This report discusses the management practices for a new bakery business, including staff management, communication, conflict resolution, time management, and technology management. It also provides recommendations for running a successful bakery.
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TABLE OF CONTENTS INTRODUCTION...........................................................................................................................3 Introduction of the company........................................................................................................3 Capital sources for the new bakery..............................................................................................3 PESTLE ANALYSIS..................................................................................................................4 Potential risk involved in the business.........................................................................................5 Management practices for eliminating the problems in the business..........................................5 Recommendation.........................................................................................................................6 CONCLUSION................................................................................................................................7 REFERENCES................................................................................................................................8
EXECUTIVE SUMMARY In this report, the discussion will be on the new business management. This report includes the introduction and size of the new business. It will further describe about the product features of the company. The emphasis was laid on the capital sources for the new business and the methods of obtaining. It also describes about the problem and challenges faced by the new business management. This report also contains the risk involved in the process and the management practices for minimising the problems in the new business management. Introduction of the company The name of the company is cakes delight and it is basically a bakery. It is small scale business. It is UK based company. It provides all the eatables. It provides the facility of online food delivery. It includes the products like cakes, pastries, drinks, chocolates etc. as the people in the UK are more conscious about the health, specifically for them Cakes delight bakery has started the organic food and drinks.People in UK nowadays started ignoring the junk food and fast food (Monitor,2016). It attracts more customers and helps in increasing the sales of the business. Capital sources for the new bakery Capital sources basically refers to the sources by which the capital is generated. Capital plays an important role in staring up the business. Without capital a business cannot be started. It is always a big confusion for the entrepreneur about acquiring the capital.There are many capital sources and an entrepreneur should choose an appropriate capital source for cakes delight. The different capital sources are as follows: Crowdfunding:It is the method of raising the capital through the internet or social networking sites. It needs maximum campaigns for the promotion, as it is important for the people in the market to know more about the Cakes delight. It is important to win the maximum support of the crowd. In this method the money is not be return back, it is simply kind of the donation from the recognition. Crowdfunding are obtained by the public and crowd in the market. Microloans:Microloans are designed basically for the small business. It helps the entrepreneur of the cakes delight to start up the business. The most attractive part of the loan is they are very short-term loans and with low interest rates(Harvey,2018). It is beneficial for the entrepreneur in establishing new business. Microloans are obtained by the banks. 3
Credit cards:Credit cards are used during the immediate finance of the expenses. Credit card are helpful when entrepreneur don’t have cash for making the transactions at that moment. Credit card can increase the debt with the higher annual percentage rates. Credit cards are provided by the banks only. Therefore, it can be concluded that, the microloans are more beneficial for starting up cakes delight bakery. As these are designed especially for the small business. It is comparatively better from the other capital sources and traditional business loans. PESTLE ANALYSIS PESTLE analysis is the tool used for monitoring and analysing the different environmental factors, which influence the performance of the business. It is very useful tool during the establishment of the business. Political factor:Political factor basically includes the government policies and laws such as, tax policy, foreign trade policies, labour law, trade restrictions, environmental law etc. For the Cakes delight bakery, it is a challenge as it very difficult to figure out every regulation, as it is not easy and also consumes maximum time. Economic factor:Economic factors basically determines the performance of the economy. The factor includes the economic growth, exchange rate, interest rates and unemployment rates, etc. It also affects the price of the products and services. This factor directly or indirectly affects the business, as it affects the purchasing power of customers and accordingly changes in the demand and supply.The impact laid on the sales and performance of the Cakes delight bakery. Social factor:Social factors generally represent the demographic characteristics, norms, values and customs of the people where the business has to be started. It includes the lifestyle of the people, health, hygiene and safety of the people. Technologicalfactor:Technologicalfactorbasicallyreferstotheupdatingofthenew technology in the Cakes delight. It also helps the entrepreneur to evaluate the current situation of the technology. In this factor internet plays an important role for the promotion of the innovation. It helps in delivering the knowledge about of the business to the customers.It helps in promoting the Cakes delight in the market at the wider level, which results in maximising the profit of Cakes delight bakery. 4
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Baking methods:The baking method of the bakery is most important, as there are some rules for the baking, which should be followed very carefully, otherwise it may result in increasing the cases of the cross contamination. It also leads to the allergies in the customers. These are some of the risk which is faced by the cakes delight bakeries. These risks might affects the sales and performance of the business. Management practices for eliminating the problems in the business The efficient management practices are important for the elimination of the problems and issues in the bakery. It helps in making healthy environment in the bakery which results in increasing the effectiveness and productivity. The different management practices are follows: Staff management: Provide effective training:the proper training should be given to the employees to the business. It helps them in gaining more knowledge about the business(Burns,2016). The training should include the bakery procedures, dress code, safety measures and customer relation. It helps in fulfilling the organisational goals more effectively and efficiently. It helps in eliminating the illiteracy among the employees. Communication:communication plays an important role in the bakery. Communication helps in solving the problem related to the finance, as they communicate about the available resources in the cakes delight company. The communication with the staff should be through the phones, mails and internet. Manage conflict:though the staff of the bakery is doing good, but still there are always risk of the conflicts arise between the members of the business. The entrepreneur should be impartial with the staff members. The conflicts and problems amongst the staff should be listened carefully and resolve the issue in the positive manner. It helps in eliminating the problem of clashes among the employees. Time management: it includes managing the time in more productive way. The entrepreneur should make sure that the staff of the business is properly utilizing the time. More time should be utilized in organising the working place (Manigart,2017). The bakery should be organized in the way it attracts the more customers. The Woking place should be organised according to the name and theme of the bakery. The to-do list should be prepared, it helps in saving the time. The list 6
should be prepared the day before, so that next day the time will not be wasted in thinking and discussing about the work to be done. Technology management: technology is playing a very important role in the business. It helps in promoting the different products and services of the business. Technology also involves the online delivering of the food. In this process, the customer’s order the food through internet and the food is being delivered to the customers at their doorsteps. It is most convenient process for the customers, and it is preferable by the customers nowadays. Technology is also important in the working place, like television and music systems, they are helpful while the customers is waiting for the food to be delivered. These factors helps in attracting more customers towards the business. Recommendation During the management of the bakery, it is not easy to run the bakery and ensures the success of the business(Vogel,2017). Therefore, some tips are mentioned below for the smooth running of the business. The recommendations are as follows: Diversity attracts:the innovation in the bakery is very important, it attracts the customers. Not only items but the area should also be innovative. The entrepreneur can decorate the area in the different format. The entrepreneurs should tap on the social media for selling the products. tap online delivery platforms:people nowadays prefer online delivering the food then going out, as it is more convenient for them. In this process, the customers orders the food online and the food is delivered to their doorstep. It is also beneficial because, customers give their valuable feedbacks on the same page, which can be visible to all the other people. Positive feedbacks plays an important role in the business(Birley,2017). Offer free samples:offering free samples helps in getting the ideas about the products of the bakery. It is the form of promotion of the products and it is helpful in the success of the business. Therefore, recommendations are important for increasing the sales and profit of the cakes delight bakery. CONCLUSION The above report concluded the Cakes delight bakery is small sized bakery and it has different features of its product. The capital sources and the ways to obtain it are also 7
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highlighted. The research also evaluated the challenge and difficulties of the business by mentioning the pestle factors. It also described some potential risk and some management practices to be implemented in order to minimise the problems. 8