Research Methodology Assignment PDF

Running head: RESEARCH METHODOLOGY
Research Methodology
Name of the Student
Name of the University
Author’s Note

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RESEARCH METHODOLOGY
Table of Contents
Introduction......................................................................................................................................3
Research Method.............................................................................................................................3
Ethical Considerations.....................................................................................................................9
Advantages and disadvantages of Interview....................................................................................9
Limitations and recommendations.................................................................................................10
Conclusion.....................................................................................................................................11
References......................................................................................................................................12

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RESEARCH METHODOLOGY
Introduction
Research methodology refers to a systematic way to bits of help in identifying techniques
and processes that can be used in information collection and analysis. Research methodology
deals with the procedure that helps a researcher to proceed in the study and explaining different
methods used in the research. However, research methodology evaluates different concepts and
theories that have been included in the research. A particular research needs to follow a specific
approach to complete the entire study. The utilization of theories and concepts helps the
researcher in conducting the research in a specific manner. The selected methods have been
related to data collection methods and analysis represented in below sections. This section
consists of various subsections including approach, and design, Data collection method,
sampling method, data analysis method and ethical considerations. All subsections have been
discussed respectively with proper justification for its selection in the research.
Research Method
Research methods are the strategies and techniques that are used by the researcher to
proceed in the research study. This can be of various types including observation, face-to-face
interviews, Survey, Questionnaires and case studies. This research has selected interview as
research methods.
Interviews have been carried out with a person in face-to-face mode or using telephonic
round. Interviews can be held at offices or their homes. Therefore, it is important for the
interviewee for speaking freely about the particular issue and determined questions (Brinkmann
2014). The interviewer might adopt an informal or formal approach for the interview. This help
to provide a comfortable environment for the interviewee to speak freely on an issue or desired

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questions. A semi-structured approach has been enabling interviewee for speaking relatively at
same time help researcher for ensuring certain issues have been covered. However, while
conducting an interview, the research has to create a checklist or a form for recording all
questions to be asked to the interviewee. This might even take a form of questionnaire need to be
asked during the interview (McCusker and Gunaydin 2015). Therefore, taking notes have been
important for maintaining the flow of conversation. It has been difficult for paying attention to
non-verbal aspects of communications. Therefore, it becomes important for the researcher to
make records of answers provided by the interviewee.
An interview refers to conversation for collecting data and information of the research.
Therefore, a research interview include an interviewer, who helps in coordinating process of the
conversation and asks questions, an interviewee, who used to responds to questions. Interviews
have been conducted over face-to-face or telephonic (Brown and Stowers 2013). Interviews are
the best way to collect in-depth data and knowledge regarding the research topic. This is helpful
when topic is related any issues requiring complex questioning and probing.
There are three types of interviews including Structured, semi-structured interviews and
unstructured interviews.
Structured interviews: The interviewer used to ask a set of standard and some
predetermined questions related to research topic. The interviewer might help in providing
clarification on some of the questions.
Semi-structured interviews: The interviewer uses a set of predetermined questions in the
semi structured interviews (Mitchell and Jolley 2013). The respondents have to answer them in
own words. Some interviewers used to select a topic guide and helps in creating checklist for