Table of ContentsINTRODUCTION ..........................................................................................................................1ASSIGNMENTS.............................................................................................................................2Recent development in events management sector:....................................................................2Tools for promoting event management: ...................................................................................3Event life cycle:...........................................................................................................................4Event for coca cola......................................................................................................................5CONCLUSION................................................................................................................................5REFERENCES................................................................................................................................5
INTRODUCTION Event management is an art and science to development and management of variousceremonies, conference, feast and seminar at large scale. It covers the brand analysis, study ofthe target audience, devising the concept of the event and ultimately cooperation of themachinery resource to the transformation of event plan into actual form in an efficient manner tofulfil the client expectation. It provides the various services such as the food and beverage,hospitality services and arrangement other things like time managing (Reid, 2007).(Source: Event Management, 2016)Functionality is corporate events leading company is Sydney, Australia. It provides the variousservices of the events to clients such as the Ring ceremonies, wedding feast, educational seminar,business and political conference, birthday parties and other activities programs. The companyhave adequate human resources to perform the task of celebration. 1Illustration 1: EVENT MANAGEMENT
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