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Project Plan

   

Added on  2020-10-05

30 Pages5951 Words148 Views
Project

Table of ContentsINTRODUCTION ..........................................................................................................................1TASK 1............................................................................................................................................1P1(a).......................................................................................................................................1P2 & P3 (b).............................................................................................................................2TASK 2............................................................................................................................................9P4(c).......................................................................................................................................9TASK 3..........................................................................................................................................12P5 and P6(d, e, f)..................................................................................................................12Conclusion: ...................................................................................................................................19TASK 4..........................................................................................................................................20P7(g).....................................................................................................................................20CONCLUSION..............................................................................................................................20REFERENCES..............................................................................................................................21APPENDIX....................................................................................................................................21

INTRODUCTION Project plan refers to the formal document which is specifically designed to guide thecontrol and execution of a project. It is a key to achieve successful project and is termed to be themost important document which every organisation must create before starting up of anybusiness. Therefore, the company which is being taken into consideration in order to carry outthis assignment is Debenhams Plc. It is one of the British multinational retailer operating firmunder a department store format in the United Kingdom (Ariely, 2012). This company isspecialised in its products like fashion clothing, shoes, other accessories etc. The company haschallenged to create and market a brand new summer shoes to compete with bing name brandalong with putting together a launch event to sell the product to majority industry representativeduring London fashion week which is taking place on 16th - 20th February 2019. This projectbasically explains about the aims, objectives, project management plan taking into considerationthe Gantt chart and work break down structure. Moreover, interpretation, recommendation hasalso been done in order to carry out project plan effectively and efficiently.TASK 1P1(a)Research plan:The company which is taken to carry out this project is Debenhams Plc which is termedto be one of the British multinational retailer operating firm. It is specialised in different types ofproducts like shoes, fashion clothing, accessories, cosmetics, electricals, gifts and toys(Cleveland, Laroche and Hallab, 2013). As the company is achieving a successful growth inmarket so it has decided to create and market a brand new summer shoes in order to rendercompetitive edge with big name brand along with putting together a launch event so as to sell theproduct to majority industry who are representing during London fashion week which is takingplace on 16th – 20th February 2019.The time frame required to create and launch new brand summer shoes by Debenhams Plc fortaking part in fashion week in London is 8 weeks and the estimated cost to be incurred is5000000 pounds.Project aims and objectivesAims:1

“To design and market a summer shoes for London fashion week which is taking placefrom 16th - 20th February 2019”-. A case study on Debenhams Plc.Objectives:To design and market summer shoes by taking global competitiveness into consideration.To test the designed shoes before signing off into the market.To evaluate the success of project implementation so as to suggest any measures whichcan be used by the company in future.Renewing other people work to be able to design the shoe.P2 & P3 (b)Project management plan: It is termed to be a formal approved document which isspecifically used by the project manager so as to effective manage the project execution. Itdocuments the actions which are necessary to prepare, design, integrate and to coordinate thedifferent planning activities. Therefore given below specifies the project management plan ofDebenhams Plc organisation which included various elements and they are specifiedbelow(Crane and Matten, 2016):Project management planScopeThe scope of Debenhams Plc organisationtermed to be broad as the company is planningto create and market a summer shoes forLondon fashion week which is taking placefrom 16th - 20th February 2019. Whereas,researcher scope is also termed to be wide asthe researcher have to carry out is research soas to get the knowledge and understandingabout the culture, of London market beforelaunching the new shoes for London fashionweek.Cost It is termed to be the essential source whichmust be available with the company so thatthey can execute the project on time. As the2

Debenhams Plc organisation will require fundat the time of launching or for producing newsummer shoes. Whereas, a researcher willrequired funds at the time of understandingthe market and culture of London fashionweek. So the estimation cost of DebenhamsPlc organisation is 2,00,000 pounds, and asper researcher point of view the estimated costterms to be 50,000 pounds.QualityIt is the most important aspect which must beconsidered by Debenhams plc organisation soas to influence and attract more customers. Soit is essential for organisation to createbetween quality summer shoes for thecustomers. Whereas, researcher must take intoconsideration primate research method so asto ensure and to carry out better qualityresearchResourcesIt is an essential aspect and must be taken intoconsideration by Debenhams Plc organisationso as to ensure proper and optimum utilisationof resources like funds, human resources,technology etc. Whereas researcher must alsomake best use of its resources like books,journals, magazines etc. so as to get valuableand accurate data for carrying out best qualityresearch. CommunicationIt is the major factor as communication playsan essential role in influencing customerstoward their products. So in order to attractand influence customers Debenhams Plc3

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