Report On TraknProtect | Business Environment

Added on - Feb 2020

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BUSINESS ESSENTIALS1
Executive summaryThe paper contains a report that talks about the invasion of a business in the foreign market inorder to expand the business. The report takes into consideration the case of TraknProtectwhich is a USA based company wanting to invade the market of Canada. This paperdiscusses all the necessary concepts and the topic of market invasion. This includes theenvironmental analysis and the environment of the market of Canada among the other things.The paper concludes with the data and information related to the invasion of the company inCanadian market.2
Table of contents1.0 Introduction..........................................................................................................................32.0 Discussion:...........................................................................................................................33.0 Conclusion............................................................................................................................8Reference List:...........................................................................................................................93
1.0 IntroductionStart-ups as well as multinationals plan to expand in Canada due to wide population basket aswell as the mode of technicality which would assist in higher growth of the business. Morethan the multinational and international companies, the start-ups are much more interested inexpanding their businesses to Canada. The study provides a brief introduction about thecompany's scenario and discusses the business environment of the company. It also appliesan appropriate analytical approach in order to analyse the business environment of thecompany. In addition to that application and use of appropriate examples as well as data havealso been shown in the study.2.0 Discussion:Business informationThe company considered for the study is the TraknProtect, which is headquartered inChicago, USA. The main objective of the business is to provide service related to the guestmanagement as a form of B2B and B2C business. The company is founded by ParminderBatra, by taking the help of Arun Sobti. The company believes that, every entity has theirown guests and satisfying the guest is desirable both at the individual level and in theoperational level. The company provides assistance to customers and the other business in theprocess of guest management. Using the technology of IoT (Internet of Things) the businessallows other businesses and the end customers to satisfy their own guests.The management of the company envisioned that, the use of the technology will be essentialin the coming years and hence the company has come to fulfil these needs for theconveniences of the customers and the other business (Wildet al.2014). The companyprovides help to the client businesses such as hotels to use more technologically enrichedproducts for the service provision to the guests. Regarding that the company provides all theother associated services such as training programme as well. Using the service of thecompany, it is easier for the other businesses to respond quickly to the request of the guest.The three most essential services that are provided by the business to the other business arerelated to the inventory. Assistance is provided by the business to do with the managementprocess of the inventory, the lack of which increases the operating cost of the business. The4
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