpower. It was being observed that, undertaken software technology didn't complied well to their core
operational process technology. In its inclusion, 365 office suite that is currently used at Brum Brew is not compatible as well as is
found to be rigid and limiting the productivity of the business firm. Furthermore, stated problem is also found to be complex as it lacks
flexibility in terms of working in uncertain and complex business environment. Being Financial Manager for the stated company a
project plan will be set that will facilitate improvement change to regulate productive operations of the corporate firm (El Mariouli and
Laassiri, 2018).
1.2 Rich picture
The term rich picture refers to project methodology that forms a basis for solving a complex business based problem and
facilitate learning mechanism by drawing detailed illustration of problem components.

Integration
Technology
ERP
InnovationSAP
ZettleMicrosoft
Dynamics
ERP cloud-
based
solutions.
Finance
Purchasing
and Stock
&
Distribution
modules

1.3 CATWOE
For given analysis CATWOE, standards of working in a business firm are set as per defining solutions of respective business
problems. In the process being key considerations to stakeholders of the business firm are being facilitated. The given company i.e.,
Brum Brew are guided to take considerations of standpoints of stated framework, as it will facilitate ethical framework for problem
solving approach (Luszczak, 2019).
 Customers: For the given element customers of organisational firm are being taken into consideration. In Brum Brew, these are
considered to be most important stakeholder for the business firm for which changes in business firm are being initiated as per
their relevance to productivity.
 Actors: Stated element is an inclusive of employees or staffs working in operational firm and are responsible for carrying
operations which will bring in change in the organisational firm. In relation to given context, key decisions passed to facilitate
change will be done in accordance to interest of these stakeholders. In given process, being financial manager at respective
company, actions in accordance to change technology operations of firm will be initiated.
 Transformation process: Under the given element actions in relation to transformation of input such as raw materials or man
power is being transformed to finished good. Inclusive of the scenario systematic approach is being adopted that will facilitate
effective usage of business resources and will ensure enough productivity of firm while in process of change. Furthermore,
SAP ERP system with an equivalent Microsoft Dynamics ERP system will be implemented.
 World view: From the business surroundings, various stakeholders of the business could argue for their discomfort in regards
to bring in changes. Effective standards of implementing change will be taken into consideration for the respective company.
 Owners: For the given segment of the model, Directors of company would be treated as the last resort for implementing the
change decision in the operational firm. For the purpose being elements like, change productivity, importance and interest of
relevant stakeholders will be taken into consideration.

 Environmental constraints: In this last element, key considerations to relative environment of the business firm will be taken
into consideration. This will be an inclusive of external stakeholders such as; government for which business strategy has to
comply with government laws and regulations (Saeed, Shaikh and Naqvi, 2018).
1.4 Problem (Root) Definition
It refers to underlying cause or fundamental essence of some issue, difficulty or problem at hand. Taking considerations to
Brum Brew, root cause can be identified in respect to technology operations as;
 Lacks flexibility.
 Doesn't comply with rest resource of company/ Unorganized.
 Unable to handle market complexities.
2.0 Project Definition and Management
2.1 Project scope, time/quality/cost constraints, and technical requirements
Project scope
The scope of given project work relates to initiate change in technology operations at Brum Brew. Being financial manager at
respective company, key considerations to effective technology of Microsoft Dynamics ERP system will be implemented.
Time/ quality/ cost constraints

Brum Brew will adopt Triple constraints for which productivity of the said company will be ensured. Total budget and
estimated cost of £2,80,000.
Technical requirements
Use of project management software and relative technology innovation will be taken into consideration for seeking better
operational productivity of the said company.
2.2 Project deliverable, link with issues identified in your Rich Picture
The given project will deliver effective changes in respect to technology innovation for the project firm. This will take key
considerations to better implementation of change and will solve the existing problem for the business firm.
2.3 Project stakeholder management and communication
Project stakeholder management will be facilitate in accordance to argue effective changes in the corporate firm. This will be
don through taking derivatives of project management model i.e., Agile. In addition to this, communication will be based on
respective model of communication mix.

2.4 Project risk management
Under this element preparation of risk register will be taken into consideration. This will aid towards key considerations of
project risk an will facilitate better productivity of the business firm (Takács and et. al., 2021).
3.0 Project Planning

3.1 Project work breakdown structure
Main activities
Budget Approval Music Advertising Develop an
Advertisement Plan
Train Production
Crew
Performance
Director Approval
Department
approval
Hire Orchestra
Manager’s concern
Hire publicity
Director
Use of digital
techniques
Marketing tools
Hire set designer
Set designed and
buit
Cast rehersel
Advertisement
media
Cocern of
marketing manager
Performanace
management
techniques
Training and
development

3.2 Activity Schedule and estimate of project staff costs
Annual salary
Managing Director £50,000
Finance Manager/Project Manager £7,000
Accountant £25,000
Operations Manager £33,000
Operations Staff x 3 £24,500 each
Purchasing Manager £30,000
Sales/Marketing Manager £31,500
Sales/Marketing staff x 2 £24,000 each
IT Manager £30,500
IT Staff x 2 £24,500 each
Software vendor costs To be estimated
3.3 Project network diagram

3.4 Project Gantt chart

References
Books and Journals
Aanbari, F.T. and Kwak, Y.H., 2018, June. Impact on project management of allied disciplines. Project Management Institute.
El Mariouli, M. and Laassiri, J., 2018, October. Applying Agile Procedure Model to Improve ERP Systems Implementation Strategy.
In International Conference Europe Middle East & North Africa Information Systems and Technologies to Support
Learning (pp. 471-481). Springer, Cham.
Luszczak, A., 2019. What is Microsoft Dynamics 365/AX?. In Using Microsoft Dynamics 365 for Finance and Operations(pp. 1-4).
Springer Vieweg, Wiesbaden.
Saeed, S., Shaikh, A. and Naqvi, S.M.R., 2018. Assurance using two erp: Microsoft dynamics ax and sap due to the usage of supply
chain management module. Mehran University Research Journal of Engineering & Technology, 37(2), pp.337-350.
Takács, J.M., Tolner, N., Orosz, G.T. and Pogatsnik, M., 2021, May. Modular education framework supported by IT project
management methods. In 2021 IEEE 15th International Symposium on Applied Computational Intelligence and Informatics
(SACI) (pp. 485-490). IEEE.