Assignment - Digital Innovation and Transformation

Added on 2021-02-20

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REFERENCESBooks and JournalsAndersen, O. J. and Torsteinsen, H., 2016. Promoting and Protecting Values through Leadership Agency: Experiences from Disaggregation and Autonomisation of WasteManagement.Bolden, R., Gulati, A. and Edwards, G., 2019. Mobilizing change in public services: Insights from a systems leadership development intervention.International Journal ofPublic Administration, pp.1-11.Caillier, J. G., 2015. Transformational leadership and whistle-blowing attitudes: Is this relationship mediated by organizational commitment and public service motivation?.TheAmerican Review of Public Administration.45(4). pp.458-475.Digital and innovative disruption - Recent digital movements have disrupted manyindustries, to the detriment of many established operators in the industry, but for thebenefit of consumers and society. Digital disruptions occur at a level that shocked theindustry by calling on the government to help the industry adapt to the disorder.Economic sharing is one of the disorders that has gained momentum over the past fewyears and will provide prospects for high growth in the future: Wa-Pila plans togenerate £335 billion in revenue worldwide by 2025. Business models and operationswith digital capabilities can sustain their business in service sector in the upcomingyears. In the past, the hotel and housing industry was disrupted for example, thisindustry has evolved from luxury hotels to mainstream hotels, because thedevelopment of interstate highways has brought more family trips to the country tohours of care and then to the birth of hotels and now, like Airbnb, it is at a turningpoint, questioning the status quo with a sharing platform.Airbnb is a classic example of a destructive product on Airbnb, people can sleep insome people's common living rooms at very cheap prices using airbags. People whoare interested in Airbnb are not the same people who are interested in Wa-Pilabecause they don't have good hotel features. This is the business model that ispermitted for these low-value customers because Airbnb is not required to ownproperty or hire workers and low-cost solution for customers with low value.Intuitive mobile interface developments – This can be the another external factorwhich can disrupt the business in future as it provides a chain monitoring dashboardthat can be easily compared to competition and the industry as a whole, providingunprecedented indicators that measure loyalty, reveal demographic knowledge, andidentify sources of income and losses. For example, Foursquare announced that it haslaunched Foursquare Analytics, a dashboard that analyses trends in anonymous andgeneral pedestrians based on physical brand location. Characteristics of effective manager in the contemporary hospitality industry•There are various characteristics of an effective manager in face of increasedtechnology such as: They need to learn to use all kinds of communicationtechnology effectively which will help them to explain roles andresponsibilities of other employees in a better way this will help them in timemanagement and increased reliability. They need to have knowledge of allkinds of technologies that are being used within the organisation. •Customers needs and multi generational leaders•Multi generational leaders are those leaders that manage fourgeneration of workforce. They also help in strengthening social equity. Theyalso have better knowledge about customers needs and can understand theirneeds and desires in a better way. They can easily accept any kind ofdifference and can create trust through accountability easily. Can can easilyunderstand other employees needs, strengths and weaknesses which helpsthem to tackle any kind of problem easily. They also have a characteristic ofencouraging collaboration among employees of all kinds of age. •Changes in management style•Change in management style can affect the the way currentoperational processes are going on. It can also impact the way customers andemployees needs are fulfilled. It also affect job satisfaction and motivationallevel of employees. It also impacts the overall performance of organisationalculture. It not only impacts the overall performance of employees but it alsoaffects the overall satisfaction level of customers and other managers as well.Internal factorsFinancial Investment Management - Consultancy on finance play an important rolein managing financial investments.The Financial Investment Advisor provides adviceon investment and fund management.Financial advisors prepare investment plans andarrange investments. They recommend financial products for sale and purchase as wellas shipping recommendations.A good financial investment advisor must be qualifiedand have a good understanding of the ability of investors to provide a suitable field offinancial investment.Organization structureWa-Pila hotel has matrix organizational structure combines functionalspecialization with a focus on substructureEmployees in the matrix structure belong to at least two formal groups at thesame time such as function groups and products, programs or project teams.This structure not only increases employee motivation, but also allowstechnical management training and is common in all functional areas.Benefits - Possible benefits includes better collaboration and problem solving,Increased flexibility, better customer service, better performance reports, improvedstrategic management.Drawbacks - Following are some weaknesses of this structure such as the team candevelop strong loyalty to the team, which means that the larger goals of the companyare no longer in focus.Organization cultureEvery culture is based on assumptions of human motivation, different human thoughtsand learning, and different presuppositions for power and influence. This was followedby four Handy's cultures.Role culture - This culture is bureaucratic and subject to strict procedures,narrow roles and well-defined strengths.Task culture - This culture is based on a small team, which is orientedtowards results and solutions and is characterized by flexibility, adaptabilityand personal responsibility.Human Culture - This culture focuses on individuals and such organizationsare value oriented, focused on people and adapted to the needs of eachemployee.Innovation MulticulturalWa-Pila has a diverse and multiculturalism management where a number of diversepeople working within the organization without social discrimination. The anotherbenefit with this of management can help in increase innovation level, enhanceemployee engagement, better goods and services to the customers, increase inprofitability and productivity with high brand recognition in the marketplace.Employee engagement and commitment – The employees at Wa-pila are completelyengaged in their work and also loyal to the organization. This can be the internal factorwhich can affect the management and leadership style if the needs of the employees arenot satisfied such as benefits and compensation, flexible work hours etc.Earlier the organizational culture was following role culture and task culture whichcreated the conflicts in the management but after the appointing of new generalmanager at Wa-Pila they got more focus on human culture as their main goal is toprovide goods and services to the people and their employees.External factorsManaging diverse talent - Wa-Pila hotel management and leadership comprisesdiverse culture which includes people with different types of talent and communicationskills. Their employees suggest innovative ideas to improve the hospitality for thefuture development but managing the people of different culture can be difficult as theleader has to acknowledge every employee with proper recognition.Stakeholder and customers - Wa-Pilafocuses on satisfying the needs of theircustomers and employees as they are the most important factor that can influence theirprofitability and productivity. Wa-Pila provide clean rooms with hygienic food andcomfortable stay for their customers at reasonable rates.Globalization and promoting global capabilities - Due to globalization, theLeadership and Management for Service

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