Reliability and Validity - PDF

Added on - 08 Jan 2021

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REPORT
TABLE OF CONTENTSTASK 1............................................................................................................................................1TASK 2............................................................................................................................................1TASK 3............................................................................................................................................3Objective.....................................................................................................................................3Rationale.....................................................................................................................................3Ethical consideration...................................................................................................................3Sampling.....................................................................................................................................4Reliability and validity................................................................................................................4Data collection............................................................................................................................4QUESTIONNAIRE.....................................................................................................................4TASK 4............................................................................................................................................7Bibliography....................................................................................................................................8
TASK 1Topic: To analyse the operational issues which are directly linked with accounting, sales,human resource and marketing.Fletcher Building Limited is known as top most company in England which was foundedin 2001. Globally it consists of approximate 20000 employees. The present business proposalconsists of various principles and practices on basis of main features of operations in accounting,sales and marketing areas. Different business operational problem has been identified fordecision making and problem solving in operational context. It has also given special emphasison accounting and human resource functions and problems of sales and marketing. In this reportthere is detailed analysis of ethical issues which are considered prior to gathering primary andsecondary data of chosen organisation. Reliability and validity is achieved by developingquestionnaire for primary data and secondary data is from online and authenticated sources.Further the project has been framed for finding different operational issue which will bereflecting in sales, marketing, human resource and finance. This project will givedescription about ways how organization will fix the issues in ethical manner by analysingits strength, weakness, opportunities and threats of Fletcher Building Limited.TASK 2Fletcher Building Limited has market capitalization about NZ$4 billion. It has varioussubsidiaries in New Zealand, Australia and globally and it is headquartered in Auckland, NewZealand(Hon, 2015). Various building materials are manufactured and distributed by thisorganization. Various infrastructure projects are carried by this organization which gives servicesof road maintenance. Different products are provided for buildings such as material forconstruction and more related services. The entity's international segment gives pure surface andlaminate products for spaces of commercial and residential as well. Operational problems withcontext of Fletcher Organization Limited has been determined by using strategy of SWOTanalysis. The data has been extracted from various primary and secondary resources, in primaryquestionnaire has been formed for both employees and customers and for purpose of secondaryannual report of specified organization and different articles from authenticate online resources.StrengthThe management of Fletcher is veryOpportunityThe markets are expanded by1
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