BMP4006 - BUNI Travels: People & Performance Recruitment Documents
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This report provides a comprehensive overview of the recruitment process for BUNI Travels, a tour and travel company, focusing on the role of a Business Travel Consultant. It includes a detailed job description and person specification, a sample job advertisement, and a recruitment strategy outlining candidate sourcing and assessment methods. A three-month staff development plan is also presented, emphasizing training sessions and action plans to enhance employee skills and performance. The rationale behind each element, such as attracting the right employees and building a strong employer brand, is discussed, along with specific strategies like creating candidate personas, launching employee referral programs, and leveraging social recruiting. The report concludes by highlighting the importance of these elements in achieving BUNI Travels' goals and improving overall business performance, with the aim of providing high-quality service to customers and enhancing profitability. Desklib offers a wide range of similar solved assignments and past papers for students.

BSc (Hons) Business Management
BMP4006 People and Performance
Assessment 2
Recruitment Documents
Semester 2
Submitted by:
Name:
ID:
Contents
1
BMP4006 People and Performance
Assessment 2
Recruitment Documents
Semester 2
Submitted by:
Name:
ID:
Contents
1
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Contents
INTRODUCTION .........................................................................................................................1
Job description ......................................................................................................................1
Job advertisement..................................................................................................................2
Recruitment strategy .............................................................................................................2
Three-month staff development plan ...................................................................................3
Rationale.................................................................................................................................4
CONCLUSION..............................................................................................................................5
REFERENCES...............................................................................................................................7
2
INTRODUCTION .........................................................................................................................1
Job description ......................................................................................................................1
Job advertisement..................................................................................................................2
Recruitment strategy .............................................................................................................2
Three-month staff development plan ...................................................................................3
Rationale.................................................................................................................................4
CONCLUSION..............................................................................................................................5
REFERENCES...............................................................................................................................7
2

INTRODUCTION
Recruitment and selection is the procedure of distinguishing the need of a job and one of the
important process of management. The term recruitment refers to an activity of seeking out,
finding and selecting the candidates for a particular position of a company (Landay and
DeArmond, 2018). Through the recruitment and selection process, it becomes easy for the firm
to recruit high skilled professionals to achieve its objectives. If the company has a high skilled
workforce, it can more satisfy the customers than before and enhances the profitability and
promotes success of the company. This report is based on the company named as, BUNI Travels
which is a tour and travel company and offers traveling services to the traveller and general
peoples. In this report, we will discuss about the job description and person specification of
Business Travel Consultant and then we will cover a job advertisement which helps the business
to recruit a Business Travel Consultant for the company. Further to it, this report will cover a
plan which outlines the recruitment strategy for obtaining the best candidate and at last, it will
cover three month staff development plan for the newcomers.
Job description
The job statement of a particular position refers to the plain-language tool which discuss about
the work, responsibility, purpose and obligation of a specific position. Whereas the person
specification refers to the verbal description of the qualifications, skills, experience, knowledge
and other conception which a candidate has to feature to execute the responsibility of a job.
Through the job description framework, the firm can get clarity about the roles and
responsibilities which the individual has to perform while doing the job. It also help the firm to
understand the ability and qualifications that are needed to perform a job and it consists of some
necessary information like job role, job position, location of the company, salary and incentives.
Through this method, BUNI Travels can get the right candidate for a specific job position which
will help them to bring efficiency and makes them successful (Chhabra and Ahuja, 2018). The
Business Travel Consultant is an individual who advises and provides information, insights and
approval to help customers to reach their goals and solves problems. The main responsibility of
1
Recruitment and selection is the procedure of distinguishing the need of a job and one of the
important process of management. The term recruitment refers to an activity of seeking out,
finding and selecting the candidates for a particular position of a company (Landay and
DeArmond, 2018). Through the recruitment and selection process, it becomes easy for the firm
to recruit high skilled professionals to achieve its objectives. If the company has a high skilled
workforce, it can more satisfy the customers than before and enhances the profitability and
promotes success of the company. This report is based on the company named as, BUNI Travels
which is a tour and travel company and offers traveling services to the traveller and general
peoples. In this report, we will discuss about the job description and person specification of
Business Travel Consultant and then we will cover a job advertisement which helps the business
to recruit a Business Travel Consultant for the company. Further to it, this report will cover a
plan which outlines the recruitment strategy for obtaining the best candidate and at last, it will
cover three month staff development plan for the newcomers.
