New idea for business is to take business online through E-commerce (business to customer) in which company deals with clothing and accessories and also introduce new product which is men cloth. MAIN BODY BUSINESS CANVAS MODEL Business canvas model is strategic management plan and start up plan for developing a new and documenting existing business model (Business canvas model, 2018).
B2C E-Commerce Platform for Livaz Company
Added on 2021-02-22
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EXECUTIVE SUMMARYThis is a business plan for Livaz company. This is one of the leading company inproduction of women's clothing with more than 20 year experience within the market. Newbusiness idea of Livaz is to starting B2C through E-commerce platform. E-commerce is aprocess of buying and selling product through electronic media such as by mobile applicationsand internet. This refers both online retail as well as electronic transactions. This will give veryunique experience of shopping to customer like clothing and accessories. This eliminate traveltime or cost and also provide comparison shopping. It is new and innovative business idea ofLivaz which business to customer through e-commerce.
Table of ContentsEXECUTIVE SUMMARY.............................................................................................................2INTRODUCTION...........................................................................................................................5MAIN BODY...................................................................................................................................5BUSINESS CANVAS MODEL .....................................................................................................5What's Livaz all about?....................................................................................................................7Mission statement........................................................................................................................7How does Livaz work?................................................................................................................7Livaz ethics.................................................................................................................................7PLANNING ....................................................................................................................................8Market Feasibility............................................................................................................................8Market trends, condition and analysis.........................................................................................8Strategic alliances........................................................................................................................8Threat of competitors entering in new market............................................................................9Market research...........................................................................................................................9SWOT analysis............................................................................................................................9Marketing Plan..........................................................................................................................10Evaluation of marketing resources............................................................................................11Human Resources Feasibility .......................................................................................................11Key personnel ...........................................................................................................................11Recruitment options..................................................................................................................12Training Program......................................................................................................................12Technical and Operational Feasibility...........................................................................................12Production.................................................................................................................................12Distribution...............................................................................................................................12Legislation.................................................................................................................................12Operation...................................................................................................................................13Financial Feasibility.......................................................................................................................13Start up costs.............................................................................................................................13Balance Sheet Forecast.............................................................................................................13
Profit and Loss Forecast............................................................................................................14CONCLUSION..............................................................................................................................14REFERENCES..............................................................................................................................15
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