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Introduction to Evaluation | Research Methods

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Added on  2020-10-22

Introduction to Evaluation | Research Methods

   Added on 2020-10-22

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Research Methodology andEvaluation Plan
Introduction to Evaluation | Research Methods_1
Table of ContentsINTRODUCTION...........................................................................................................................1MAIN BODY...................................................................................................................................1Research problem...................................................................................................................1Summary of literature review.................................................................................................1Theories intend to use and its role in the study......................................................................1Research strategies and methods selected..............................................................................1Contributions of the study to theory and practice along with limitations..............................2Rigour, relevance and possible impact of the study...............................................................2Ethics, quality and potential issues.........................................................................................2CONCLUSION................................................................................................................................2REFERENCES................................................................................................................................4
Introduction to Evaluation | Research Methods_2
INTRODUCTIONThe research methodology can be described as set of methods and techniques which areused to conduct effective research to find out accurate findings. It is necessary for researcher toselect more efficient research methods & technologies which are favourable for carrying outinvestigation in order to gain better results properly (Masand et. al., 2015). The present reportwill focus on research problem and related strategies for conducting investigation. MAIN BODYResearch problemThe research problem is to analyse the impacts of using digital technology in business toenhance profitability and growth. It is expected to find out actual benefits provide by digitaltechnology in context of business. Moreover, this investigation is significant to gain assuranceregarding benefits of using digital technology and determine barriers for applying the same inbusiness. Summary of literature reviewConsidering literature review of digital technology in business, it has been summarised thatconcept of digital technology is favourable for any business in several aspects, it is helpful toimprove quality of products, speed up overall production and facilitate reducing time durationalong with increasing brand image in market. It is determined that proper discussion and researchabout every aspect of digital technology has been not done due to lack of time. Theories intend to use and its role in the studyThe activity theory can be used to conceptualize sub systems of digital technology in orderto evaluate actual benefits if the same in business concern (Huand Zheng, 2016). It has a role todetermine practical use of digital technology and assure assumptions of profits achieved by usingthe same. Research strategies and methods selectedThe research strategies include type of investigation such as qualitative and quantitative inwhich qualitative methods has been selected as it is helpful to conduct proper analysis of benefitsgained by digital technology. Moreover another method is use of sources including primary &
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