Job description
The job statement of a particular position refers to the plain-language tool which discuss about
the work, responsibility, purpose and obligation of a specific position. Whereas the person
specification refers to the verbal description of the qualifications, skills, experience, knowledge
and other conception which a candidate has to feature to execute the responsibility of a job.
Through the job description framework, the firm can get clarity about the roles and
responsibilities which the individual has to perform while doing the job. It also help the firm to
understand the ability and qualifications that are needed to perform a job and it consists of some
necessary information like job role, job position, location of the company, salary and incentives.
Through this method, BUNI Travels can get the right candidate for a specific job position which
will help them to bring efficiency and makes them successful (Chhabra and Ahuja, 2018). The
Business Travel Consultant is an individual who advises and provides information, insights and
approval to help customers to reach their goals and solves problems. The main responsibility of
1
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an individual is that, they have to organize and execute assigned business projects on behalf of
the clients but it should be based on the client's requirements.
Job advertisement
A job advertisement helps the people to make aware about the job position at BUNI Travels. As
it helps the firm to hire a right candidate which may fill a particular job position in an effective
way (Ganesan, Antony and George, 2018).
JOB ADVERTISEMENT
BUNI Travels is looking for suitable candidates for Business Travel Consultant which will have
an ability to bring skillfulness in the functions of the company. The firm is situated in
Barnsbury, London.
Organisation name- BUNI Travels
Job location- Barnsbury, London
Business- Travel and Tourism
Position- Business Travel Consultant
Education- Must have a Bachelor's degree in the field of travel and tourism and
hospitality.
Experience- Should have an experience of 1-3 years in Travel and Tourism.
Skills- knowledge of latest tourism trends, knowledge of travel software, outstanding
communication and interpersonal skills.
Languages known- Must know English, French, Spanish, German and Japanese
Remuneration- $32000 per month + incentives
Leaves- 22 leaves can be apply throughout the year
Those who are interested may drop their resume at job@bunitravels.com
Thank You
Recruitment strategy
The recruitment strategy is a type of strategy which defines the function of the company that they
plans to recruit for, when and where those job opportunities will be placed and also includes the
assessment strategies which will help the business to determine top candidates. It helps the
business to recruit the job seekers as these are the basic starting points. The firm has to develop
an effective strategy so it can bring skillfulness to the company's functions. As we all know that,
hiring is one of the most important duty of management and it is undertaken by the Human
Resource Department. BUNI Travels has to adopt an appropriate strategy to create an effective
recruitment strategy. It is one of the best strategy as the firm has to create a candidate persona
2
the clients but it should be based on the client's requirements.
Job advertisement
A job advertisement helps the people to make aware about the job position at BUNI Travels. As
it helps the firm to hire a right candidate which may fill a particular job position in an effective
way (Ganesan, Antony and George, 2018).
JOB ADVERTISEMENT
BUNI Travels is looking for suitable candidates for Business Travel Consultant which will have
an ability to bring skillfulness in the functions of the company. The firm is situated in
Barnsbury, London.
Organisation name- BUNI Travels
Job location- Barnsbury, London
Business- Travel and Tourism
Position- Business Travel Consultant
Education- Must have a Bachelor's degree in the field of travel and tourism and
hospitality.
Experience- Should have an experience of 1-3 years in Travel and Tourism.
Skills- knowledge of latest tourism trends, knowledge of travel software, outstanding
communication and interpersonal skills.
Languages known- Must know English, French, Spanish, German and Japanese
Remuneration- $32000 per month + incentives
Leaves- 22 leaves can be apply throughout the year
Those who are interested may drop their resume at job@bunitravels.com
Thank You
Recruitment strategy
The recruitment strategy is a type of strategy which defines the function of the company that they
plans to recruit for, when and where those job opportunities will be placed and also includes the
assessment strategies which will help the business to determine top candidates. It helps the
business to recruit the job seekers as these are the basic starting points. The firm has to develop
an effective strategy so it can bring skillfulness to the company's functions. As we all know that,
hiring is one of the most important duty of management and it is undertaken by the Human
Resource Department. BUNI Travels has to adopt an appropriate strategy to create an effective
recruitment strategy. It is one of the best strategy as the firm has to create a candidate persona
2
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which represents the perfect job candidate for a particular role the firm wants. The other strategy
for the firm has to establish an worker referral program and they can modify the brand of the
employer. The firm can advantage social recruiting and can embrace recruitment equipment
which helps the firm to attain best hiring outcome in a restricted time period.
