How Globalisation Drives Business Success - Research on Kingfisher Plc.

Research on how
globalisation can drive
business success.

Table of Content
 Introduction
 Research Aim
 Research Objectives
 Communication to stakeholders
 Data Analysis
 Conclusion
 References

Introduction
Globalisation is a process of expanding the boundaries of domestic
trade to international trade. This is procedure in which trade shows a
movement towards integration with international businesses. It is a
wider term which does not only involve exchange if trade but exchange
of culture and ideas. In this concept cross boundary trade in terms of
goods and services is done by the flow of investment, technology and
people. Kingfisher Plc. is a public limited organisation which operates
in retail industry This company has its headquarters in London and
regional offices across Europe.

Research Aim
To investigate the challenges faced by an organisation while
globalising their operations and its probable solutions that leads to
business success. A study on Kingfisher Plc.