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Building a Strong Personal Brand: Enhancing Credibility and Reputation

   

Added on  2019-11-25

10 Pages2381 Words294 ViewsType: 294
Leadership ManagementProfessional DevelopmentMarketing
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Running head: PERSONAL BRANDINGPersonal BrandingName of the Student:Name of the University:Author note:
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1PERSONAL BRANDINGTable of ContentsIntroduction................................................................................................................................21.Description of Future Job...................................................................................................22.Self Analysis.......................................................................................................................33.Social Networking Profile..................................................................................................44.Conclusion..........................................................................................................................6References..................................................................................................................................7
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2PERSONAL BRANDINGIntroductionPersonal branding refers to the practice of the people and individuals marketingthemselves and branding their respective careers. It helps entrepreneurs and individuals inestablishing a good impression or image in others’ minds. This helps an individual torecognize the field they are expert in, while establishing their credibility and reputation. Anindividual can differentiate himself/herself from others, which in turn helps in building selfconfidence (Khedher, 2014).The report throws light how personal branding helps in developing, refining anddeploying one’s one personality. It helps in establishing an image of a person by creating agood impression in others’ minds. It involves the way a person discloses himself/herself andthe transparency plays a major role in this (Vallas & Cummins, 2015). In this report, I have discussed about myself and my future plans, that is, theprofession I want to pursue after my graduation. I have investigated four platforms of socialmedia, that is, Facebook, Twitter, Instagram and LinkedIn, in order to get an idea about thebest one for publishing my profile. Moreover, it includes a brief analysis about my own selfand the reasons why business partners or employers would get the right impression about me.My first and foremost plan is to start a costume jewelry business in Sydney. Along with that,I would also like to make my career in personal shopping.1.Description of Future JobPersonal branding helps in managing the impression and reputation to create a goodimpression in someone’s mind. It involves self disclosure, therefore, requires transparencyand honesty to maintain the credibility. Personal branding helps one to understand
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