Three-month staff development plan
The staff improvement program consists of some stages which is implemented by the
organisation to enhance the ability of an employee and motivate or inspire them to acquire new
knowledge and learnings. To make the employees more productive, the firm has to fill the gaps
which they are lacking off. If the employee contributes to the accomplishment of the objectives,
it leads to improve the performance of them. The firm has to provide training sessions to the
workers as they are the more efficient way to improve their performance (Huertas-Valdivia,
2021). To promote self-development, the employees has to upgrade their skills and attend
training sessions regularly in order to be aware about the trends of the business. BUNI Travels
has to formulate effective employment development plan which makes their workers more
effective and efficient. The process of formulation of action plan are detailed below-
Creation of action plans- The firm has to create action plan which consists of what
resources will be used, strategies and activities to be performed in action plan and
also the goals and targets for which action plan is to be developed. Through this, the
firm can awake about the duty and responsibility which they have to perform to
apply change.
Providing trainings- To make more productive, the firm has to provide training
sessions to their employees at the workplace. Through this, the workers can learn
new skills and can improve existing skills which helps the company to produce
better results. To provide training sessions to the employees, the firm has to opt
software which will help them in supplying a practical experience of interaction
with the other workers. As it is a price effective method of training and
improvement of workers (Martins, Dominique-Ferreira and Lopes, 2022) .
Monitoring of actions- At this stage, the firm has to monitor each activity of
workers and it is mandatory for the business. Through this, the firm can be filled
3
for the firm has to establish an worker referral program and they can modify the brand of the
employer. The firm can advantage social recruiting and can embrace recruitment equipment
which helps the firm to attain best hiring outcome in a restricted time period.
Three-month staff development plan
The staff improvement program consists of some stages which is implemented by the
organisation to enhance the ability of an employee and motivate or inspire them to acquire new
knowledge and learnings. To make the employees more productive, the firm has to fill the gaps
which they are lacking off. If the employee contributes to the accomplishment of the objectives,
it leads to improve the performance of them. The firm has to provide training sessions to the
workers as they are the more efficient way to improve their performance (Huertas-Valdivia,
2021). To promote self-development, the employees has to upgrade their skills and attend
training sessions regularly in order to be aware about the trends of the business. BUNI Travels
has to formulate effective employment development plan which makes their workers more
effective and efficient. The process of formulation of action plan are detailed below-
Creation of action plans- The firm has to create action plan which consists of what
resources will be used, strategies and activities to be performed in action plan and
also the goals and targets for which action plan is to be developed. Through this, the
firm can awake about the duty and responsibility which they have to perform to
apply change.
Providing trainings- To make more productive, the firm has to provide training
sessions to their employees at the workplace. Through this, the workers can learn
new skills and can improve existing skills which helps the company to produce
better results. To provide training sessions to the employees, the firm has to opt
software which will help them in supplying a practical experience of interaction
with the other workers. As it is a price effective method of training and
improvement of workers (Martins, Dominique-Ferreira and Lopes, 2022) .
Monitoring of actions- At this stage, the firm has to monitor each activity of
workers and it is mandatory for the business. Through this, the firm can be filled
3

with the skills in which they are lacking off. It is used to take corrective actions
when the performance of the employees is not good.
Evaluation of action plan- After monitoring the actions, the firm has to evaluate the
action plan which helps to rectify the mistakes and makes the plan more effective. It
is vital for the business to evaluate effectiveness of action plan as it can help the
manager to alter the points and makes the future plan more effective.
Rationale
Reason for creating job description, job advert, recruitment strategy and staff development plan-
The job description is needed in the process of recruitment as to attract the right
employees and provide an outline for the candidates to understand what the firm exactly
requires. The job description includes the information about a role and can easily catch
the attention of the candidates.
The job advertisement inform possible customers about a new beginning and pull their
attention to apply. It is vital for the company growth as it is accessible to everyone across
the globe and helps the firm to filter the candidates. Through this, the firm can access to a
larger talent pool and makes the application process smoother (Sharma and Kamble,
2021).
The recruitment strategy contributes to build an unique position on the job market and it
seems to be very attractive for the employees. As it differentiates the company from its
competitors and promotes the creativity of the organisation.
The staff development strategy help the workers to grow their skills which provides a
better supply for the current roles and it improves the performance of the workers which
leads to provide direct benefit to the business.
