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Research Methods for Tourism, Hospitality and Events: Assessment 2

   

Added on  2023-01-09

17 Pages1830 Words42 Views
Research Methods for
Tourism, Hospitality and
Events: Assessment 2

Contents
Questionnaire Design.......................................................................................................................1
Statistical Testing: Descriptive Analysis.........................................................................................3
Variable 1:...................................................................................................................................3
Variable 2:...................................................................................................................................4
Variable 3:...................................................................................................................................6
Variable 4:...................................................................................................................................7
Variable 5:...................................................................................................................................8
Variable 6:.................................................................................................................................10
Statistical Testing: Chi Square Test Evidence...............................................................................11
Test 1:........................................................................................................................................11
Test 2:........................................................................................................................................12

Questionnaire Design
Survey questionnaire for Measuring Visitor Satisfaction at Sunderland Museum and Winter
Gardens
1. Specify your age
a) 18 to 24
b) 25 to 34
c) 35 to 44
d) 45 and above
2. Specify your gender
a) Male
b) Female
c) Other
3. Specify your marital status
a) Single
b) Married
c) Separated
4. Select the category which represents your annual or household income?
a) Less than 20000
b) 20000 to 50000
c) 50000 to 100000
d) 100000 and above
5. What is the highest level of education you have completed?
a) High School
b) Bachelor’s degree
c) Master’s degree or professional degree
d) Doctorate degree
6. How you heard about Sunderland Museum and Winter Gardens?
a) Internet
b) Magazine or brochures
c) Friends and family
1

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