Impact of Pandemic Covid-19 on Organizations

Foundations of
Business Management

Table of Contents
Executive Summary.........................................................................................................................1
Introduction......................................................................................................................................1
Impact of Pandemic Covid-19 on organisations..............................................................................1
Key issue present at LTR.................................................................................................................4
Recommendations............................................................................................................................6
Conclusion.......................................................................................................................................7
References:.......................................................................................................................................8
Books and Journals.................................................................................................................8

Executive Summary
Due to the emergence of Covid-19 pandemic life of people all over the world has been
changes drastically and that too of business firms. The way of doing business amidst of
pandemic is really a challenging task faced by the companies. Employees and management are
dealing with several issues while working and this report is based on key findings for several
issues dealt by the management and employees along with the recommendation to improve the
working life of people.

Introduction
Rapid changes in the market environment have changed the way business firms are
conducting their business activities. Change in the technology, buying habits of customer,
changes in desires and wants; taste and preferences; change in laws and practices all these factors
have contributed towards the changes in the operational activities of business. Evidently, recent
emergence of pandemic Covid-19 have posed a serious threat and challenges to the management
of business firm. People are shifting towards remote working, ways of communication is
changing, and people are shifting from physical meetings to the online (Belhadi and et. al.,
2021). Pandemic have a long term impact on the functioning of an organisation, communication,
HR practices, motivation, ways of working and adoption of technology. LTR is a housing
association operating in Luton with the aim of providing affordable housing to a local
community especially to a vulnerable individual. The report covers impact of Covid-19 on LTR,
its HR practices, use of technology and motivation level of employees at workplace.
Impact of Pandemic Covid-19 on organisations
Individuals and business firms are contributing largely towards breaking the chain of Covid-
19 virus through accepting the challenges posed by the pandemic. Organisation have shifted
towards the remote working, have become technology enabled and are more creative and
innovative than before. The outbreak of Pandemic is changing the way people live and conduct
business activities which will surely bring Fourth Industrial revolution with a more use of
technology, artificial intelligence and mobile supercomputing. There are several impacts
mentioned below: Impact on Strategy: Many business leaders were taking the crisis as an opportunity of
reinvention through establishing several cost structures, agile operation at business and
speed up digital transformation. However there is peak of crisis in some markets and in
some areas it is hitting back with a more intensity which have led to the revising and
redesigning the strategy to save the business and an economy as whole (Franchi, 2020). Impact on customer: Emergence of pandemic have changes the experiences of customer,
employees and a people in a community along with the change in the attitude and
behaviour. Customer demands and wants are changing drastically that has forced the
companies to re-evaluate how employees deliver exceptional customer experience, how
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