Strategy used-
There are various types of strategy which the firm can be used for effective recruitment and these
are detailed below-
Create a candidate persona- It is a strategy which represents the perfect job candidate for
a particular role. As it consists the skills, qualifications, characteristics, educational
4
when the performance of the employees is not good.
Evaluation of action plan- After monitoring the actions, the firm has to evaluate the
action plan which helps to rectify the mistakes and makes the plan more effective. It
is vital for the business to evaluate effectiveness of action plan as it can help the
manager to alter the points and makes the future plan more effective.
Rationale
Reason for creating job description, job advert, recruitment strategy and staff development plan-
The job description is needed in the process of recruitment as to attract the right
employees and provide an outline for the candidates to understand what the firm exactly
requires. The job description includes the information about a role and can easily catch
the attention of the candidates.
The job advertisement inform possible customers about a new beginning and pull their
attention to apply. It is vital for the company growth as it is accessible to everyone across
the globe and helps the firm to filter the candidates. Through this, the firm can access to a
larger talent pool and makes the application process smoother (Sharma and Kamble,
2021).
The recruitment strategy contributes to build an unique position on the job market and it
seems to be very attractive for the employees. As it differentiates the company from its
competitors and promotes the creativity of the organisation.
The staff development strategy help the workers to grow their skills which provides a
better supply for the current roles and it improves the performance of the workers which
leads to provide direct benefit to the business.
Strategy used-
There are various types of strategy which the firm can be used for effective recruitment and these
are detailed below-
Create a candidate persona- It is a strategy which represents the perfect job candidate for
a particular role. As it consists the skills, qualifications, characteristics, educational
4
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background and other details. Through the candidate persona, the firm can optimise
candidate beginning, create more impressive recruitment marketing content, write better
job descriptions, and modify applicable HR metrics.
Launch an employee referral program- It is one of the most effective recruitment strategy
and are a primary root of quality hires along with the social sites and online job boards. It
can lower the turnover rate, reduce the recruitment costing, hire in a fast way and do
better workforce planning. BUNI Travels has to adopt this strategy as it is a structured
programme which request the employees to advise appropriate candidates for the open
positions.
Improve the employer brand- If the employer has a positive brand image in present
competing job market, they can prevail in the war for talents. To improve the employer'
reputation, BUNI Travels can commence a company blog, turn their current workers into
brand ambassadors, treat candidates as customers and can modify diverseness in the
workplace (Dominique-Ferreira, Rodrigues and Braga, 2022). There are many job
seekers who consider the brand image of the employer.
Leverage social recruiting- As we all know that social recruiting is the best to recruit
candidates in today's world. To recruit by the use of social media, BUNI Travels can put
a spotlight on the organisation's culture, encourage workers to share their experiences on
the social media platform. They can engage with the customers and stay consistent across
the platforms.
Embrace recruitment equipment- It is a human capital management strategy which uses
practical application like machine learning, artificial intelligence that leads to reduce the
cost per hire, assist recruiter productivity and encourages the attribute and efficiency of
the workforce of an organisation. If BUNI Travels use recruitment automation, they can
take benefit like job advertising, social recruiting, candidate pre-screening, applicant
tracking and can attain offers also (Sudarmo, 2020).
CONCLUSION
In this report, we will discuss about the job statement and person description of the Business
Travel Consultant and prepare a job advert for this post. And it was concluded from this report
that, the job description is crucial for management as it provides an advantage to the company to
5
candidate beginning, create more impressive recruitment marketing content, write better
job descriptions, and modify applicable HR metrics.
Launch an employee referral program- It is one of the most effective recruitment strategy
and are a primary root of quality hires along with the social sites and online job boards. It
can lower the turnover rate, reduce the recruitment costing, hire in a fast way and do
better workforce planning. BUNI Travels has to adopt this strategy as it is a structured
programme which request the employees to advise appropriate candidates for the open
positions.
Improve the employer brand- If the employer has a positive brand image in present
competing job market, they can prevail in the war for talents. To improve the employer'
reputation, BUNI Travels can commence a company blog, turn their current workers into
brand ambassadors, treat candidates as customers and can modify diverseness in the
workplace (Dominique-Ferreira, Rodrigues and Braga, 2022). There are many job
seekers who consider the brand image of the employer.
Leverage social recruiting- As we all know that social recruiting is the best to recruit
candidates in today's world. To recruit by the use of social media, BUNI Travels can put
a spotlight on the organisation's culture, encourage workers to share their experiences on
the social media platform. They can engage with the customers and stay consistent across
the platforms.
