Strategic Business Plan Assignment pdf
Added on 2021-04-17
8 Pages2100 Words104 Views
|
|
|
qwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmrtyuiopasdfghjklzxcvbnStrategic Business PlanComparative Analysis
ContentsComparative analysis.......................................................................................................................2Analysis and interpretation of mission, vision and business objectives..........................................2Key strengths of the plan.................................................................................................................2Key weaknesses of the plan.............................................................................................................3Competitive environment................................................................................................................3Strategic orientation.........................................................................................................................4Available resources..........................................................................................................................5Performance measures.....................................................................................................................5Conclusion.......................................................................................................................................6References........................................................................................................................................71
Comparative analysis The business plan of Fancy’s Foods and THR Traditional Home style Restaurant are comparedwhile providing the strengths and weaknesses of the business plans. The information is analyzedto bring the aspects of the plan while interpreting the mission, vision, objectives, strengths,weaknesses, competitive environment, resources, performance measures and strategic orientation(West, et al., 2015). These are the elements that are included in the business plans and arecompared accordingly. Analysis and interpretation of mission, vision and business objectives Fancy’s Foods mission is to capture the dairy products market and have specialty products.Vision of the business is to ensure that the business plan of the two markets such as dairyproducts and specialty products ensure increase in sales. The main objective of the organizationis to market its product to a large market and cater customer interest in whipping toppings. The vision of THR is to offer traditional family style food and service to the people along withseveral cuisines in the menu. Mission statement of the organization is to provide a space wherecustomers relax and have a unique kind of experience in the hotel. The main objectives of thebusiness are to be among the best in home-style restaurant, to provide meals with quality andreasonable price and to achieve prime cost ratio. Both the business plans have differentobjectives, vision and mission as it ensures that the industries are different. Key strengths of the plan The key strengths of the Fancy’s Foods business plan are the marketing strategies and thefinancial matter provided to achieve business objectives. Marketing strategies help to ensuresales volume of the product while working on promotional measures or offers. Marketingstrategy of the organization includes entering in the new market such as retail sector (Ansoff, etal., 2018). Entering the products in grocery stores is a good initiative while demonstrating theproducts with in-store displays in several markets. Attractive label is another product attractivefeature that ensures business planning and conducting product image in packaging strategy. 2
End of preview
Want to access all the pages? Upload your documents or become a member.
Related Documents
Planning for Growthlg...
|14
|1175
|45
Assignment on Strategic Management and Planninglg...
|8
|1738
|17
Business Strategy for The Nutri Storelg...
|12
|629
|36
CoffeeVille: Business Plan, Market Analysis, and Strategieslg...
|8
|1334
|363
Business Strategylg...
|15
|603
|91
Strategic Plan for The Sydney Morning Heraldlg...
|11
|2230
|165