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Business Essentials TABLE OF CONTENTS

   

Added on  2020-06-04

9 Pages2248 Words434 Views
Business Essentials

TABLE OF CONTENTSINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1Part A Define business idea....................................................................................................1Part B Outline main objectives of firm...................................................................................1TASK 2............................................................................................................................................2PESTLE analysis of organisation...........................................................................................2TASK 3............................................................................................................................................3Part A Draft launch event for new firm..................................................................................3Part B Budget plan..................................................................................................................4TASK 4............................................................................................................................................4Discuss Marketing essentials to organisation.........................................................................4CONCLUSION................................................................................................................................6REFERENCES................................................................................................................................7

INTRODUCTIONThe organisation should state its business idea in manner which corresponds to itsobjectives and goals. The present report is based on Coffee van which will be serving coffee, tea,patisserie as well as sandwiches in the market. Further, location of proposed business will be infront of Queensbury train station. It caters the needs and demands of customers in effective way.It targets students for enhanced sales. The external macro factors affect functioning of restaurant.It should develop certain business decisions to conquer its objectives (Hair, 2015). Marketingobjectives should be achieved by it. Different strategies of marketing should be used by it ineffectual manner that will maximise its revenue.TASK 1Part A Define business ideaThe restaurant opening can be used to satisfy consumers which ranges from children toadults. Coffee van was established with the aim to provides food items and beverages at lowprices nearby Queensbury train station. This restaurant provides food items and beverages totarget customers like students. Customers can even order their online through company'swebsite. Free home delivery facility is also provided to themPart B Outline main objectives of firmThe main objectives are:To make it easier for the person which start to work in the morning to have a nice cup oftea or coffee and a pretzel or a hot patisserie at the first hour of the morning.To start a small business with the possibility of extending by the time.To serve fresh food and drink to my customers and attract them to buy from my caravan. These objectives are of utmost important to Coffee van so that it can provide effectivefood items and beverages to targeting customers. 24 hours service facility also enhancessatisfaction of customers.The form of ownership in Coffee van is sole trader. It is easy to operate and sole tradercan take business decisions on his own. Financial responsibility is with owner and profitsaccomplished is retained by him. Decisions are taken quickly as no intervention is possible fromoutside. Owner is only responsible if any discrepancy is occurred in normal business course.Demands and needs of customers can be carefully analysed and implementation can be done1

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