Embrace recruitment equipment- It is a human capital management strategy which uses
practical application like machine learning, artificial intelligence that leads to reduce the
cost per hire, assist recruiter productivity and encourages the attribute and efficiency of
the workforce of an organisation. If BUNI Travels use recruitment automation, they can
take benefit like job advertising, social recruiting, candidate pre-screening, applicant
tracking and can attain offers also (Sudarmo, 2020).
CONCLUSION
In this report, we will discuss about the job statement and person description of the Business
Travel Consultant and prepare a job advert for this post. And it was concluded from this report
that, the job description is crucial for management as it provides an advantage to the company to
5
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accomplish their goals in an easier way. To improve existing capabilities and learn new skills,
the firm has to motivate their employees to take training sessions regularly. The firm has to adopt
an effective recruitment strategy and has to consider the process of formulation of action plan.
6
the firm has to motivate their employees to take training sessions regularly. The firm has to adopt
an effective recruitment strategy and has to consider the process of formulation of action plan.
6

REFERENCES
Chhabra, A. and Ahuja, V., 2018. Recruitment Trends in the Contemporary Era.
In Multidisciplinary Perspectives on Human Capital and Information Technology
Professionals (pp. 24-37). IGI Global.
Dominique-Ferreira, S., Rodrigues, B.Q. and Braga, R.J., 2022. Personal marketing and the
recruitment and selection process: Hiring attributes and particularities in tourism and
hospitality. Journal of Global Scholars of Marketing Science, 32(3), pp.351-371.
Ganesan, M., Antony, S.P. and George, E.P., 2018. Dimensions of job advertisement as signals
for achieving job seeker’s application intention. Journal of Management Development.
Huertas-Valdivia, I., 2021. Role-Playing a staffing process: Experiential learning with
undergraduate tourism students. Journal of Hospitality, Leisure, Sport & Tourism
Education, 29, p.100334.
Landay, K. and DeArmond, S., 2018. Recruitment process outsourcing and recruiter and hiring
firm characteristics: A two study investigation. Journal of Personnel Psychology, 17(4),
p.183.
Martins, N., Dominique-Ferreira, S. and Lopes, C., 2022. Design and development of a digital
platform for seasonal jobs: Improving the hiring process. Journal of Global Scholars of
Marketing Science, 32(3), pp.452-469.
Sharma, R. and Kamble, Z., 2021. Shifting paradigms in human resource management while
striving for service excellence in the tourism industry. In Service Excellence in Tourism
and Hospitality (pp. 177-190). Springer, Cham.
Sudarmo, S., 2020. Human resources management and leadership for public services in the 21st
century. International Journal of Business, Economics and Management, 3(1), pp.219-
225.
7
Chhabra, A. and Ahuja, V., 2018. Recruitment Trends in the Contemporary Era.
In Multidisciplinary Perspectives on Human Capital and Information Technology
Professionals (pp. 24-37). IGI Global.
Dominique-Ferreira, S., Rodrigues, B.Q. and Braga, R.J., 2022. Personal marketing and the
recruitment and selection process: Hiring attributes and particularities in tourism and
hospitality. Journal of Global Scholars of Marketing Science, 32(3), pp.351-371.
Ganesan, M., Antony, S.P. and George, E.P., 2018. Dimensions of job advertisement as signals
for achieving job seeker’s application intention. Journal of Management Development.
Huertas-Valdivia, I., 2021. Role-Playing a staffing process: Experiential learning with
undergraduate tourism students. Journal of Hospitality, Leisure, Sport & Tourism
Education, 29, p.100334.
Landay, K. and DeArmond, S., 2018. Recruitment process outsourcing and recruiter and hiring
firm characteristics: A two study investigation. Journal of Personnel Psychology, 17(4),
p.183.
Martins, N., Dominique-Ferreira, S. and Lopes, C., 2022. Design and development of a digital
platform for seasonal jobs: Improving the hiring process. Journal of Global Scholars of
Marketing Science, 32(3), pp.452-469.
Sharma, R. and Kamble, Z., 2021. Shifting paradigms in human resource management while
striving for service excellence in the tourism industry. In Service Excellence in Tourism
and Hospitality (pp. 177-190). Springer, Cham.
Sudarmo, S., 2020. Human resources management and leadership for public services in the 21st
century. International Journal of Business, Economics and Management, 3(1), pp.219-
225.
7
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